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Marketing Executive with experience across marketing operations, performance marketing, and marketing technology—supporting website/landing pages, campaign automation, and CRM-driven lead nurturing. Skilled in translating analytics into actionable improvements using tools like Google Analytics and Meta Ads. Has hands-on experience managing social media and WordPress/Webflow content, optimizing user experience for lead generation, and coordinating marketing events. Comfortable collaborating with product and marketing teams to troubleshoot technical issues and improve system efficiency, reliability, and conversion outcomes.…Marketing Executive with experience across marketing operations, performance marketing, and marketing technology—supporting website/landing pages, campaign automation, and CRM-driven lead nurturing. Skilled in translating analytics into actionable improvements using tools like Google Analytics and Meta Ads. Has hands-on experience managing social media and WordPress/Webflow content, optimizing user experience for lead generation, and coordinating marketing events. Comfortable collaborating with product and marketing teams to troubleshoot technical issues and improve system efficiency, reliability, and conversion outcomes.

Chester Ho

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Marketing Executive with experience across marketing operations, performance marketing, and marketing technology—supporting website/landing pages, campaign automation, and CRM-driven lead nurturing. Skilled in translating analytics into actionable improvements using tools like Google Analytics and Meta Ads. Has hands-on experience managing social media and WordPress/Webflow content, optimizing user experience for lead generation, and coordinating marketing events. Comfortable collaborating with product and marketing teams to troubleshoot technical issues and improve system efficiency, reliability, and conversion outcomes.…Marketing Executive with experience across marketing operations, performance marketing, and marketing technology—supporting website/landing pages, campaign automation, and CRM-driven lead nurturing. Skilled in translating analytics into actionable improvements using tools like Google Analytics and Meta Ads. Has hands-on experience managing social media and WordPress/Webflow content, optimizing user experience for lead generation, and coordinating marketing events. Comfortable collaborating with product and marketing teams to troubleshoot technical issues and improve system efficiency, reliability, and conversion outcomes.

Available to hire

Marketing Executive with experience across marketing operations, performance marketing, and marketing technology—supporting website/landing pages, campaign automation, and CRM-driven lead nurturing. Skilled in translating analytics into actionable improvements using tools like Google Analytics and Meta Ads.

Has hands-on experience managing social media and WordPress/Webflow content, optimizing user experience for lead generation, and coordinating marketing events. Comfortable collaborating with product and marketing teams to troubleshoot technical issues and improve system efficiency, reliability, and conversion outcomes.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Marketing Executive at CARPENTERS

May 1, 2025 - Present

Supports marketing operations and growth by implementing and maintaining marketing technology tools across campaigns and digital touchpoints. Updates and deploys landing pages and marketing assets using Webflow CMS for campaigns and product initiatives. Collaborates with marketing and product teams to troubleshoot technical issues and improve overall marketing system efficiency and reliability. Implements marketing technology solutions supporting campaign automation and digital marketing operations. Manages website content and landing pages to ensure accurate information, strong user experience, and effective lead generation. Developed and launched a new company website, managing structure, content organization, visual presentation, and on-page SEO. Coordinates and executes interior design exhibitions, marketing events, and promotional campaigns to increase brand awareness and generate sales opportunities. Optimizes CRM workflows to improve lead tracking, data organization, and nurturi

Marketing Technology Associate at Fewcents

September 1, 2021 - April 30, 2022

Captured and edited interior photography and videography content for social media, advertising campaigns, and promotional materials to strengthen brand presentation. Managed social media accounts through content planning, scheduling, and audience engagement to maintain consistent online presence. Managed WordPress website content, including project uploads, landing page updates, and content optimization to maintain brand consistency and site relevance. Coordinated marketing events and promotional initiatives to support customer engagement and business development efforts.

Digital Marketing Executive at Starry Homestead

November 1, 2019 - June 30, 2021

Assisted in daily sales and showroom operations by providing product recommendations and customer support. Produced and edited short-form promotional videos for social media to improve audience engagement and online presence. Designed promotional POS materials, including in-store signage and marketing collateral, to support sales campaigns and brand visibility. Supported marketing initiatives through social media content creation, promotional campaigns, and in-store marketing activities.

Sales & Marketing Trainee at XZQT Singapore

December 1, 2018 - November 30, 2019

Planned, executed, and optimized Meta advertising campaigns to generate qualified leads through audience targeting, creative testing, and budget management.