Creative Content Creator and UGC Creator with 3+ years of experience turning briefs, conversations, and ideas into authentic, audience-first written and visual content for brands. Skilled in scripting, filming, editing, and copywriting for short-form video and social media across multiple industries. Known for simplifying complex ideas, creating attention-grabbing hooks and calls-to-action, and delivering measurable engagement (including organic videos exceeding 700K views). Experienced collaborating with fashion, lifestyle, beauty, fitness, and hospitality brands from concept to final delivery.

Michael Pinnock

Creative Content Creator and UGC Creator with 3+ years of experience turning briefs, conversations, and ideas into authentic, audience-first written and visual content for brands. Skilled in scripting, filming, editing, and copywriting for short-form video and social media across multiple industries. Known for simplifying complex ideas, creating attention-grabbing hooks and calls-to-action, and delivering measurable engagement (including organic videos exceeding 700K views). Experienced collaborating with fashion, lifestyle, beauty, fitness, and hospitality brands from concept to final delivery.

Available to hire

Creative Content Creator and UGC Creator with 3+ years of experience turning briefs, conversations, and ideas into authentic, audience-first written and visual content for brands. Skilled in scripting, filming, editing, and copywriting for short-form video and social media across multiple industries.

Known for simplifying complex ideas, creating attention-grabbing hooks and calls-to-action, and delivering measurable engagement (including organic videos exceeding 700K views). Experienced collaborating with fashion, lifestyle, beauty, fitness, and hospitality brands from concept to final delivery.

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Work Experience

Freelance Content Creator & UGC Creator at Self-Employed
January 1, 2023 - Present
Produced written and visual content for consumer brands across social media, paid advertising, and digital marketing campaigns from concept through final delivery. Planned, filmed, edited, and delivered short-form videos optimized for Instagram, TikTok, YouTube Shorts, and paid ads. Developed hooks, captions, voiceovers, and calls-to-action aligned with each brand’s tone and audience. Managed multiple client projects simultaneously while maintaining consistent quality and meeting deadlines. Created content for fashion, skincare, beauty, lifestyle, wellness, food, and fitness; generated 700K+ views organically and supported ongoing audience engagement growth.

Education

Bachelor of Science (Earth Science) at University of Ottawa
January 11, 2030 - July 24, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Consumer Goods, Travel & Hospitality, Education, Other