Available to hire
I drive greater online presence and growth with quality, bespoke content and innovative content solutions. As a multi-disciplined digital and content marketing consultant with over six years of experience, I create and manage content for B2B and B2C audiences across Travel, Property, Entertainment, Sport, Health, and Hospitality.
My focus is content creation and strategy for digital and social media marketing, supported by SEO best practices and hands-on social media management. I stay ahead of trends and technology, and adapt content to shifting audience needs, delivering measurable ROI through data-informed planning and continuous optimization.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Work Experience
Content Writer at Sotheby’s International Realty Dubai
September 1, 2024 - April 1, 2026Writing bespoke content for publication on the revamped blog of a leading auction house covering luxury items, art, and property. Contributing to new content aligned with brand strategy for high-net-worth customers relocating to the UK for work or other reasons. Producing lifestyle and explainers that address complex UK financial and property law topics for readers at different experience levels, adapting brand guidelines with minimal oversight. Managing work across multiple time zones and creatives, responsible for own workload, targeting up to 40 articles per month (up to ~1,300 words each), and also contributing to property listing and neighbourhood descriptions for global destinations.
Content Writer at Sotheby's International Realty Dubai
September 1, 2024 - April 1, 2026Writing bespoke content for publication on the revamped blog of the world’s leading auction house for luxury items, art and property. Contributing to new content aligned with brand strategy for high-net-worth readers considering a move to the UK. Producing lifestyle and practical explainers on complex UK financial and property law topics, making them digestible for readers of varying experience levels. Working remotely with creatives, management and executives across multiple time zones, primarily in the UAE, with minimal oversight at the planning stage. Adapting brand guidelines to a wide variety of topics, managing own workload and targeting turnaround of up to 40 articles per month (up to 1,300 words each). Also supporting property listing and neighbourhood descriptions for global destinations.
Content Manager (Part-Time) at RH Uncovered
April 1, 2024 - August 1, 2024Collaborating on long-term content plans with the Marketing Lead and third-party agencies for internal use and clients. Establishing marketing goals, objectives, and KPIs, and reporting/analysing ROI and CPA for activities. Working with the sales team, editorial, and customers to develop compelling content and identify growth opportunities within the advertiser base. Maintaining brand guardianship by supporting editorial, optimising content and improving processes. Using social media to engage both B2B and consumer audiences while aligning to marketing goals. Creating and managing social media activity for client channels and planning/scheduling marketing across other outlets including print and web content.
Social Media Content Consultant at Wonderhatch
September 1, 2023 - February 1, 2024Revitalising dormant social media channels by re-engaging posting structure and schedules and sweeping outdated content/followers to increase interaction. Authentically representing company work through curated content, balancing client relationships and embargo requirements. Auditing the website and client showcase for SEO and implementing improved keywords/pages/tags to enhance online presence. Expanding in-house video publishing and exploring monetisation opportunities through YouTube and other social platforms. Implementing data-driven strategies to increase visibility and engagement for both B2B and B2C audiences as part of a broader brand-building trend. Growing social followers significantly across platforms (Instagram and LinkedIn). Authoring and editing content for publication with major clients including Raffles London, DCM, Aviva, and Google.
Social Media Content Manager at Immense Events
June 1, 2023 - September 1, 2023Managed online communities by creating, scheduling, and moderating posts for an audience of 10,000+ on Facebook and Instagram for summer festivals including Poole Harbour Festival and Upton House Food & Music Festival. Handled public inquiries, promoted line-ups and ticket sales, and managed competitions and community messaging. Liaised with third-party contractors, talent, local police, and affiliated organisations. Supported on-site festival management and event control including security, logistics, health & safety, public inquiries, and coordination with traders and festival staff. Produced marketing materials ahead of events such as social media posts/ads, newsletters and email updates, working with freelancers and artists/teams. Coordinated official organiser responses including press releases and local media statements.
Social Media Content Consultant at Marks Out Of Tenancy
June 1, 2023 - December 1, 2023Developing and implementing social media strategies across platforms including YouTube, Twitter/X, and Facebook. Enhancing online presence via targeted posting and link-building. Identifying and engaging with trends in the Private Rental sector and relevant stakeholders. Exploring revenue opportunities through expanded social content production. Building a successful cross-platform posting format and increasing following/engagement and driving website traffic, primarily through YouTube Shorts using AI.
Freelance SEO Content Editor at KAYAK
December 1, 2022 - April 1, 2023Refreshed and optimised existing SEO content and created/updated internal linking to boost organic ranking.
