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Senior Graphic Designer with 6+ years of experience delivering branding, visual communication, environmental graphics, wayfinding systems, and marketing campaigns across digital, print, and multimedia. Experienced in leading projects from concept to production while collaborating with multidisciplinary teams. Alaa has worked extensively in transportation, retail, and education, producing everything from station signage and passenger communication to motion graphics and social media content. Skilled in Adobe Creative Suite and comfortable coordinating with operations, engineering, suppliers, and external vendors to deliver consistent, high-quality brand outcomes.…Senior Graphic Designer with 6+ years of experience delivering branding, visual communication, environmental graphics, wayfinding systems, and marketing campaigns across digital, print, and multimedia. Experienced in leading projects from concept to production while collaborating with multidisciplinary teams. Alaa has worked extensively in transportation, retail, and education, producing everything from station signage and passenger communication to motion graphics and social media content. Skilled in Adobe Creative Suite and comfortable coordinating with operations, engineering, suppliers, and external vendors to deliver consistent, high-quality brand outcomes.

Alaa Walid

Graphic Designer, Brand Designer, Brand Strategist, +2

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Senior Graphic Designer with 6+ years of experience delivering branding, visual communication, environmental graphics, wayfinding systems, and marketing campaigns across digital, print, and multimedia. Experienced in leading projects from concept to production while collaborating with multidisciplinary teams. Alaa has worked extensively in transportation, retail, and education, producing everything from station signage and passenger communication to motion graphics and social media content. Skilled in Adobe Creative Suite and comfortable coordinating with operations, engineering, suppliers, and external vendors to deliver consistent, high-quality brand outcomes.…Senior Graphic Designer with 6+ years of experience delivering branding, visual communication, environmental graphics, wayfinding systems, and marketing campaigns across digital, print, and multimedia. Experienced in leading projects from concept to production while collaborating with multidisciplinary teams. Alaa has worked extensively in transportation, retail, and education, producing everything from station signage and passenger communication to motion graphics and social media content. Skilled in Adobe Creative Suite and comfortable coordinating with operations, engineering, suppliers, and external vendors to deliver consistent, high-quality brand outcomes.

Available to hire

Senior Graphic Designer with 6+ years of experience delivering branding, visual communication, environmental graphics, wayfinding systems, and marketing campaigns across digital, print, and multimedia. Experienced in leading projects from concept to production while collaborating with multidisciplinary teams.

Alaa has worked extensively in transportation, retail, and education, producing everything from station signage and passenger communication to motion graphics and social media content. Skilled in Adobe Creative Suite and comfortable coordinating with operations, engineering, suppliers, and external vendors to deliver consistent, high-quality brand outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Founder & Creative Lead (Internal Initiative) at Athar Design Studio

January 1, 2025 - Present

Founded Athar as an internal creative initiative within RATP Dev Mobility Cairo. Established the brand identity and creative direction. Led branding workshops with international partners and supported business development through creative presentations.

Senior Graphic Designer at RATP Dev Mobility Cairo

January 1, 2025 - Present

Lead branding, marketing, and passenger communication materials across digital, print, and environmental platforms. Design wayfinding systems, station graphics, signage, presentations, campaigns, and promotional materials. Produce motion graphics, videos, advertisements, and multimedia assets. Collaborate with Marketing, Communications, Operations, and Engineering teams. Coordinate production with suppliers and external vendors.

Graphic Design Instructor at Graphic Design School

January 1, 2025 - Present

Teach branding, typography, layout, and Adobe Creative Suite through project-based learning. Mentor students in building professional portfolios.

Founder & Creative Lead (Internal Initiative) at Athar Design Studio (internal initiative)

January 1, 2025 - Present

Founded Athar as an internal creative initiative within RATP Dev Mobility Cairo. Established brand identity and creative direction. Led branding workshops with international partners and supported business development through creative presentations.

Senior Graphic Designer | Branding & Environmental Graphics at RATP Dev Mobility (Cairo)

January 1, 2025 - Present

Teaching Assistant (Part-Time) at Benha University

January 1, 2023 - January 1, 2024

Delivered graphic design sessions, supervised graduation projects, and evaluated student work. Delivered lectures and workshops in graphic design and advertising. Supervised graduation projects and mentored senior students. Assisted faculty with academic planning and student evaluation.

Graphic Designer at Ahmed ElSallab

January 1, 2023 - January 1, 2025

Designed integrated marketing campaigns, outdoor retail branding, POS materials, packaging, catalogs, brochures, flyers, exhibition graphics, and social media content. Managed projects from concept through production while maintaining brand consistency. Produced in-store branding, POS materials, catalogs, brochures, flyers, packaging, and promotional displays. Developed exhibition graphics and event branding, coordinating with marketing teams to strengthen brand consistency.

Teaching Assistant (Demonstrator) at Badr University in Cairo

January 1, 2019 - January 1, 2021

Assisted in teaching Computer Graphics, Design Fundamentals, and Web Design while mentoring undergraduate students. Delivered practical studio sessions using Adobe Creative Suite. Mentored students through creative projects and portfolio development. Evaluated assignments and collaborated in curriculum delivery.