Marketing and brand designer translating real-life stories into web, email, and social content. Experienced in visual storytelling, campaign creative direction, and producing/editing video assets for donor-facing and participant-focused initiatives. Freelance and self-directed creative work includes brand identity design, short-form content for Instagram growth, and building client acquisition through social media. Throughout my career, this has been paired with hands-on design support from internships to small business ownership and community-focused marketing.

Adria Leesman

Marketing and brand designer translating real-life stories into web, email, and social content. Experienced in visual storytelling, campaign creative direction, and producing/editing video assets for donor-facing and participant-focused initiatives. Freelance and self-directed creative work includes brand identity design, short-form content for Instagram growth, and building client acquisition through social media. Throughout my career, this has been paired with hands-on design support from internships to small business ownership and community-focused marketing.

Available to hire

Marketing and brand designer translating real-life stories into web, email, and social content. Experienced in visual storytelling, campaign creative direction, and producing/editing video assets for donor-facing and participant-focused initiatives.

Freelance and self-directed creative work includes brand identity design, short-form content for Instagram growth, and building client acquisition through social media. Throughout my career, this has been paired with hands-on design support from internships to small business ownership and community-focused marketing.

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Work Experience

Freelance Brand Designer at Self-employed
December 1, 2025 - Present
Translate client needs into cohesive brand identities for small business clients. Develop short-form content showcasing process and creative work for Instagram growth. Use social media as a primary client acquisition channel.
Marketing Manager at Victory Mission and Ministry
December 1, 2025 - Present
Translate real-life stories into web, email, and social content. Support campaign development through visual storytelling and creative direction. Produce and edit video content highlighting program participants and organizational impact. Capture on-location interviews, B-roll, and narrative footage for short-form and long-form use. Create social media content and campaign visuals to increase engagement and audience connection. Design and build web pages supporting donor-facing campaigns and storytelling initiatives.
Graphic Design Intern at Greenvelope
June 1, 2025 - August 31, 2025
Navigated back-end design uploads and approvals. Communicated with the marketing team to create blog headers and social media content. Designed invitations, stamp clusters, backgrounds, and envelope liners for various events.
Barista, Social Media Manager at Zeta Coffee
May 1, 2023 - March 31, 2024
Developed brand voice and social media content strategy. Created promotional content to increase engagement and customer connection. Planned and supported community events and campaigns. Delivered customer service in a fast-paced retail environment.
Small Business Owner at Crooked Shutter
January 1, 2020 - December 31, 2022
Built and grew Instagram apparel brand to approximately 10K followers through organic content and branding. Drove $5,000+ in direct sales through organic social media and audience engagement. Designed and produced apparel aligned with trend-driven creative direction. Managed branding, marketing, inventory, and fulfillment.

Education

Bachelor of Arts in Graphic Design at Drury University
January 1, 2022 - May 31, 2026
Certificate in Graphic Storytelling at Drury University
January 1, 2023 - July 28, 2026
Professional and Visual Communication at Drury University
January 1, 2023 - July 28, 2026
Bachelor of Arts in Graphic Design at Drury University
January 11, 2030 - May 1, 2026
Certificate in Graphic Storytelling at Drury University
January 11, 2030 - July 28, 2026
Certificate in Professional and Visual Communication at Drury University
January 11, 2030 - July 28, 2026
Bachelor of Arts in Graphic Design at Drury University
January 11, 2030 - May 1, 2026
Certificate - Graphic Storytelling at Drury University
January 11, 2030 - July 28, 2026
Certificate - Professional and Visual Communication at Drury University
January 11, 2030 - July 28, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Non-Profit Organization, Retail, Education, Professional Services