Marketing-focused BBA student with hands-on experience in brand activation and digital growth. Strong interest in data-driven user acquisition, multichannel campaign optimization, and building measurable brand visibility. Skilled in SEO/SEM, dashboarding with Power BI and Tableau, and executing field-to-funnel campaigns—from on-ground strategy coordination to scalable engagement improvements for early-stage products.

Mimansa Agrawal

Marketing-focused BBA student with hands-on experience in brand activation and digital growth. Strong interest in data-driven user acquisition, multichannel campaign optimization, and building measurable brand visibility. Skilled in SEO/SEM, dashboarding with Power BI and Tableau, and executing field-to-funnel campaigns—from on-ground strategy coordination to scalable engagement improvements for early-stage products.

Available to hire

Marketing-focused BBA student with hands-on experience in brand activation and digital growth. Strong interest in data-driven user acquisition, multichannel campaign optimization, and building measurable brand visibility.

Skilled in SEO/SEM, dashboarding with Power BI and Tableau, and executing field-to-funnel campaigns—from on-ground strategy coordination to scalable engagement improvements for early-stage products.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert

Work Experience

Brand Activation Intern at Tribes Communication
May 1, 2025 - July 1, 2025
Coordinated on-ground strategies across diverse sectors, driving a 25% boost in brand visibility. Orchestrated campaigns for brands including Jockey, Birla Sunlife, Storia, Numeric, HSBC, Wagh Bakri, Louis Philippe, Arrow, and Aerocity Digital.
Digital Marketing Intern at Fan2Play
February 1, 2025 - April 1, 2025
Engineered data-driven user acquisition strategies for a fantasy sports startup, delivering a 15% improvement in scalable user engagement metrics. Executed growth campaigns via SEO, ads, and social media, optimizing multi-channel funnels for scalable engagement.
NGO Volunteer at Railway Children India
May 1, 2024 - June 1, 2024
Delivered child protection training and awareness sessions on health, nutrition, and hygiene. Supported community resilience among vulnerable railway children through direct engagement and facilitation.

Education

Bachelor of Business Administration (Marketing) at NMIMS
January 1, 2022 - June 1, 2026
Class XII (CBSE) at Delhi Public School
January 1, 2021 - May 1, 2023
Class X (CBSE) at Delhi Public School
January 1, 2019 - May 1, 2021
Bachelor of Business Administration (Marketing) at NMIMS
January 1, 2022 - June 1, 2026
Class XII (CBSE) at Delhi Public School
January 1, 2021 - May 1, 2023
Class X (CBSE) at Delhi Public School
January 1, 2019 - May 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Non-Profit Organization, Professional Services, Retail, Travel & Hospitality