Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Social media and brand strategist with 6+ years growing brands, running campaigns and building creative from scratch. Grew Dublin brands to 41K and 15.5K followers, created viral content that booked a venue out for months, landed national press in the Irish Independent, and secured partnerships with Gymshark, Whoop and Gym+Coffee. Now building full brand campaigns end to end with AI, alongside funnel development and multi-channel execution. Experienced across content creation, paid social, email automation, influencer outreach, analytics, and AI-assisted production and prompt engineering.…Social media and brand strategist with 6+ years growing brands, running campaigns and building creative from scratch. Grew Dublin brands to 41K and 15.5K followers, created viral content that booked a venue out for months, landed national press in the Irish Independent, and secured partnerships with Gymshark, Whoop and Gym+Coffee. Now building full brand campaigns end to end with AI, alongside funnel development and multi-channel execution. Experienced across content creation, paid social, email automation, influencer outreach, analytics, and AI-assisted production and prompt engineering.

ISABELLA DIONISIO SANTOS

Brand Strategist, Social Media Manager, Marketing Strategist, +3





Social media and brand strategist with 6+ years growing brands, running campaigns and building creative from scratch. Grew Dublin brands to 41K and 15.5K followers, created viral content that booked a venue out for months, landed national press in the Irish Independent, and secured partnerships with Gymshark, Whoop and Gym+Coffee. Now building full brand campaigns end to end with AI, alongside funnel development and multi-channel execution. Experienced across content creation, paid social, email automation, influencer outreach, analytics, and AI-assisted production and prompt engineering.…Social media and brand strategist with 6+ years growing brands, running campaigns and building creative from scratch. Grew Dublin brands to 41K and 15.5K followers, created viral content that booked a venue out for months, landed national press in the Irish Independent, and secured partnerships with Gymshark, Whoop and Gym+Coffee. Now building full brand campaigns end to end with AI, alongside funnel development and multi-channel execution. Experienced across content creation, paid social, email automation, influencer outreach, analytics, and AI-assisted production and prompt engineering.

Available to hire

Social media and brand strategist with 6+ years growing brands, running campaigns and building creative from scratch. Grew Dublin brands to 41K and 15.5K followers, created viral content that booked a venue out for months, landed national press in the Irish Independent, and secured partnerships with Gymshark, Whoop and Gym+Coffee.

Now building full brand campaigns end to end with AI, alongside funnel development and multi-channel execution. Experienced across content creation, paid social, email automation, influencer outreach, analytics, and AI-assisted production and prompt engineering.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Advertising Illustration

Intermediate

Language

English

Fluent

Portuguese

Advanced

Spanish; Castilian

Intermediate

French

Beginner

Work Experience

Operations & Experience Coordinator at D One 5

January 1, 2025 - Present

Operations and experience coordination supporting day-to-day workflows and cross-department coordination.

Social Media & Brand Manager at The Hole in the Wall Pub & DASH Café

January 1, 2021 - January 1, 2025

Owned social media and brand growth, developing content strategy and community-led campaigns. Grew The Hole in the Wall to 41K followers and DASH from under 10K to 15.5K+, creating viral Reels and TikToks and running seasonal campaigns including a festive content strategy that booked the venue out months in advance. Secured partnerships with Gymshark, Whoop and Gym+Coffee, conceived and ran the Make-A-Wish 'Giving Tree' raising ~€2,000, and delivered PR results including an International Women’s Day feature in the Irish Independent. Also supported brand materials (menus, print, events/promotional content) and coordinated customer correspondence across departments.

Freelance — Marketing & AI Campaigns

January 1, 2019 - Present

Delivered marketing and AI-driven campaign work for fashion, streetwear and hospitality brands. Produced full campaigns (concept, art direction, social and web), including Shopify launches and UGC-style content; supported multi-channel execution and AI-assisted production.

Marketing & AI Campaigns (Freelance)

January 1, 2019 - Present

Freelance marketing and AI campaign work across fashion, streetwear and hospitality brands. Concepted and art-directed social and web campaigns and produced AI-assisted assets for launches and promotions, including Shopify builds and UGC-led content. Created full campaign case studies and AI work for brands such as zero2onehun, De Nene, KABO and Rival Calçados, contributing to growth outcomes including reaching 40K+ followers for Rival Calçados.

Marketing & AI Campaigns at Freelance

January 1, 2019 - Present

Freelance marketing and AI-assisted campaign execution for fashion, streetwear and hospitality brands. Produced concept/art direction, social and web campaigns, and created AI-produced content for launches and content series. Included Shopify and UGC content for zero2onehun (boutique launch, Love Island UGC), full AI campaigns for De Nene in Portugal, AI-produced food campaigns for KABO, and social/web campaign growth work for Rival Calçados (40K+ followers). Delivered campaign case studies and end-to-end planning supported by funnel and multi-channel thinking.