Digital marketing and content professional with 4+ years of hands-on experience across social media management, content writing, SEO, and brand storytelling. I help brands grow engagement through audience research, creative ideas, and high-performing copy for web and campaigns. With a psychology background, I craft content that connects and encourages action. I’ve delivered consistent results as a freelancer (4.3-star rating across 25+ projects) and as a social media manager by building community, managing content calendars, and supporting campaigns with both organic and paid efforts.

SUMAIYA JAKIR

Digital marketing and content professional with 4+ years of hands-on experience across social media management, content writing, SEO, and brand storytelling. I help brands grow engagement through audience research, creative ideas, and high-performing copy for web and campaigns. With a psychology background, I craft content that connects and encourages action. I’ve delivered consistent results as a freelancer (4.3-star rating across 25+ projects) and as a social media manager by building community, managing content calendars, and supporting campaigns with both organic and paid efforts.

Available to hire

Digital marketing and content professional with 4+ years of hands-on experience across social media management, content writing, SEO, and brand storytelling. I help brands grow engagement through audience research, creative ideas, and high-performing copy for web and campaigns.

With a psychology background, I craft content that connects and encourages action. I’ve delivered consistent results as a freelancer (4.3-star rating across 25+ projects) and as a social media manager by building community, managing content calendars, and supporting campaigns with both organic and paid efforts.

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Language

English
Fluent
Hindi
Fluent

Work Experience

Volunteer Social Media Manager at National Zakat Foundation NZ
February 1, 2026 - Present
Created and designed original social posts and visual content while maintaining a consistent brand voice. Led a rebranding effort to refresh visual identity and content direction. Developed content strategy and campaign ideas to increase reach and engagement. Planned and managed paid ads to support outreach and campaign goals. Built collaborations and partnerships to expand audience reach and strengthen community impact.
HR Executive at Victaman Services Ltd.
December 1, 2024 - July 1, 2025
Coordinated employer branding and internal communications alongside end-to-end recruitment and onboarding. Organized training and team-building activities to strengthen employee engagement and workplace culture.
Social Media Manager — Intern at Akrati Jewels Inc
November 1, 2023 - November 1, 2024
Created, edited, and proofread content across social media accounts to ensure a consistent brand voice. Built and executed strategies that grew follower counts and increased engagement. Researched industry trends, competitor activity, and audience preferences to inform content calendars. Organized giveaways and contests to drive participation and reach. Monitored comments and DMs, responding promptly to inquiries and complaints to protect brand reputation.
Content Writer — Intern at Collegedunia Web Pvt. Ltd.
December 1, 2022 - July 1, 2023
Developed, edited, and proofread web and digital marketing copy across multiple simultaneous projects. Applied SEO best practices and keyword research to optimize content for search visibility and ranking. Researched industry topics to produce original, accurate, audience-relevant content. Validated facts, data, and references while maintaining clarity and accuracy under tight deadlines.
Freelance Content & Creative Specialist at Upwork.com / Fiverr.com
June 1, 2020 - September 1, 2022
Delivered content, branding, and design work including logos, brochures, flyers, and banners for a range of clients. Completed 25+ projects across content writing, video editing, transcription, and data entry, earning a 4.3-star average rating. Managed multiple deadlines and handled sensitive/confidential documents with discretion. Built repeat business through strong client communication and collaborative problem-solving.

Education

Bachelor of Arts (Psychology) at NIMS University, Jaipur, India
August 1, 2022 - July 1, 2025
High School at IIS Dammam, Saudi Arabia
April 1, 2020 - April 1, 2022
Bachelor of Arts (Psychology) at NIMS University, Jaipur, India
August 1, 2022 - July 1, 2025
High School at IIS Dammam, Saudi Arabia
April 1, 2020 - April 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Non-Profit Organization, Education, Professional Services