Proactive and people-focused professional seeking an opportunity to apply business development, marketing, and merchandising skills and creativity, with a passion for continuous growth. Experienced in planning and executing campaigns, managing social media and communications, analyzing sales/performance data, and coordinating events with strong attention to brand consistency and timely delivery.

M A N T A K A A N I S R A F A

Proactive and people-focused professional seeking an opportunity to apply business development, marketing, and merchandising skills and creativity, with a passion for continuous growth. Experienced in planning and executing campaigns, managing social media and communications, analyzing sales/performance data, and coordinating events with strong attention to brand consistency and timely delivery.

Available to hire

Proactive and people-focused professional seeking an opportunity to apply business development, marketing, and merchandising skills and creativity, with a passion for continuous growth.

Experienced in planning and executing campaigns, managing social media and communications, analyzing sales/performance data, and coordinating events with strong attention to brand consistency and timely delivery.

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Experience Level

Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Work Experience

Product Team Leader at River Island
June 1, 2026 - Present
Managed social media account(s) (Facebook), handled daily operations such as orders, payments, and dispatch tracking, supported influencers on shoot days, and managed customer support including queries, returns, and refunds. Created and managed social media content for the brand. Coordinated with influencers to ensure content accuracy and product presentation readiness.
Product Team Leader / Social Media & Operations Lead at River Island
June 1, 2026 - Present
Managed social media account operations (Facebook), daily order/payment/dispatch tracking, and supported influencer collaboration on shoot days. Handled customer support including queries, returns, and refunds. Created and managed social media content and supported daily operational workflows to ensure smooth store execution.
Merchandiser at River Island Product Team Leader
May 1, 2025 - May 1, 2026
Planned and executed in-store campaigns and visual displays, translating brand guidelines, promotions, and trends. Styled displays and mannequins using trend analysis and market demand to increase product visibility and customer engagement. Analyzed sales performance of featured items to inform restocking strategy for high-demand SKUs. Delivered rapid campaigns within tight deadlines, ensuring brand consistency and on-time re-merchandising. Analyzed product and department sales reports, tracking ATV, conversion rate, and YoY trends to inform commercial decisions. Planned shop floor layouts and campaign displays based on data and customer demand, ensuring brand consistency. Led and coordinated team efforts, delegating tasks and coordinating priorities. Collaborated with River Island’s influencer team on in-store content shoots, supporting influencer product selection, styling, and display readiness. Optimized product placement using store matrix and stock data; managed stock ordering
Project/Visual Merchandising & Store Campaigns (In-store Marketing) / Product Team support at Primark Visual Merchandising (River Island product team leader mentioned in resume)
May 1, 2025 - May 1, 2026
Planned and executed in-store campaigns and visual displays by translating brand guidelines, promotions, and trends into merchandising execution. Styled displays and mannequins based on data and market demand to increase product visibility and customer engagement. Analyzed sales performance of featured items to inform restocking and inventory strategy. Delivered rapid campaign turnarounds and re-merchandising with tight deadlines while maintaining brand consistency. Planned shop floor layouts and campaign displays based on customer demand and data, and coordinated with an in-team leader to delegate tasks and hit commercial and customer experience targets. Worked with influencer teams during in-store content shoots to ensure product selection and presentation were ready for recording.
Marketing Coordinator at United Healthcare
August 1, 2023 - November 1, 2024
Prepared and edited communication materials including articles, blog posts, social media content, email marketing, and press releases. Monitored social media coverage and compiled audience feedback reports for insights into brand perception and campaign performance. Maintained internal documentation and organized campaign data records. Coordinated meetings and schedules and prepared documents to support marketing team operations.
Manager (Marketing) / Marketing Manager at SLY Clothing
April 1, 2021 - June 1, 2023
Supported planning and coordination of PR and brand communication campaigns. Managed United Healthcare’s social media accounts (LinkedIn, Facebook). Prepared and edited communication materials including articles, blog posts, social media content, email marketing, and press releases. Monitored social media coverage and gathered audience feedback, compiling performance reports to provide insights on brand perception and campaign performance. Maintained internal documentation, organized data records, and supported tracking and storage of campaign information. Arranged meetings, organized schedules, and prepared necessary documents to support team operations.
Marketing Manager at SLY clothing
April 1, 2021 - June 1, 2023
Supported planning and coordination of PR and brand communications campaigns. Managed United Healthcare social media accounts (LinkedIn, Facebook) by preparing and editing communication materials including articles, blog posts, social media content, email marketing, and press releases. Monitored social media coverage and compiled reports on audience feedback, brand perception, and campaign performance. Maintained internal documentation, organized data records, and supported tracking and storage of campaign information. Arranged meetings, maintained schedules, and prepared necessary documents to support team operations.
Co-Organizing Secretary at Dhaka University Environment Society
January 1, 2021 - January 1, 2022
Organized campaigns and activities to raise awareness about environmental issues and promote sustainable practices. Assigned tasks to volunteers to ensure smooth event operations. Created simple social posts, banners, and information sheets to drive engagement.
Secretary (Managed Member Communications) at Health Economic Study Alliance (HESA)
January 1, 2020 - January 1, 2022
Managed communications including email lists, social posts, reminders, and follow-ups. Maintained society calendar, documents, and contact lists. Planned and delivered events (talks, panels, workshops) from brief to wrap-up. Scheduled meetings; prepared agendas and recorded clear minutes with action trackers.

Education

MSc at Institute of Health Economics, University of Dhaka
January 1, 2024 - January 1, 2026
Bachelors at University of Bristol
January 1, 2021 - January 1, 2024
MSc in International Management at University of Bristol
January 1, 2026 - January 1, 2026
Bachelors of Science at Institute of Health Economics, University of Dhaka
January 1, 2024 - January 1, 2024

Qualifications

Google Analytics
January 11, 2030 - July 30, 2026
SEO
January 11, 2030 - July 30, 2026

Industry Experience

Healthcare, Retail, Non-Profit Organization, Media & Entertainment, Education