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Marketing and product marketing professional with 2+ years of experience in go-to-market strategy, digital marketing campaigns, content marketing, and marketing analytics. Experienced in market research, demand generation, lead generation, and event marketing. Skilled at translating market insights into positioning, pricing, and campaign execution, with strong cross-functional collaboration across marketing, sales, and product teams to support launches and growth initiatives.…Marketing and product marketing professional with 2+ years of experience in go-to-market strategy, digital marketing campaigns, content marketing, and marketing analytics. Experienced in market research, demand generation, lead generation, and event marketing. Skilled at translating market insights into positioning, pricing, and campaign execution, with strong cross-functional collaboration across marketing, sales, and product teams to support launches and growth initiatives.

DEBNEETA DAS

Product Marketer, Marketing Strategist, Growth Marketer, +2

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Marketing and product marketing professional with 2+ years of experience in go-to-market strategy, digital marketing campaigns, content marketing, and marketing analytics. Experienced in market research, demand generation, lead generation, and event marketing. Skilled at translating market insights into positioning, pricing, and campaign execution, with strong cross-functional collaboration across marketing, sales, and product teams to support launches and growth initiatives.…Marketing and product marketing professional with 2+ years of experience in go-to-market strategy, digital marketing campaigns, content marketing, and marketing analytics. Experienced in market research, demand generation, lead generation, and event marketing. Skilled at translating market insights into positioning, pricing, and campaign execution, with strong cross-functional collaboration across marketing, sales, and product teams to support launches and growth initiatives.

Available to hire

Marketing and product marketing professional with 2+ years of experience in go-to-market strategy, digital marketing campaigns, content marketing, and marketing analytics. Experienced in market research, demand generation, lead generation, and event marketing.

Skilled at translating market insights into positioning, pricing, and campaign execution, with strong cross-functional collaboration across marketing, sales, and product teams to support launches and growth initiatives.

Skills

Experience Level

Email Marketing

Expert

SEO

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Strategic Marketing Intern (Go-to-market strategy project) at Illinois Tool Works

June 1, 2025 - August 31, 2025

Developed go-to-market strategy for Quick Connectors market demand across Europe and North America (B2B). Identified demand opportunities using 5M+ vehicle production data supporting ~20% revenue growth. Strengthened value proposition through price-performance analysis to identify opportunities for ~5% revenue growth. Analyzed OEM demand and competitor market share to find opportunities to increase market share by ~15%. Built North America growth strategy based on market analysis indicating ~20% revenue growth.

Graduate Student Coordinator at DePaul University

November 1, 2024 - Present

Planned and promoted academic events via email marketing and digital promotions, increasing event participation by 20%. Streamlined transfer student academic planning by analyzing transcripts and course schedules, improving advising efficiency. Managed advisor calendars and student records/documentation to support advising operations and program coordination.

Account Manager at Acture Media

May 1, 2023 - June 30, 2024

Planned and executed digital marketing campaigns across SEO, paid media, and website marketing for 20+ brands. Increased marketing-qualified leads by 30% through targeted lead generation and LinkedIn outreach campaigns. Improved website performance by 65% via SEO audits, internal linking, and technical optimization. Collaborated with content, design, and paid media teams to deliver integrated campaigns.

Sales Manager at Shyf t

August 1, 2022 - December 31, 2022

Achieved 100% monthly sales target within 20 days by proactively engaging prospects and optimizing outreach strategy. Secured 60% success rate by strengthening client relationships and addressing customer needs proactively. Increased adoption of a wellness service by 10% in one month through targeted positioning and customer training. Ranked in the top 20% of the sales team based on performance.

Wealth Relationship Manager at ICICI Bank

August 1, 2021 - July 31, 2022

Increased portfolio revenue by 25% by acquiring 15+ high-value clients through strategic cross-selling. Achieved 20% portfolio growth through customized investment strategies and financial planning. Managed relationships with 30+ clients, maintaining 75% retention through personalized advisory.