Bailey Elizabeth Brooks

Produced and managed social media programming including daily posting, audience engagement, and performance tracking. Collaborated on content aligned with brand messaging for prospect sitter recruitment and family-facing engagement, helping support client discovery and bookings through consistent, strategy-led content creation.

Manage and execute social media content to maintain consistent, elevated brand voice and drive engagement, trust, and client inquiries. Create strategic content ideas, captions, and photo/video content aligned with brand messaging. Produce and schedule daily posts, manage audience interaction, and track performance for continuous improvement. Coordinate with event teams for logistics, delegate responsibilities, and capture high-quality social content to strengthen brand visibility and support marketing initiatives. Serve as an on-camera brand representative, creating relatable promotional content that supports sitter recruitment and client bookings. Achievements include increasing Instagram followers from 500 to 3,000+ and producing videos reaching 300K+ views; also contributed to client discovery and bookings through strategic social placement such as venue-tagged wedding content.