Senior Video Producer with 15+ years of experience leading end-to-end commercial video production, creative strategy, and branded storytelling across beauty, e-commerce, retail, and technology industries. Proven track record delivering performance-driven digital content, managing production budgets up to IDR 180 million, and leading cross-functional creative teams.

Luftirakhman

Senior Video Producer with 15+ years of experience leading end-to-end commercial video production, creative strategy, and branded storytelling across beauty, e-commerce, retail, and technology industries. Proven track record delivering performance-driven digital content, managing production budgets up to IDR 180 million, and leading cross-functional creative teams.

Available to hire

Senior Video Producer with 15+ years of experience leading end-to-end commercial video production, creative strategy, and branded storytelling across beauty, e-commerce, retail, and technology industries. Proven track record delivering performance-driven digital content, managing production budgets up to IDR 180 million, and leading cross-functional creative teams.

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Language

Indonesian
Fluent
English
Advanced

Work Experience

Senior Videographer at Lavalenn Beauty
January 1, 2025 - Present
Led end-to-end commercial video production. Managed production budgets up to IDR 180 million and led a 4-person production team. Delivered 15–20 short-form videos per month and improved audience engagement. Standardized production workflows to ensure consistent output.
Videographer & Photographer at Power Commerce Asia
March 1, 2022 - December 31, 2023
Produced content for Tokopedia, Shopee, Lazada, and Blibli. Led live commerce production and managed multiple concurrent productions. Produced 15–20 digital assets monthly for e-commerce campaigns.
Multimedia Content Creator at IY KRA
September 1, 2018 - February 28, 2022
Produced marketing and educational video content from concept to delivery. Managed multimedia production for social media platforms. Collaborated with cross-functional teams to translate technical topics into engaging visual stories, delivering projects across the full production lifecycle.
Art Director | Photographer | Videographer at Royale Creasi
July 1, 2014 - February 28, 2018
Developed creative concepts for branding and advertising campaigns. Produced storyboards, photography, and commercial video content. Led creative production teams and managed project execution, delivering integrated visual campaigns across multiple client accounts.
Assistant Project Manager at Invisible Organize
April 1, 2011 - June 30, 2014
Coordinated event production and operational logistics. Managed photo and video documentation and produced promotional content for marketing activities. Collaborated with vendors and clients to ensure successful project delivery.
Photographer & Promotion Staff at Badger Inv
January 1, 2007 - June 30, 2011
Produced commercial promotional photography for marketing campaigns. Supported promotional and branding activities and managed relationships with influencers, artists, and media partners.

Education

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Qualifications

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Industry Experience

Retail, Consumer Goods, Media & Entertainment, Software & Internet