Creative and detail-oriented marketing and design professional with experience developing original content and managing multi-channel campaigns. Skilled in creating logos, flyers, brochures, and digital assets for marketing across multiple formats. Well-versed in social media, graphic design, content editing, and B2B marketing strategy. Experienced in supporting the marketing, analytics, design, and administrative needs of multiple teams simultaneously, with a strong focus on organization, accuracy, and efficiency. Proven ability to oversee design request processes from concept to completion while managing high-volume projects and meeting tight deadlines. Brings a diverse creative background in photography, videography, and web design, combined with hands-on experience in data analysis, project coordination, and cross-functional collaboration to drive successful marketing outcomes.

Bayley Coleman

Creative and detail-oriented marketing and design professional with experience developing original content and managing multi-channel campaigns. Skilled in creating logos, flyers, brochures, and digital assets for marketing across multiple formats. Well-versed in social media, graphic design, content editing, and B2B marketing strategy. Experienced in supporting the marketing, analytics, design, and administrative needs of multiple teams simultaneously, with a strong focus on organization, accuracy, and efficiency. Proven ability to oversee design request processes from concept to completion while managing high-volume projects and meeting tight deadlines. Brings a diverse creative background in photography, videography, and web design, combined with hands-on experience in data analysis, project coordination, and cross-functional collaboration to drive successful marketing outcomes.

Available to hire

Creative and detail-oriented marketing and design professional with experience developing original
content and managing multi-channel campaigns. Skilled in creating logos, flyers, brochures, and
digital assets for marketing across multiple formats. Well-versed in social media, graphic design,
content editing, and B2B marketing strategy.
Experienced in supporting the marketing, analytics, design, and administrative needs of multiple
teams simultaneously, with a strong focus on organization, accuracy, and efficiency. Proven ability to
oversee design request processes from concept to completion while managing high-volume projects
and meeting tight deadlines.
Brings a diverse creative background in photography, videography, and web design, combined with
hands-on experience in data analysis, project coordination, and cross-functional collaboration to
drive successful marketing outcomes.

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Work Experience

Senior Marketing Coordinator at Academic Travel Abroad (ATA)
March 1, 2023 - Present
Lead execution of B2B marketing initiatives targeting academic institutions, organizational partners, and group travel planners to increase program visibility and engagement. Manage end-to-end production workflows for marketing and design projects, including timelines, asset preparation, and stakeholder communication. Develop and deploy multi-channel campaigns (email, social media, and digital content). Build and analyze surveys and marketing data to inform strategy and decision-making. Collaborate cross-functionally with internal teams to ensure alignment on deliverables and deadlines, design brochures and presentations for sales/client engagement, maintain and update WordPress websites, coordinate vendor relationships, and manage high-volume concurrent projects with accuracy and efficiency.
Brokerage Administrator at Cushman & Wakefield
October 1, 2021 - January 1, 2023
Executed and tracked high-volume B2B email marketing campaigns and provided performance analytics and reporting to brokerage teams. Designed marketing collateral (eBlasts, flyers, tour books) using Adobe Creative Suite and Concep. Developed client presentations and surveys to support business development. Managed financial tracking for 20+ accounts, including budgeting and expense reporting. Served as team lead for administrative operations to improve workflow efficiency and project coordination.
Office Administrator at TRANZACT
January 1, 2019 - Present
Coordinated internal events, meetings, and executive functions for groups up to 60 attendees. Managed expense reporting and budget tracking for operational activities. Acted as primary point of contact for internal communications and administrative support. Supported marketing initiatives via social media content and event promotion. Supervised clerical staff and improved administrative processes.
Front Desk Associate at Planet Fitness
January 1, 2018 - January 1, 2019
Designed promotional materials and in-club marketing assets. Provided high-volume customer service, assisting 100+ members daily. Supported member acquisition by clearly communicating services and offerings.
Graphic Designer (Freelance) at Haitian Heritage & Friends of Haiti
January 1, 2018 - January 1, 2021
Produced multimedia marketing content including photography, video, and digital graphics. Managed website updates and supported content strategy for events and organizational initiatives. Supported major campaigns including the organization’s 10-year anniversary initiative. Maintained and grew social media presence through content development and engagement.
Graphic Design Intern at Lenoir-Rhyne University Athletics
January 1, 2017 - January 1, 2018
Designed game day graphics and digital content for athletic marketing campaigns. Captured and edited photo/video content for social media and promotions. Assisted with website updates and digital content strategy.
Graphic Design Intern at North Carolina Central University
January 1, 2016 - Present
Created marketing materials and digital graphics for campus departments. Updated website and event content to support campus engagement initiatives.

Education

MBA (Marketing and Social Media) at Saint Mary’s University of Minnesota
January 11, 2030 - May 1, 2022
BA (Graphic Design) at Lenoir-Rhyne University
January 11, 2030 - December 1, 2017
MBA, Marketing and Social Media at Saint Mary’s University of Minnesota
January 11, 2030 - May 1, 2022
BA, Graphic Design at Lenoir-Rhyne University
November 30, 0002 - December 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Media & Entertainment, Non-Profit Organization, Professional Services, Travel & Hospitality