CM

Claude Machiha

Available to hire

SEO Strategy Consultant and BI/FP&A-focused management consultant helping financial services clients grow through SEO content marketing, digital marketing strategy, and actionable business intelligence.

About

SEO Strategy Consultant and BI/FP&A-focused management consultant helping financial services clients grow through SEO content marketing, digital marketing strategy, and actionable business intelligence. I build end-to-end data analysis and reporting solutions that connect marketing performance to financial planning and decision-making.

  • 5 years' experience
  • Joined August 2026

Industry experience

  • Financial Services
  • Professional Services
  • Computers & Electronics

Work experience

SEO Strategy Consultant · Diversitas Wealth® (Pty) Ltd.Dec 2020 – Present · 6 yrs

Develop marketing SEO strategy across SEO content marketing, digital marketing, and marketing financial planning & analysis (FP&A). Provide business intelligence (BI) solutions using end-to-end IT/data engineering to deliver real-time dashboard applications for mobile and desktop. Support clients with strategic SEO recommendations and root-cause-based analysis aligned with BI and FP&A approaches, enabling improved marketing and financial decision-making. Work includes tracking SEO and server/host expenses within overall digital marketing cost structures and translating marketing data into actionable insights.

Education

Bachelor of Commerce in Business Management · Nelson Mandela University2016 – 2018

Certifications and awards· 18

C2.2 English Language Level of Proficiency (PTE Academic)2030 – 2026
Certificate in Content SEO (SE Ranking)2030 – 2026
International Module: Search Engine Optimisation (International University - IU of Applied Sciences, Germany)2030 – 2026
Digital Marketing Learning Pathway (LinkedIn Learning)2030 – 2026

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