Creative designer and digital marketing professional with 10+ years' experience shaping high-impact brand identities and producing cross-platform visual content. Skilled in Adobe Creative Suite, Figma, and campaign execution across social, email, paid ads, web content, and SEO. Strengths include cross-functional collaboration, turning briefs into innovative creative output, and optimizing content and performance for measurable business results. Experienced across design, UX/content support, and integrated digital marketing campaigns aligned to growth objectives.

Natalie McLetchie

Creative designer and digital marketing professional with 10+ years' experience shaping high-impact brand identities and producing cross-platform visual content. Skilled in Adobe Creative Suite, Figma, and campaign execution across social, email, paid ads, web content, and SEO. Strengths include cross-functional collaboration, turning briefs into innovative creative output, and optimizing content and performance for measurable business results. Experienced across design, UX/content support, and integrated digital marketing campaigns aligned to growth objectives.

Available to hire

Creative designer and digital marketing professional with 10+ years’ experience shaping high-impact brand identities and producing cross-platform visual content. Skilled in Adobe Creative Suite, Figma, and campaign execution across social, email, paid ads, web content, and SEO.

Strengths include cross-functional collaboration, turning briefs into innovative creative output, and optimizing content and performance for measurable business results. Experienced across design, UX/content support, and integrated digital marketing campaigns aligned to growth objectives.

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Work Experience

Graphic Designer at Comms-care / Ingram Micro
January 1, 2021 - Present
Created high-impact creative content across digital platforms using Adobe Creative Suite and Figma to strengthen brand presence and support marketing objectives. Designed and delivered integrated campaign assets for multiple channels including social media, email marketing, paid advertising, and multi-channel content distribution, driving engagement and conversions. Oversaw website design and performance to ensure high-quality content, SEO optimisation, and consistent brand execution across digital touchpoints. Collaborated closely with cross-functional teams to align design and marketing initiatives with broader business goals and improve customer journey touchpoints. Focused on continuous improvement and performance/cost efficiency to elevate campaign effectiveness.
Graphic Designer at Comms-care/Ingram Micro
January 1, 2021 - Present
Designed high-impact creative content across digital platforms using Adobe Creative Suite and Figma. Produced integrated campaign assets for social media, email marketing, paid advertising, and multi-channel content distribution to drive engagement and conversions. Oversaw website design and performance with a focus on content quality, SEO optimisation, and consistent brand execution across touchpoints. Collaborated with cross-functional teams to align design and marketing initiatives with broader business goals and enhance customer journeys.
Senior Creative Designer at Design Equals Ltd
November 1, 2018 - January 1, 2021
Planned and directed the company’s brand creative vision. Pitched concepts to clients and senior stakeholders while ensuring outputs aligned with brand guidelines and ethos. Developed comprehensive brand identity packages for clients in the hospitality interiors sector, including bespoke carpets, fabrics, and wall papers in collaboration with specialist suppliers. Built relationships with third-party creative teams and production partners, managed concept execution to specification, prepared costing documents, and supported final design approvals. Contributed to end-to-end UX design processes (wireframes, UI design, prototyping) while helping maintain style guidelines for consistent delivery across digital and physical touchpoints.
Creative Designer at Styleside Design (and its partner brand Style Matters)
January 1, 2018 - November 1, 2018
Worked across the full spectrum of art direction and creative output for business and partner brands within the hospitality sector. Produced high-quality digital and print materials including email campaigns, website content, photography, print collateral, social media assets, and showroom interior materials to strengthen brand presence and increase market awareness. Leveraged graphic design and illustration background to create bespoke environmental branding package styles tailored to hospitality and residential interiors. Produced custom rugs, carpets, and wallpaper designs for hotels, restaurants, bars, and homes, adding unique creative value to client projects.
Creative Designer at Stylise Design
January 1, 2018 - November 1, 2018
Led art direction and creative output for Styilise Design and its partner brand Style Matters. Created high-quality digital and print materials within the hospitality sector, including email campaigns, website content, photography, print collateral, social media assets, and showroom interiors materials to strengthen brand presence and increase marketing awareness. Applied graphic design and illustration skills to produce bespoke environmental branding packages tailored to hospitality and residential interiors, including custom rugs, carpet designs, and wallpaper designs for hotels, restaurants, bars, and homes.

Education

Joint Honours in Creative Media and Illustration (2:1) at University of Worcester
January 1, 2010 - January 1, 2013
at University of Worcester
January 1, 2010 - January 1, 2013

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services, Retail, Travel & Hospitality, Other