Self-employed leader with 15+ years of experience across marketing, sales, and AdTech. Passionate about generating and coaching multi-generational teams, scaling enterprise accounts, and driving measurable results through a hands-on approach, empathy, and creative thinking.

Jennifer Gass

Self-employed leader with 15+ years of experience across marketing, sales, and AdTech. Passionate about generating and coaching multi-generational teams, scaling enterprise accounts, and driving measurable results through a hands-on approach, empathy, and creative thinking.

Available to hire

Self-employed leader with 15+ years of experience across marketing, sales, and AdTech. Passionate about generating and coaching multi-generational teams, scaling enterprise accounts, and driving measurable results through a hands-on approach, empathy, and creative thinking.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Beginner
Beginner
Beginner
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Language

German
Fluent
English
Advanced

Work Experience

Client Solutions Lead at MFC – TikTok Germany GmbH
June 1, 2020 - December 31, 2025
Built and shaped the TikTok sales department in DACH from scratch. Drove triple-digit YoY revenue growth and scaled L’Oréal and Unilever into top-spending clients (revenue: €77M in 2023 across Beauty, Luxury, F&B, and Healthcare; €55M in 2025 in F&B only). Led and developed a team of up to 12, recruiting top talent. Executed sales strategies to consistently exceed quarterly targets and MBOs; supported extended management with weekly reporting of key metrics. Optimized processes, removed inefficiency blockers, and scaled agency and direct client accounts across performance & branding campaigns. Key clients included Unilever, Mars, Mondelez, Coca-Cola, Hugo Boss, L’Oréal, TLG, Beiersdorf, among others.
Team Lead Account Management / Sales at PLIST AG
February 1, 2016 - March 31, 2020
Led and developed teams, implemented cross-departmental sales strategies, and reported directly to executive management. Scaled agencies and direct clients across performance, content, and branding campaigns. Drove sales growth through campaign optimization, cross-/upselling, and client acquisition. Key clients included pilot Hamburg, Initiative Media, Performance Media, InnoGames, moebel.de, among others.
Senior Account Manager at Comomore AG
April 1, 2013 - November 30, 2015
Provided customer consulting and support, including strategic and operational planning, and managed marketing campaigns. Owned idea development, project management and coordination (including controlling and budgeting) with budget and personnel responsibility for project managers. Key clients included Procter & Gamble (10 brands) and Danone.
Project Manager, Consultant – Rutang (PMD Design S.R.L.) at PMD Design S.R.L.
January 1, 2008 - March 31, 2013
Project management, conception and screen design, and graphic design. Key clients included Flughafen Frankfurt (Fraport), AXA, Cesah, Saner, AEGON (Ireland), Elastic, and others.

Education

Media System Design (Grade 1,4) at University of Applied Sciences Darmstadt
January 1, 2005 - January 1, 2010

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Retail, Media & Entertainment, Consumer Goods

Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Beginner
Beginner
Beginner
See more