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Project and marketing professional with experience leading cross-functional initiatives across digital democracy/civic participation and hospitality marketing. Skilled in campaign planning, stakeholder engagement, and coordinating teams and volunteers to deliver measurable outcomes. With a strong track record in hotel revenue growth, CRM-driven guest loyalty, and high-impact event execution, I combine creative marketing with operational alignment. I’m passionate about communication, content, and turning insights into brand growth and stronger customer relationships.…Project and marketing professional with experience leading cross-functional initiatives across digital democracy/civic participation and hospitality marketing. Skilled in campaign planning, stakeholder engagement, and coordinating teams and volunteers to deliver measurable outcomes. With a strong track record in hotel revenue growth, CRM-driven guest loyalty, and high-impact event execution, I combine creative marketing with operational alignment. I’m passionate about communication, content, and turning insights into brand growth and stronger customer relationships.

SHANAWAJ ABDULLAH

Project Manager, Marketing Strategist, Digital Marketer, +2

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Project and marketing professional with experience leading cross-functional initiatives across digital democracy/civic participation and hospitality marketing. Skilled in campaign planning, stakeholder engagement, and coordinating teams and volunteers to deliver measurable outcomes. With a strong track record in hotel revenue growth, CRM-driven guest loyalty, and high-impact event execution, I combine creative marketing with operational alignment. I’m passionate about communication, content, and turning insights into brand growth and stronger customer relationships.…Project and marketing professional with experience leading cross-functional initiatives across digital democracy/civic participation and hospitality marketing. Skilled in campaign planning, stakeholder engagement, and coordinating teams and volunteers to deliver measurable outcomes. With a strong track record in hotel revenue growth, CRM-driven guest loyalty, and high-impact event execution, I combine creative marketing with operational alignment. I’m passionate about communication, content, and turning insights into brand growth and stronger customer relationships.

Available to hire

Project and marketing professional with experience leading cross-functional initiatives across digital democracy/civic participation and hospitality marketing. Skilled in campaign planning, stakeholder engagement, and coordinating teams and volunteers to deliver measurable outcomes.

With a strong track record in hotel revenue growth, CRM-driven guest loyalty, and high-impact event execution, I combine creative marketing with operational alignment. I’m passionate about communication, content, and turning insights into brand growth and stronger customer relationships.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Intermediate

Work Experience

Project Manager at IOD NATIONS

September 1, 2025 - Present

Led planning and execution of initiatives focused on digital democracy and civic participation. Managed cross-functional teams, volunteers, and international contributors. Organized digital events, campaigns, and community-driven programs aligned with organizational goals. Coordinated multiple projects to ensure timely delivery and strong team collaboration, improving internal communication and operational efficiency. Maintained stakeholder engagement and supported collaboration across international teams to increase community participation and advance the organization’s mission.

Marketing Executive at Holiday Inn Dhaka City Centre

March 1, 2024 - July 31, 2025

Developed and implemented marketing strategies to increase brand visibility, drive revenue growth, and maintain competitive positioning. Conducted market and competitor analysis, leveraged customer insights, led digital marketing initiatives, optimized campaigns via performance analysis, and managed CRM systems for guest loyalty and personalized outreach. Oversaw PR activities (press releases, media relations, crisis communication) and built partnerships with local businesses, tourism boards, and influencers. Planned and executed high-impact events, promotions, and offers to drive occupancy, while mentoring a marketing team and managing the marketing budget for ROI.

Marketing Coordinator at Holiday Inn Dhaka City Centre

January 1, 2022 - February 29, 2024

Developed and executed integrated marketing campaigns promoting hotel services, events, and packages. Managed social media platforms, content calendars, and online advertising to improve brand visibility. Coordinated with PR agencies, media houses, and influencers for coverage. Handled design and production of promotional materials, organized/assisted events and press conferences, and monitored budgets and campaign performance to optimize ROI. Supported revenue management and sales with marketing insights, while maintaining relationships with corporate clients, travel agencies, and hospitality partners.

Marketing & Catering Sales Coordinator at Holiday Inn Dhaka City Centre

January 1, 2022 - February 29, 2024

Managed sales and inquiries for corporate meetings, conferences, weddings, gala dinners, social events, and outdoor catering. Built relationships with corporate clients, government organizations, embassies, NGOs, and event planners. Prepared proposals, quotations, banquet contracts, and Banquet Event Orders (BEOs). Coordinated with banquet operations, culinary, front office, housekeeping, engineering, and finance to ensure seamless execution. Negotiated pricing and service packages, followed up pre- and post-event, maintained accurate sales records and client databases, and identified upselling/cross-selling opportunities for rooms, restaurants, and additional services.

Customer Service Executive at ILLUSION-BIZ

November 1, 2018 - December 31, 2019

Provided one-stop customer service over the phone to enhance satisfaction and loyalty. Informed customers about products, services, and promotions and converted inbound calls into sales opportunities through product knowledge and upselling. Mentored and supervised new joiners to ensure onboarding and knowledge transfer. Captured and documented customer insights to support continuous service improvement.

Duty Manager at LACOMME INN HOTEL

January 1, 2016 - February 28, 2018

Supervised daily hotel operations by overseeing receptionists, kitchen staff, and office employees. Managed guest relations including welcome/registration, prompt issue resolution related to services and amenities, and enforcement of hotel policies. Handled financial operations such as collecting payments, maintaining budget records, and tracking expenses. Conducted staff evaluations, improved cross-department communication, and maintained financial transparency through diligent record keeping.