Marketing & communications professional with 5+ years of experience across hospitality, advertising/agency environments, real estate, and restaurants. Skilled in digital campaign management, content creation, event coordination, and administrative operations—turning business goals into organized workflows and polished, on-brand deliverables. Works effectively in on-site and remote setups, collaborating cross-functionally with property management, revenue, sales, finance, and front office teams. Focused on people-first engagement and measurable, results-driven marketing execution.

Charlotte T. Garbin

Marketing & communications professional with 5+ years of experience across hospitality, advertising/agency environments, real estate, and restaurants. Skilled in digital campaign management, content creation, event coordination, and administrative operations—turning business goals into organized workflows and polished, on-brand deliverables. Works effectively in on-site and remote setups, collaborating cross-functionally with property management, revenue, sales, finance, and front office teams. Focused on people-first engagement and measurable, results-driven marketing execution.

Available to hire

Marketing & communications professional with 5+ years of experience across hospitality, advertising/agency environments, real estate, and restaurants. Skilled in digital campaign management, content creation, event coordination, and administrative operations—turning business goals into organized workflows and polished, on-brand deliverables.

Works effectively in on-site and remote setups, collaborating cross-functionally with property management, revenue, sales, finance, and front office teams. Focused on people-first engagement and measurable, results-driven marketing execution.

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Language

English
Fluent

Work Experience

Marketing Projects Manager/Coordinator at Azalea Hotels & Residences
January 20, 2026 - July 20, 2026
Executed major seasonal marketing campaigns and flash sales, managing timelines, cross-department coordination, and multi-channel publishing. Structured and managed influencer, blogger, and media collaborations, vetting creators, drafting creative briefs, and overseeing budget tracking and contract deliverables. Coordinated on-site logistics for high-profile paid productions and photoshoots, including flights, accommodations, talent sourcing, and shot-list execution. Oversaw brand alignment and production timelines with agency partners for artwork and digital ads; produced weekly ad reports and ensured campaign deliverables. Supervised daily social media engagement across Facebook and TikTok with a 1–2 hour community response-time target. Reported to the Group General Manager while streamlining communications across property management, revenue, sales, finance, and front office teams to ensure cohesive brand operations.
Marketing Projects Manager/Coordinator at Azalea Hotels & Residences
October 1, 2025 - December 31, 2025
Executed major seasonal marketing campaigns and flash sales, managing timelines, cross-department coordination, and multi-channel publishing. Structured and managed influencer, blogger, and media collaborations, vetting creators, drafting creative briefs, and overseeing budget tracking and contract deliverables. Coordinated on-site logistics for high-profile paid productions and photoshoots, including flights, accommodations, talent sourcing, and shot-list execution. Oversaw brand alignment and production timelines with agency partners for artwork and digital ads; produced weekly ad reports and ensured campaign deliverables. Supervised daily social media engagement across Facebook and TikTok with a 1–2 hour community response-time target. Reported to the Group General Manager while streamlining communications across property management, revenue, sales, finance, and front office teams to ensure cohesive brand operations.
Digital Marketer at Azalea Hotels & Residences
July 1, 2023 - May 31, 2025
Assisted the General Manager in aligning marketing and administrative strategy with business goals. Managed social media for Azalea Boracay and Baguio properties, developing content strategies and handling customer engagement. Led corporate and promotional events from budgeting through on-site execution. Drafted and distributed internal communications (memos and announcements) to streamline information flow. Created branded materials and organized contracts, invoices, and proposals to support efficient access and tracking. Helped develop annual communication plans and marketing budgets for resource efficiency. Contributed insights during revenue meetings to align marketing performance with business goals. Collaborated on website updates to improve user experience and support promotional campaigns.
Marketing Associate and PR and Events Officer at Zymph Business Solutions, Inc.
August 1, 2018 - March 31, 2021
Designed and produced digital and print assets reflecting brand identity and client objectives to support campaign goals and stakeholder alignment. Partnered with the Social Media Manager to plan and execute weekly and monthly digital campaigns, ensuring content quality, relevance, and audience engagement. Supported rollout of promotional initiatives across channels to drive demand and boost sales for internal and client offerings. Oversaw event logistics, vendor coordination, and client communications to ensure smooth execution and alignment with business goals.

Education

Bachelor of Arts in Communication at Saint Louis University
January 11, 2030 - July 27, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Travel & Hospitality, Other, Media & Entertainment, Professional Services, Real Estate & Construction

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