Marketing and sales professional with a strong track record in digital marketing, campaign management, and performance analysis. Focused on generating measurable ROI through data-driven strategies, lead generation, and continuous optimization. Proactive, organized, and client-oriented—skilled in CRM, customer relationship management, and B2B communication. Comfortable managing multiple projects while leveraging tools like Google Analytics, Google Ads, Meta Ads, and SEMrush to improve visibility and results.

Salm a D RIS SI dris sis a lm a.p ro @ g

Marketing and sales professional with a strong track record in digital marketing, campaign management, and performance analysis. Focused on generating measurable ROI through data-driven strategies, lead generation, and continuous optimization. Proactive, organized, and client-oriented—skilled in CRM, customer relationship management, and B2B communication. Comfortable managing multiple projects while leveraging tools like Google Analytics, Google Ads, Meta Ads, and SEMrush to improve visibility and results.

Available to hire

Marketing and sales professional with a strong track record in digital marketing, campaign management, and performance analysis. Focused on generating measurable ROI through data-driven strategies, lead generation, and continuous optimization.

Proactive, organized, and client-oriented—skilled in CRM, customer relationship management, and B2B communication. Comfortable managing multiple projects while leveraging tools like Google Analytics, Google Ads, Meta Ads, and SEMrush to improve visibility and results.

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Language

English
Fluent
French
Fluent
Arabic
Fluent

Work Experience

Freelance Digital Marketing Professional at TELUS Digital (CSR Agent / Operations / CSR / Marketing)
November 1, 2025 - June 1, 2026
Marketing & Sales/Operations (B2B Client Communications, Logistics, CRM) at TELUS Digital
November 1, 2025 - June 1, 2026
B2B corporate communications: handled high-stakes email correspondence with corporate clients on behalf of FedEx; logistics & shipment management: coordinated critical B2B shipping, resolved delivery issues, and tracked shipment inquiries; account relationship management with escalations and SLA-focused service; maintained data accuracy with real-time updates in logistics databases and CRM systems for audit readiness and cross-border communication continuity.
Operations CSR Agent at TELUS Digital
November 1, 2025 - June 1, 2026
Managed operations and stakeholder-facing CSR activities within a digital environment; supported processes and customer-related execution, ensuring timely handling and data accuracy.
Freelance Digital Marketing Professional
November 1, 2025 - June 1, 2026
Digital marketing support across performance and content initiatives, including campaign execution and optimization, reporting, and customer/community engagement. Worked on marketing deliverables and ongoing improvements based on analytics.
Marketing and Sales Professional (B2B Client Communications / Logistics & Shipment Management / Account Relationship Management / Data Accuracy & Administration)
April 1, 2025 - August 1, 2025
Managed high-stakes B2B email correspondence with corporate clients on behalf of FedEx, ensuring clear, timely, and executive-level communication. Coordinated critical B2B shipping logistics, resolved delivery issues, and tracked and traced inquiries while addressing supply chain bottlenecks for corporate accounts. Served as a primary point of contact for corporate clients, handling escalated inquiries with high diplomacy and maintaining professional relationships to secure service-level agreements (SLAs). Maintained precise, real-time updates across logistics databases and CRM systems to ensure accurate tracking, audit readiness, and seamless cross-border communication.
Operations CSR Agent / Marketing Operations / Digital Marketing (Professional Experience)
April 1, 2025 - August 1, 2025
Managed performance-driven advertising and marketing operations, designed relevant web pages with regularly updated content and implemented effective SEO strategies. Conceived and managed performance advertising campaigns from keyword research through optimization to maximize ROI. Developed social media content strategy, managed communities, and performed deep performance analysis using Google Analytics and social media reporting tools with strategic recommendations for continuous improvement.
Account Manager at Openfair
September 1, 2024 - December 1, 2024
Supported account management activities, likely including business follow-ups and client coordination. (Exact responsibilities not fully specified in the provided text.)
E-commerce & Digital Marketing Intern at Big M Solutions
March 1, 2024 - June 1, 2024
Conducted performance-focused digital marketing activities including targeted Google Ads campaigns (keyword research and continuous optimization to maximize ROI). Audited and improved client website and digital presence through analytics, content, and SEO-aligned optimizations. Developed engaging visual content for social platforms (including photo and video) showcasing hotel facilities and services.
Digital Marketing Intern at Big M Solutions
March 1, 2024 - June 1, 2024
E-commerce & digital marketing internship. Supported digital initiatives including SEO and paid campaigns, analytics reporting, and content/post execution to improve online visibility and performance.
Operations CSR Agent / Marketing Intern at Hôtel & Ryads Barrière Le Naoura Marrakech
July 1, 2023 - August 1, 2023
Created and implemented SEO strategies (product descriptions, titles, and meta descriptions) to improve search rankings. Developed and executed social media strategy including content creation, scheduling, and community engagement on Instagram and Facebook. Monitored and analyzed website and social performance metrics (traffic, conversion rates, engagement) and provided reports with recommendations. Managed web content integrity and usability to enhance user experience and support effective search engine optimization.
Digital Marketing Intern at Hôtel & Ryads Barrière Le Naoura Marrakech
July 1, 2023 - August 1, 2023
Created and executed social media strategy (Instagram/Facebook) including content creation, scheduling, and community engagement. Built SEO strategies to improve search rankings by optimizing product pages and metadata. Monitored website performance metrics and prepared reports with recommendations. Produced visual content (photography/videography) showcasing the hotel, facilities, and services; supported Google Ads initiatives with keyword research and continuous optimization to maximize ROI.
Digital Marketing Intern at Maroline IT Solutions
January 1, 2022 - February 1, 2022
Supported marketing and digital operations for the company, including website/content updates, campaign support, and performance-oriented marketing tasks.
Intern at the Regional Investment Center (CRI) at Regional Investment Center (CRI)
March 1, 2021 - April 1, 2021
Facilitated business creation procedures for entrepreneurs via the “One-Stop Shop,” ensuring regulatory compliance. Used the CRI-INVEST platform to track applications and improve efficiency of the investment process. Conducted market research and competitive analysis of luxury hotels in Marrakech, evaluating marketing strategies, pricing, and online presence. Audited social media presence to assess engagement and content quality and identified improvement areas. Contributed to identifying promising sectors and structuring “turnkey” projects to attract local and foreign investment.
Intern (Regional Investment Center - CRI) at Regional Investment Center (CRI)
March 1, 2021 - April 1, 2021
Facilitated entrepreneurship business creation procedures at the 'One-Stop Shop' while ensuring regulatory compliance. Used the CRI-INVEST platform to track applications and improve efficiency. Conducted market research and competitive analysis of luxury hotels in Marrakech, audited social media presence, created social media content (photo/video), and helped define SEO strategies and targeted Google Ads campaigns.

Education

Degree in Marketing and Sales Management (ENCG Casablanca) — Preparatory classes (CPGE), Economics and Commerce, Technology option (ECT) at ENCG Casablanca
January 1, 2021 - January 1, 2024
Degree (Marketing and Sales Management) at ENGC Casablanca
January 1, 2019 - January 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services, Travel & Hospitality, Telecommunications, Other, Education