Result-driven marketing professional with 6 years of experience across marketing strategy, PR, advertising, and account management in the UK, Australia, and UAE markets. Currently managing a diverse portfolio of client accounts, delivering integrated campaigns that drive brand growth and measurable ROI. Certified in Leadership and Management (City, University of London) with a proven track record of leading teams, building strategic partnerships, and thriving in multicultural environments. Skilled in multi-channel campaign planning, execution, performance tracking, and stakeholder engagement.

Medina Ashimbayeva

Result-driven marketing professional with 6 years of experience across marketing strategy, PR, advertising, and account management in the UK, Australia, and UAE markets. Currently managing a diverse portfolio of client accounts, delivering integrated campaigns that drive brand growth and measurable ROI. Certified in Leadership and Management (City, University of London) with a proven track record of leading teams, building strategic partnerships, and thriving in multicultural environments. Skilled in multi-channel campaign planning, execution, performance tracking, and stakeholder engagement.

Available to hire

Result-driven marketing professional with 6 years of experience across marketing strategy, PR, advertising, and account management in the UK, Australia, and UAE markets. Currently managing a diverse portfolio of client accounts, delivering integrated campaigns that drive brand growth and measurable ROI.

Certified in Leadership and Management (City, University of London) with a proven track record of leading teams, building strategic partnerships, and thriving in multicultural environments. Skilled in multi-channel campaign planning, execution, performance tracking, and stakeholder engagement.

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Language

English
Fluent
Kazakh
Fluent
Russian
Fluent
German
Intermediate
Arabic
Beginner

Work Experience

Marketing Manager at SensorTec
September 1, 2022 - Present
Led marketing campaigns to increase brand awareness and audience engagement. Built and maintained client and stakeholder relationships. Analyzed campaign performance and market trends to improve ROI, supporting business development and lead generation.
Marketing (Campaign Strategy, PR/Media Outreach, performance and analytics)
January 1, 2022 - May 31, 2022
Supported PR/media initiatives including media outreach, press materials, and content creation to strengthen brand presence. Coordinated with partners to secure coverage and maintain effective media relationships. Built and maintained relationships with clients and stakeholders; led marketing campaigns to increase brand awareness and audience engagement; analyzed campaign performance and market trends to improve ROI; and supported business development and lead generation. Owned performance analytics and reporting across social media and digital marketing channels.
Account Executive / Marketing (integrated marketing execution) at Successio Global / Bonfire Digital Media
July 1, 2021 - September 30, 2022
Drove marketing execution across content, communications, and branding. Managed content production and editorial work, social media management, PR and communications, vendor coordination, and project management. Managed client accounts and coordinated multi-channel digital marketing campaigns, ensuring strategic alignment between campaign activity and client goals. Tracked campaign performance and delivered data-driven insights and reporting to clients.

Education

BA (Hons) PR, Branding and Advertising at City, University of London, UK
January 1, 2021 - January 1, 2022
Leadership and Management Certificate at Middle sex University Dubai
January 1, 2018 - January 1, 2021

Qualifications

Leadership and Management Certificate
January 1, 2021 - August 10, 2026

Industry Experience

Professional Services, Media & Entertainment