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I’m an engineer-turned copywriter and SEO content writer who helps businesses increase visibility and generate leads. I write conversion-focused copy and optimize content to improve search performance and user engagement. With 2+ years of experience across agencies and industries, I combine strategic content, market research, and data-driven decisions to strengthen brand voice, improve landing pages, and support content that performs in both SEO and marketing funnels.…I’m an engineer-turned copywriter and SEO content writer who helps businesses increase visibility and generate leads. I write conversion-focused copy and optimize content to improve search performance and user engagement. With 2+ years of experience across agencies and industries, I combine strategic content, market research, and data-driven decisions to strengthen brand voice, improve landing pages, and support content that performs in both SEO and marketing funnels.

ARA GIA M. MERCADO

Copywriter, SEO Expert, Content Producer, +3

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I’m an engineer-turned copywriter and SEO content writer who helps businesses increase visibility and generate leads. I write conversion-focused copy and optimize content to improve search performance and user engagement. With 2+ years of experience across agencies and industries, I combine strategic content, market research, and data-driven decisions to strengthen brand voice, improve landing pages, and support content that performs in both SEO and marketing funnels.…I’m an engineer-turned copywriter and SEO content writer who helps businesses increase visibility and generate leads. I write conversion-focused copy and optimize content to improve search performance and user engagement. With 2+ years of experience across agencies and industries, I combine strategic content, market research, and data-driven decisions to strengthen brand voice, improve landing pages, and support content that performs in both SEO and marketing funnels.

Available to hire

I’m an engineer-turned copywriter and SEO content writer who helps businesses increase visibility and generate leads. I write conversion-focused copy and optimize content to improve search performance and user engagement.

With 2+ years of experience across agencies and industries, I combine strategic content, market research, and data-driven decisions to strengthen brand voice, improve landing pages, and support content that performs in both SEO and marketing funnels.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Social Media Writer at Love By Design Coaching

January 1, 2023 - Present

Collaborated with a coaching business to drive subscriber growth using conversion-driven email campaigns. Wrote engaging social media content for Instagram, YouTube Shorts, and TikTok to boost leads and overall visibility. Supported deal closures by providing compelling, effective communication in marketing emails and social messaging aligned with coaching offers. Helped grow the subscriber base and improve engagement through tailored content strategies.

Email Copywriter + Social Media Writer at Love By Design Coaching

January 1, 2023 - Present

Collaborated with a coaching team to drive subscriber growth through conversion-driven email campaigns. Increased subscriber base significantly by crafting engaging email communications and tailoring social media content across platforms including Instagram, YouTube Shorts, and TikTok. Played a key role in closing coaching deals by delivering compelling email communication, contributing to client success in the coaching industry.

Article Writer + SEO at Futura Digital

January 1, 2022 - December 31, 2023

Created engaging guest post articles and review blogs with a full end-to-end workflow: ideation, SEO-focused writing, and publishing on WordPress. Applied in-depth SEO knowledge to improve organic visibility and encourage user engagement. Worked for nearly two years, collaborating with a productive team to ensure timely publishing and consistent content quality that supports brand authority through insightful reviews and topic research.

Copywriter at ClickTyphoon

January 1, 2022 - December 31, 2022

Acted as the main writer for the team and handled landing page copy, sales copy, and website improvements (homepage copy and overall website revamping). Also produced informative articles to support SEO and showcase industry expertise. Focused on persuasive, conversion-focused writing and maintaining a consistent brand voice across platforms while partnering with the team to deliver improvements aligned with marketing goals. Contributed to increased conversion rates by optimizing landing page content and refining sales copy.

Sales Copywriter + SEO Content Writer at Futura Digital

January 1, 2022 - January 1, 2023

Functioned as the primary writer, responsible for creating engaging guest post articles and review blogs. Managed the full process from content conceptualization to publishing on WordPress, incorporating in-depth knowledge of search engine optimization (SEO). Collaborated with a highly productive team for content delivery and optimization. Key accomplishments included enhancing organic visibility through SEO-optimized content, increasing user engagement with compelling guest posts, accelerating content publishing for efficiency, and building brand authority through insightful review blogs. Contributed to cross-functional teamwork and maintained consistent brand voice across platforms.

Sales Copywriter / SEO Content Writer at Futura Digital

January 1, 2022 - Present

Worked as the primary writer responsible for creating engaging guest post articles and review blogs. Managed the full process from ideation to publishing on WordPress, incorporating in-depth knowledge of search engine optimization (SEO). Collaborated with a highly productive cross-functional team for at least two years, ensuring efficient content production and consistent brand voice across platforms. Achieved improvements in organic visibility through SEO-optimized content, increased user engagement through compelling guest posts, accelerated content publishing for efficiency, and strengthened brand authority through insightful review blogs.