RD

Rohin Dhami

Available to hire

Results-driven Marketing & Business professional (BBA candidate) with 3+ years of hands-on experience executing omnichannel marketing campaigns, growing social media engagement, and driving customer interest.

About

Results-driven Marketing & Business professional (BBA candidate) with 3+ years of hands-on experience executing omnichannel marketing campaigns, growing social media engagement, and driving customer interest. Strong ability to analyze performance metrics and turn insights into actionable strategy.

Certified in SEO, content marketing, analytics, and social media through SEMrush Academy, with practical experience in campaign execution, KPI reporting, and cross-functional collaboration. Seeking a marketing or brand role where I can contribute immediately while continuing to grow.

  • 5 years' experience
  • Joined August 2026

Languages

  • EnglishFluent
  • Panjabi, PunjabiIntermediate
  • FrenchBeginner
  • Spanish; CastilianBeginner

Industry experience

  • Media & Entertainment
  • Retail
  • Government
  • Consumer Goods
  • Education
  • Professional Services

Work experience· 4 roles

Marketing Specialist · 4 Twenty Cannabis Co.Apr 2024 – Present · 2 yrs 8 mos

Planned and executed integrated local marketing campaigns across Instagram, TikTok, and Facebook, improving account engagement by 25% within 6 months. Produced platform-tailored short-form video and static creative assets. Designed seasonal in-store signage and visual merchandising displays aligned with brand guidelines and promotion calendars. Collected customer survey feedback and synthesized insights to inform campaign messaging and product education. Tracked KPIs such as reach, impressions, engagement rate, and foot traffic using built-in analytics dashboards and reported weekly performance summaries. Collaborated with the sales team to align promotions with inventory cycles and product launches.

Skating Instructor · City of SurreyAug 2022 – Present · 4 yrs 4 mos

Delivered adaptive, safety-focused skating instruction to participants from toddlers to adults across multiple skill levels. Developed structured lesson plans with measurable progress milestones, supporting skill advancement. Built strong rapport with participants and parents while maintaining a positive, inclusive learning environment.

Brand Ambassador / Petitioner · Inspired Cannabis Co.Jan 2022 – Feb 2022 · 2 mos

Represented the brand in public-facing outreach using persuasive communication and consultative selling to engage diverse stakeholders. Collected petition signatures and handled public inquiries while demonstrating professionalism and brand advocacy.

Assistant Warehouse Manager · The Hockey ShopMay 2021 – Aug 2022 · 1 yr 4 mos

Education

BBA (Marketing) — Bachelor of Business Administration · Kwantlen Polytechnic University (KPU)2022 – 2026
BC High School Diploma · Sullivan Heights Secondary2022
Bachelor of Business Administration (BBA) — Marketing · Kwantlen Polytechnic University (KPU)2022 – 2026
BC High School Diploma · Sullivan Heights Secondary2030 – 2022

Certifications and awards· 10

SEMrush Academy — Content Marketing Principles for Business2030 – 2027
SEMrush Academy — Social Media Marketing Crash Course2030 – 2027
SEMrush Academy — Fundamentals of Marketing Analytics2030 – 2027
SEMrush Academy — SEO Essentials with SEMrush2030 – 2027

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