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Social media and marketing professional with experience growing consumer brands through social media strategy, engaging content, influencer/creator partnerships, and performance-driven campaigns. Skilled in cohesive digital brand experiences that combine visual storytelling with strong graphic design and marketing execution. Proven track record optimizing audience growth and engagement using analytics, developing content calendars and platform-specific content, and managing creative projects from concept through production. Experienced coordinating cross-functional stakeholders and producing photography and short-form video aligned to brand identity.…Social media and marketing professional with experience growing consumer brands through social media strategy, engaging content, influencer/creator partnerships, and performance-driven campaigns. Skilled in cohesive digital brand experiences that combine visual storytelling with strong graphic design and marketing execution. Proven track record optimizing audience growth and engagement using analytics, developing content calendars and platform-specific content, and managing creative projects from concept through production. Experienced coordinating cross-functional stakeholders and producing photography and short-form video aligned to brand identity.

Esther Youngin

Social Media Manager, Graphic Designer, Digital Marketer, +4

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Social media and marketing professional with experience growing consumer brands through social media strategy, engaging content, influencer/creator partnerships, and performance-driven campaigns. Skilled in cohesive digital brand experiences that combine visual storytelling with strong graphic design and marketing execution. Proven track record optimizing audience growth and engagement using analytics, developing content calendars and platform-specific content, and managing creative projects from concept through production. Experienced coordinating cross-functional stakeholders and producing photography and short-form video aligned to brand identity.…Social media and marketing professional with experience growing consumer brands through social media strategy, engaging content, influencer/creator partnerships, and performance-driven campaigns. Skilled in cohesive digital brand experiences that combine visual storytelling with strong graphic design and marketing execution. Proven track record optimizing audience growth and engagement using analytics, developing content calendars and platform-specific content, and managing creative projects from concept through production. Experienced coordinating cross-functional stakeholders and producing photography and short-form video aligned to brand identity.

Available to hire

Social media and marketing professional with experience growing consumer brands through social media strategy, engaging content, influencer/creator partnerships, and performance-driven campaigns. Skilled in cohesive digital brand experiences that combine visual storytelling with strong graphic design and marketing execution.

Proven track record optimizing audience growth and engagement using analytics, developing content calendars and platform-specific content, and managing creative projects from concept through production. Experienced coordinating cross-functional stakeholders and producing photography and short-form video aligned to brand identity.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Social Media & Marketing Manager at Mahjong by SI/Signs

April 1, 2026 - Present

Developed and executed social media strategy, managed content calendars, created platform-specific content, and optimized engagement. Grew social media presence from 0 to 4K+ followers in one month. Expanded brand awareness through influencer/UGC and paid social campaigns by identifying creators, managing collaborations, producing photography and short-form video, and developing content aligned with the brand’s visual identity. Used social media analytics and performance metrics to monitor audience growth, reach, engagement, and campaign results, identifying trends and opportunities to support product/retail/media launches.

Social Media & Marketing Manager at Majong by SI/Signs

April 1, 2026 - Present

Developed and executed social media strategy to grow the brand’s presence from 0 to 4K+ followers within one month. Managed content calendars and created platform-specific content while optimizing engagement across digital channels. Expanded brand awareness using influencer, UGC, and paid social campaigns by identifying creators, managing collaborations, producing photography and short-form video, and aligning content with the brand’s visual identity. Used social media analytics and performance metrics to optimize content and campaigns by monitoring audience growth, reach, engagement, and launch performance, and identifying trends to support product, retail, and media launches.

Social Media & Marketing Manager at Majohng by SI/Signs

April 1, 2026 - Present

Developed and executed social media strategy, managed content calendars, created platform-specific content, and optimized engagement across digital channels. Grew social media presence from 0 to 4K+ followers in one month. Expanded brand awareness using influencer, UGC, and paid social campaigns by identifying creators, managing collaborations, producing photography and short-form video, and aligning content with brand visual identity. Used analytics and performance metrics to improve strategy by monitoring audience growth, reach, engagement, and campaign performance and identifying trends to support product, retail, and media launches.

Social Media & Marketing Manager at Compass Affilate

June 1, 2024 - April 1, 2026

Developed branded content and executed organic and paid social campaigns tailored to a luxury real estate audience. Grew social following from 5K to 10K+ through content strategy and campaign execution. Refreshed the brand’s visual identity across digital and print channels by creating photography, graphics, social content, marketing campaigns, and client-facing materials to elevate the luxury customer experience. Managed multiple creative and marketing campaigns from concept through production by coordinating content, revisions, and stakeholder feedback while maintaining a polished and consistent brand identity.

Social Media & Marketing Manager at Compass Affiliae

June 1, 2024 - April 1, 2026

Grew social media following from 5K to 10K+ by developing branded content and executing organic and paid social campaigns tailored to a luxury real estate audience. Refreshed brand visual identity across digital and print channels by creating photography, graphics, social content, marketing campaigns, and client-facing materials. Managed multiple creative and marketing campaigns from concept through production by coordinating content, revisions, and stakeholder feedback while maintaining a polished, consistent luxury brand identity.

Marketing & Social Media Specialist at Keller Williams

October 1, 2019 - April 1, 2024

Produced high-volume branded content for residential real estate professionals, including social media graphics, presentations, flyers, newsletters, signage, and other digital marketing materials across multiple client accounts. Strengthened visual storytelling and brand consistency by applying photography, typography, layout, and visual hierarchy principles across digital and print campaigns while maintaining established brand standards. Managed multiple creative projects from concept through final production by coordinating revisions, prioritizing deadlines, reviewing design details, and providing responsive client communication.

Marketing and Communications Specialist at Easton Porter Group

December 1, 2017 - September 1, 2019

Expanded digital audience engagement for hospitality and lifestyle brands by integrating social media, photography, videography, website content, and email marketing into cohesive brand experiences. Created visual content for digital channels by photographing and filming hospitality experiences, editing imagery and video, and developing creative campaigns aligned with brand voice and audience interests. Managed marketing projects and creative assets through cross-team and client collaboration, workflow organization, and on-time delivery of high-quality materials.

Marketing Coordinator and Graphic Designer at Charleston Hospitality Group

November 1, 2015 - October 1, 2017

Supported marketing initiatives across eight restaurant concepts by developing social media content, promotional campaigns, newsletters, menus, event materials, signage, and branded collateral tailored to each concept. Strengthened visual storytelling across digital and social channels by capturing and editing photography of food, beverages, events, and guest experiences for customer-facing marketing campaigns. Increased community engagement by collaborating with restaurant leadership and community organizations to coordinate promotional initiatives, events, and branded experiences.