End-to-end Social Media Specialist with hands-on experience in content strategy, production, publishing, and performance analysis. Skilled at translating audience insights into data-driven content plans that support organic growth, strengthen brand communication, and contribute to lead generation. Experienced coordinating full content workflows (scripts, production coordination, quality assurance, publishing, and analytics) and collaborating with designers and editors to maintain brand consistency and editorial standards.

Sintya Febyanti

End-to-end Social Media Specialist with hands-on experience in content strategy, production, publishing, and performance analysis. Skilled at translating audience insights into data-driven content plans that support organic growth, strengthen brand communication, and contribute to lead generation. Experienced coordinating full content workflows (scripts, production coordination, quality assurance, publishing, and analytics) and collaborating with designers and editors to maintain brand consistency and editorial standards.

Available to hire

End-to-end Social Media Specialist with hands-on experience in content strategy, production, publishing, and performance analysis. Skilled at translating audience insights into data-driven content plans that support organic growth, strengthen brand communication, and contribute to lead generation.

Experienced coordinating full content workflows (scripts, production coordination, quality assurance, publishing, and analytics) and collaborating with designers and editors to maintain brand consistency and editorial standards.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Advanced

Work Experience

Social Media Specialist at Mandarin Huang
July 1, 2025 - Present
Planned and executed a three-week content pipeline of 30+ social media posts, ensuring on-time production and publishing. Managed end-to-end content workflow including scripting, production coordination, talent sourcing, quality assurance, publishing, and performance analysis. Contributed to 43% organic follower growth (70K to 100K) within six months through data-informed content planning, and optimized content to increase profile visits and drive qualified leads through Linktree, supporting the student acquisition funnel. Coordinated with designers and video editors to ensure alignment with brand guidelines and editorial standards.
Social Media Specialist at Mandarin Huanq
July 1, 2025 - Present
Planned and executed a three-week content pipeline for 30+ social media posts, ensuring on-time production and publishing. Managed end-to-end content workflow including scripting, production coordination, talent sourcing, quality assurance, publishing, and performance analysis. Contributed to 43% organic follower growth (70K to 100K) within six months through data-informed content planning. Optimized content to increase profile visits and drive qualified leads via Llinktree, contributing to the student acquisition funnel. Collaborated with designers and video editors to align content with brand guidelines and editorial standards.
Social Media Specialist at ESEN SI Digital
February 1, 2023 - March 31, 2025
Managed 15 client accounts across the property and real estate industry. Developed and executed platform-specific content strategies, monitored content performance, and optimized strategies using analytics. Collaborated with designers, copywriters, and strategists to deliver brand-consistent content. Achieved over 70% organic follower growth for selected accounts and maintained engagement strategies above 1% for high-performing accounts.
Social Media Specialist at ES ENSI Digital
February 1, 2023 - March 1, 2025
Managed 15 client accounts across property and real estate industry. Developed and executed platform-specific content strategies, monitored content performance, and optimized strategies based on analytics. Coordinated with designers, copywriters, and strategists to deliver brand-consistent content. Achieved over 70% organic follower growth for selected client accounts and maintained engagement strategies above 1% for high-performing accounts.
Teaching Assistant at Revo UA Gst
August 1, 2022 - April 1, 2023
Assisted instructors in facilitating Digital Marketing sessions covering SEO, SEM, Social Media, Content Marketing, CRM, and Analytics. Mentored 22+ students across two cohorts through assignment guidance, performance evaluation, and personalized feedback.
Teaching Assistant at Revo UA​g​st
August 1, 2022 - April 1, 2023
Assisted instructors in facilitating digital marketing sessions covering SEO, SEM, Social Media, Content Marketing, CRM, and Analytics. Mentored 22+ students across two cohorts with assignment guidance, performance evaluation, and personalized feedback.
Full Stack Digital Marketing Program (Digital Marketing Bootcamp - completed) at Revo U
January 1, 2022 - June 30, 2022
Completed a six-month intensive digital marketing bootcamp focused on marketing analytics, performance marketing, SEO, content marketing, social media strategy, product marketing, and CRM.
Education Consultant & Administration Staff at Sigma Education
August 1, 2019 - November 1, 2021
Advised prospective students on English and IELTS program selections, helping align course choices with learning goals and proficiency levels. Managed student enrollment, administrative processes, and customer inquiries to ensure a smooth learning experience.

Education

Bachelor of Applied Science (Business) at Politeknik Tonggak Equator
August 1, 2015 - August 1, 2019
Bachelor of Applied Science, Business at Politechnic of Tonggak Equator
August 1, 2015 - August 1, 2019

Qualifications

Full Stack Digital Marketing Program (Digital Marketing Bootcamp)
January 1, 2022 - July 1, 2022
Full Stack Digital Marketing Program (Digital Marketing Bootcamp)
January 1, 2022 - June 30, 2022

Industry Experience

Education, Media & Entertainment, Professional Services, Real Estate & Construction