Early-career marketer completing an MSc Marketing at the University of Manchester. I coordinate content, research, product and partnership activity for fast-moving D2C and sustainable brands, turning consumer and market insight into clear campaign recommendations. I bring strong campaign thinking and stakeholder communication, supported by live client projects across FMCG, retail and behaviour change. Alongside my studies, I produce short-form digital assets, support product shoots, and contribute to competitor and positioning research to help founders and teams make confident growth decisions.

Khushi Gupta

Early-career marketer completing an MSc Marketing at the University of Manchester. I coordinate content, research, product and partnership activity for fast-moving D2C and sustainable brands, turning consumer and market insight into clear campaign recommendations. I bring strong campaign thinking and stakeholder communication, supported by live client projects across FMCG, retail and behaviour change. Alongside my studies, I produce short-form digital assets, support product shoots, and contribute to competitor and positioning research to help founders and teams make confident growth decisions.

Available to hire

Early-career marketer completing an MSc Marketing at the University of Manchester. I coordinate content, research, product and partnership activity for fast-moving D2C and sustainable brands, turning consumer and market insight into clear campaign recommendations.

I bring strong campaign thinking and stakeholder communication, supported by live client projects across FMCG, retail and behaviour change. Alongside my studies, I produce short-form digital assets, support product shoots, and contribute to competitor and positioning research to help founders and teams make confident growth decisions.

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Work Experience

MSc Marketing Student Representative at University of Manchester
January 1, 2025 - January 1, 2026
Collected and synthesised cohort feedback, prepared clear summaries and represented recurring concerns to academic and programme stakeholders. Maintained a constructive feedback loop by following up actions and communicating outcomes to classmates while managing postgraduate deadlines.
Founder’s Office Associate (promoted from Marketing Intern) at Allter
October 1, 2024 - July 1, 2025
Coordinated activity across content, product development, customer and competitor research, partnerships and changing founder priorities in a fast-moving sustainable baby-care brand. Planned monthly content grids and produced 40+ short-form videos and social assets, translating product benefits into clear customer-facing messaging. Supported a branded product shoot through product preparation, organisation and content capture, then adapted outputs for digital communications. Prepared competitor comparisons, pricing reviews, positioning materials and UAE market analysis to support founder decisions and growth discussions. Supported PR and partnership outreach linked to the UAE-India Start-Up Series and prospective GCC stakeholders.
Marketing Ambassador at Warwick Business School
November 1, 2023 - March 31, 2024
Supported student-facing marketing and communications by contributing written content and professionally representing the school to prospective and current students.

Education

MSc Marketing at University of Manchester
January 1, 2025 - January 1, 2026
BSc (Hons) Management with Marketing (2:1) at University of Warwick
January 1, 2021 - January 1, 2024
MSc Marketing at University of Manchester
January 1, 2025 - January 1, 2026
BSc (Hons) Management with Marketing (2:1) at University of Warwick
January 1, 2021 - January 1, 2024

Qualifications

Google Fundamentals of Digital Marketing
January 11, 2030 - July 26, 2026
Google Analytics 4 Skillshop
January 11, 2030 - July 26, 2026
Google Fundamentals of Digital Marketing
January 11, 2030 - July 26, 2026
Google Analytics 4 Skillshop
January 11, 2030 - July 26, 2026

Industry Experience

Consumer Goods, Education, Retail, Media & Entertainment