I’m a creative strategist and performance-driven content marketer with 7+ years of experience turning audience insights and performance signals into clear, testable creative direction. I coordinate with media buyers, PMs, and editors to build briefs, angles, and iteration plans that teams can execute reliably. With a research-first mindset, I manage creative pipelines, asset organization, and structured testing workflows across Google Sheets/Drive and CRM/ticketing tools. I enjoy fast turnaround environments, fact-checking rigor, and translating data into repeatable learnings that improve content outcomes.

Rana Furqan Saeed

I’m a creative strategist and performance-driven content marketer with 7+ years of experience turning audience insights and performance signals into clear, testable creative direction. I coordinate with media buyers, PMs, and editors to build briefs, angles, and iteration plans that teams can execute reliably. With a research-first mindset, I manage creative pipelines, asset organization, and structured testing workflows across Google Sheets/Drive and CRM/ticketing tools. I enjoy fast turnaround environments, fact-checking rigor, and translating data into repeatable learnings that improve content outcomes.

Available to hire

I’m a creative strategist and performance-driven content marketer with 7+ years of experience turning audience insights and performance signals into clear, testable creative direction. I coordinate with media buyers, PMs, and editors to build briefs, angles, and iteration plans that teams can execute reliably.

With a research-first mindset, I manage creative pipelines, asset organization, and structured testing workflows across Google Sheets/Drive and CRM/ticketing tools. I enjoy fast turnaround environments, fact-checking rigor, and translating data into repeatable learnings that improve content outcomes.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate

Language

Urdu
Fluent
English
Fluent
Panjabi, Punjabi
Advanced

Work Experience

International News Director (Research & Coordination Support) at Pakistan Television Corporation Limited
February 1, 2024 - April 1, 2024
Monitor daily international news developments and conduct background research and fact-checking to ensure accuracy for live segments. Prepare briefing materials for international current affairs programs under tight broadcast deadlines. Support newsroom coordination during live program preparation, working with contributors to keep content on schedule.
Creative & Content Strategy Associate at Majestic Softs (SMC-Pvt Ltd)
June 1, 2022 - Present
Own day-to-day creative and content coordination across distributed teams. Translate project goals into clear briefs and track each request through completion to avoid duplication or missed deliverables. Develop and edit content for digital platforms using audience research and performance feedback to shape messaging and testing angles. Maintain organized creative trackers, asset folders, and documentation using Google Sheets and Drive to support structured testing and iteration. Conduct research to inform digital strategy and feed insights into ongoing content decisions. Coordinate priorities and timelines with stakeholders across remote and office-based transitions without disrupting workflow.
Customer Support Representative at AutoLeap
February 1, 2021 - November 1, 2023
Handle high volume live chat, email, and phone inquiries daily with accuracy and professional tone. Use Zendesk, Salesforce, AnyDesk, and Excel to track, document, and resolve tickets while ensuring clean records for team handoffs and reporting. Collaborate cross-functionally with technical and account teams to fast-track resolution of escalated issues and maintain shared ownership of outcomes.
Freelance Writer & Researcher at Fiverr
June 1, 2017 - Present
Provide writing, research, and client communication services for international clients over multiple years. Maintain long-term client relationships across varied content and messaging needs.

Education

BS Media & Communication Studies at University of Central Punjab, Lahore
January 1, 2020 - January 1, 2024

Qualifications

Business Analytics & Process Management
January 1, 2026 - August 8, 2026
Introduction to Data Analytics Using Microsoft Excel
January 1, 2026 - August 8, 2026
Microsoft Foundation of IT Systems, Networking & Data Protection
January 1, 2026 - August 8, 2026
The Complete SQL Bootcamp
January 1, 2022 - August 8, 2026
Successful Negotiation: Essential Strategies & Skills
January 1, 2021 - August 8, 2026
Introduction to Business Analytics Using Spreadsheets: Basics
January 1, 2026 - August 8, 2026
Getting Started with Microsoft Excel
January 1, 2026 - August 8, 2026
The Science of Well Being
January 1, 2021 - August 8, 2026

Industry Experience

Media & Entertainment, Government, Education, Professional Services, Software & Internet