Operations, marketing, and lead generation specialist with 5+ years of experience supporting U.S. real estate teams and international businesses. I manage transaction workflows and administrative operations, maintain CRM/database accuracy, and keep fast-moving pipelines on track through clear structure and reliable follow-through. I also lead LinkedIn outreach and content/SEO efforts—researching prospects, nurturing leads, and creating AI-enabled content workflows (with human editing and fact-checking) to improve efficiency and consistency across marketing campaigns.

SHYREL MIE D. APIAG

Operations, marketing, and lead generation specialist with 5+ years of experience supporting U.S. real estate teams and international businesses. I manage transaction workflows and administrative operations, maintain CRM/database accuracy, and keep fast-moving pipelines on track through clear structure and reliable follow-through. I also lead LinkedIn outreach and content/SEO efforts—researching prospects, nurturing leads, and creating AI-enabled content workflows (with human editing and fact-checking) to improve efficiency and consistency across marketing campaigns.

Available to hire

Operations, marketing, and lead generation specialist with 5+ years of experience supporting U.S. real estate teams and international businesses. I manage transaction workflows and administrative operations, maintain CRM/database accuracy, and keep fast-moving pipelines on track through clear structure and reliable follow-through.

I also lead LinkedIn outreach and content/SEO efforts—researching prospects, nurturing leads, and creating AI-enabled content workflows (with human editing and fact-checking) to improve efficiency and consistency across marketing campaigns.

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Work Experience

Transaction Coordinator at Elevated at Real Brokerage
February 1, 2025 - July 1, 2026
Managed real estate transaction workflows by maintaining accurate files, tracking key milestones and deadlines, and coordinating required documents and follow-ups. Supported administrative operations including data entry, email coordination, task tracking, and organized document storage. Monitored outstanding requirements and provided timely status updates to agents and stakeholders to keep transactions progressing efficiently toward closing.
LinkedIn Lead Generation & Outreach Specialist at Freelance / Contract
December 1, 2024 - July 1, 2026
Managed LinkedIn inboxes, responded promptly to prospective clients, and organized conversations to move leads to the next step. Conducted prospect research, built targeted lead lists, and maintained organized outreach notes for timely follow-up and qualified handoff. Nurtured leads with personalized post engagement and consistent follow-up messaging.
Content Marketing & SEO Specialist at Contract Clients
November 1, 2023 - Present
Wrote and edited SEO-focused articles, social media posts, and email copy aligned to brand voice and audience intent. Repurposed long-form content into social and email assets while maintaining organized content schedules. Used AI tools to accelerate research and drafting, then performed fact-checking, editing, and humanization before delivery.
Real Estate Operations & Transaction Coordinator at The Cosgrove Team at Keller Williams Realty
January 1, 2021 - September 1, 2024
Coordinated transaction files and compliance documents using Brivity, Keller Williams Command, and Dotloop to keep deadlines, signatures, and records organized. Updated and optimized property listings across KWLS and Zillow to improve accuracy and online visibility. Maintained CRM records, tags, follow-up tasks, and lead-nurturing workflows for buyer and seller contacts, and supported client engagement through social media, monthly emails, listing updates, and administrative coordination.
SEO Content Writer at Advanced Local
December 1, 2020 - April 1, 2022
Produced SEO articles for local-business audiences based on assigned keywords and search intent. Edited content for clarity, readability, tone, and on-page SEO best practices. Managed multiple topics and recurring deadlines across client requirements.
Sales & Administrative Assistant at Stags Afloat
March 1, 2020 - September 1, 2022
Provided customer support through email and chat, coordinating timely resolutions. Managed invoicing, calendars, website updates, and administrative records to keep daily operations organized. Coordinated events and client communications from planning through execution, while also supporting marketing-related administrative tasks.
Member Records Clerk / TSD Secretary at PROSIELCO
March 1, 2014 - December 1, 2020
Maintained accurate member records, correspondence, schedules, and meeting minutes while organizing internal documentation. Prepared presentations and reports and coordinated administrative email communication for internal and external stakeholders. Coordinated appointments and provided routine office support with confidentiality and accuracy.

Education

Add your educational history here.

Qualifications

Bachelor of Science in Management Accounting
January 1, 2009 - January 1, 2013

Industry Experience

Real Estate & Construction, Media & Entertainment, Professional Services, Education