Freelance SEO Content Editor at KAYAK
December 1, 2022 - April 1, 2023Refreshed and optimised existing content for SEO as part of a global team working across multiple time zones remotely. Contributed new content aligned with brand strategy for customers travelling to an expanding set of destinations. Identified and flagged web development issues and content gaps, coordinating fixes with web development and content management. Improved SEO copy quality and internal linking through articles and landing pages to boost organic traffic and improve search rankings.
Proofreader/Transcriber (FIFA World Cup) at Clark Football Languages
November 1, 2022 - December 1, 2022Proofreading and transcribing work for FIFA World Cup related language tasks (details not further specified in the resume).
Proofreader/Transcriber at Clark Football Languages (FIFA World Cup)
November 1, 2022 - December 31, 2022Proofreading and transcription work for the FIFA World Cup (role details not further specified).
Proofreader/Transcriber for FIFA World Cup at Clark Football Languages
November 1, 2022 - December 1, 2022Proofreading/transcription work for FIFA World Cup projects (details not specified in resume beyond role heading).
Proofreader/Transcriber at Clark Football Languages
November 1, 2022 - December 1, 2022Proofreading and transcribing support for FIFA World Cup-related language work.
Lead Content Writer at Flexliving
December 1, 2021 - October 1, 2022Lead content writing responsibilities for Flexliving (content creation and publication).
Freelance SEO Content Creator at FitLov
March 1, 2020 - September 1, 2020Freelance SEO-focused content creation.
Freelance Writer at WhatCulture
December 1, 2019 - March 1, 2020Freelance writing for WhatCulture.
Freelance Content Creator at Skyscanner
March 1, 2019 - July 1, 2020Freelance content creation for Skyscanner.
Destinations/SEO Marketing Consultant at Conference Desk
July 1, 2018 - June 1, 2023Proofreading and related editorial work alongside transcribing for conference/destination content during consultancy period.
Proofreader/Transcriber (FIFA World Cup) at Clark Football Languages
May 1, 2018 - July 1, 2018Proofreading and transcribing work for FIFA World Cup related language tasks (details not further specified in the resume).
Proofreader/Transcriber at Clark Football Languages (FIFA World Cup)
May 1, 2018 - July 31, 2018Proofreading and transcription work for the FIFA World Cup (role details not further specified).
Proofreader/Transcriber for FIFA World Cup at Clark Football Languages
May 1, 2018 - July 1, 2018Proofreading and transcription work connected to FIFA World Cup language-related deliverables.
Proofreader/Transcriber at Clark Football Languages
May 1, 2018 - July 1, 2018Proofreading and transcribing support for earlier Clark Football Languages language work.
Local Correspondent/Reporter at The Mountain Echo
November 1, 2017 - May 1, 2018Local reporting/correspondent work.
Education
BA Honours (2:1) in Film & History at Oxford Brooks University
January 1, 2010 - January 1, 2013A Levels at Twynham 6th Form
January 1, 2008 - January 1, 2010GCSEs at Twynham School
January 1, 2003 - January 1, 2008BA Honours (2:1) in Film & History at Oxford Brooks University
January 1, 2010 - January 1, 20134 A Levels at Twynham 6th Form
January 1, 2008 - January 1, 201013 GCSEs at Twynham School
January 1, 2003 - January 1, 2008BA Honours (2:1) in Film & History at Oxford Brooks University
January 1, 2010 - January 1, 2013A Levels (4) at Twynham 6th Form
January 1, 2008 - January 1, 2010BA Honours (2:1) in Film & History at Oxford Brookes University
January 1, 2010 - January 1, 2013A Levels at Twynham 6th Form
January 1, 2008 - January 1, 2010GCSEs at Twynham School
January 1, 2003 - January 1, 2008BA Honours (2:1) in Film & History at Oxford Brookes University
January 1, 2010 - January 1, 2013A Levels at Twynham 6th Form
January 1, 2008 - January 1, 2010GCSEs at Twynham School
January 1, 2003 - January 1, 2008BA Honours (2:1) in Film & History at Oxford Brookes University
January 1, 2010 - January 1, 2013A Levels at Twynham 6th Form
January 1, 2008 - January 1, 2010GCSEs at Twynham School
January 1, 2003 - January 1, 2008BA Honours (2:1) in Film & History at Oxford Brookes University
January 1, 2010 - January 1, 2013Qualifications
Industry Experience
Media & Entertainment, Travel & Hospitality, Real Estate & Construction, Healthcare, Other, Professional Services, Financial Services, Education
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
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