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Versatile copywriter and communications professional with a strong passion for crafting stories that create real impact. Experienced across long-form writing, digital content, and administrative coordination, bringing creativity, organisation, and editorial judgement to every project. Skilled in shaping brand messaging, coordinating with stakeholders, and running projects with a people-first mindset—planning ahead, communicating clearly, and solving creatively to help campaigns perform and communities grow.…Versatile copywriter and communications professional with a strong passion for crafting stories that create real impact. Experienced across long-form writing, digital content, and administrative coordination, bringing creativity, organisation, and editorial judgement to every project. Skilled in shaping brand messaging, coordinating with stakeholders, and running projects with a people-first mindset—planning ahead, communicating clearly, and solving creatively to help campaigns perform and communities grow.

Trinity G Chua

Copywriter, Digital Marketer, Social Media Manager, +2

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Versatile copywriter and communications professional with a strong passion for crafting stories that create real impact. Experienced across long-form writing, digital content, and administrative coordination, bringing creativity, organisation, and editorial judgement to every project. Skilled in shaping brand messaging, coordinating with stakeholders, and running projects with a people-first mindset—planning ahead, communicating clearly, and solving creatively to help campaigns perform and communities grow.…Versatile copywriter and communications professional with a strong passion for crafting stories that create real impact. Experienced across long-form writing, digital content, and administrative coordination, bringing creativity, organisation, and editorial judgement to every project. Skilled in shaping brand messaging, coordinating with stakeholders, and running projects with a people-first mindset—planning ahead, communicating clearly, and solving creatively to help campaigns perform and communities grow.

Available to hire

Versatile copywriter and communications professional with a strong passion for crafting stories that create real impact. Experienced across long-form writing, digital content, and administrative coordination, bringing creativity, organisation, and editorial judgement to every project.

Skilled in shaping brand messaging, coordinating with stakeholders, and running projects with a people-first mindset—planning ahead, communicating clearly, and solving creatively to help campaigns perform and communities grow.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Beginner

Work Experience

Casual Sales Associate at The Label (company name not fully provided; appears as “EL A L U M E / THE LABEL”)

November 1, 2024 - April 1, 2026

Delivered personalised customer service by understanding customer needs and recommending suitable products. Maintained visual merchandising standards to support brand presentation and customer experience. Managed POS transactions and assisted with daily store operations in a fast-paced retail environment.

Casual Sales Associate at The Label

November 1, 2024 - April 1, 2026

Content Writer (Contract) at Wik i Impact 100

August 1, 2024 - November 1, 2024

Researched, interviewed, fact-checked, and wrote compelling profiles highlighting the impact of over 100 social and environmental changemakers. Developed engaging long-form content balancing storytelling, credibility, and campaign brand voice. Worked closely with directors to refine messaging, improve readability, and maintain editorial quality. Managed multiple deadlines while ensuring consistency, accuracy, and strong attention to detail. Collaborated with stakeholders to transform complex information into engaging stories for diverse audiences.

Contract Content Writer at Wiki Impact 100

August 1, 2024 - November 1, 2024

Researched, interviewed, fact-checked, and wrote compelling profiles highlighting the impact of over 100 social and environmental change makers. Developed engaging long-form content balancing storytelling, credibility, and brand voice. Worked closely with directors to refine messaging, improve readability, and maintain editorial quality. Managed multiple deadlines while ensuring consistency, accuracy, and attention to detail. Collaborated with stakeholders to transform complex information into engaging stories for diverse audiences.

Digital Marketing / Copywriter (Intern) at Trinity G Chua (Trinity Digital Marketing) / Independent

August 2, 2023 - November 2, 2023

Assisted in developing and executing multi-channel digital marketing campaigns from concept to execution. Created content calendars and social media strategies based on customer research and industry trends. Produced engaging content for LinkedIn, Instagram, and email marketing campaigns. Collaborated cross-functionally with marketing team members to refine messaging and improve campaign performance. Conducted competitor research to identify opportunities to improve audience engagement.

Digital Marketing (Intern - Multi-channel marketing campaigns) at Trinity G Chua (Digital First Marketing Intern; company name not provided)

August 1, 2023 - November 1, 2023

Assisted in developing a multi-channel marketing campaign from concept to execution. Created content calendars and social media strategies based on customer research and industry trends. Produced engaging content for LinkedIn, Instagram, and email marketing campaigns. Worked cross-functionally with marketing team members to refine messaging and improve campaign performance. Conducted competitor research to identify opportunities for improving audience engagement.

Design Director at Colours of Malaysia (MASC A)

September 1, 2022 - December 1, 2022

Designed project proposals, social media posts, event marketing materials including banners and brochures. Liaised with the publicity director and project committee.

Secretary (Awarded Melbourne Plus: People Leadership Badge Coordinator) at Malaysians of Melbourne University

September 1, 2022 - September 1, 2023

Coordinated communications, meeting agendas, and event logistics for the executive committee. Managed documentation and stakeholder correspondence while supporting university events.

Medical Administrator at Elder Medical Care

September 1, 2022 - December 1, 2022

Provided high-level administrative support by liaising with doctors and aged care facilities for timely and accurate information flow. Managed daily administrative duties including updating patient records and processing medical billing in a fast-paced environment. Maintained patient files and assisted with document preparation for insurance claims, receiving commendation for strong organisational skills and attention to detail.

Design Director at Colours of Malaysia (MASCA)

September 1, 2022 - Present

Designed project proposals, social media posts, event marketing materials including banners and brochures. Liaised with publicity director and project committee.

Medical Admin at Elder Medical Care

September 1, 2022 - December 1, 2022

Provided high-level administrative support by liaising with doctors and aged care facilities for timely and accurate information flow. Managed daily administrative duties including updating patient records and processing medical billing in a fast-paced environment. Maintained patient files and assisted in document preparation for insurance claims; received commendation for strong organisational skills and attention to detail.

Secretary at Malaysia of Melbourne University (Student society)

September 1, 2022 - September 1, 2023

Awarded Melbourne Plus: People Leadership Badge. Coordinated communications, meeting agendas, and event logistics for the executive committee. Managed documentation and stakeholder correspondence while supporting university events.

Copywriter at MHUB Malaysia

February 1, 2021 - September 1, 2021

Created marketing content across websites, email campaigns, press releases, brochures, company profiles, product presentations, social media, and promotional materials. Planned and executed content strategies focused on increasing Instagram followers by 250% through engaging, audience-focused campaigns. Wrote conversion-driven copy tailored to different customer touchpoints while maintaining brand consistency. Collaborated with designers and marketing stakeholders to integrate campaigns across digital platforms. Produced and hosted a bi-weekly livestream featuring strategic partners that expanded audience engagement across Facebook and Instagram.