I’m Lucía Venturini, a senior graphic designer with 10+ years of experience leading branding, editorial, and art direction across multidisciplinary projects worldwide. I build comprehensive design systems that move seamlessly between physical, digital, and moving media. I focus on concept-to-execution, translating ideas into clear identities, exhibition and signage graphics, and motion-driven visuals. My industrial and graphic design background helps me create consistent systems, while my ongoing training in AI tools and digital workflows keeps my practice current.

Lucia Venturini

I’m Lucía Venturini, a senior graphic designer with 10+ years of experience leading branding, editorial, and art direction across multidisciplinary projects worldwide. I build comprehensive design systems that move seamlessly between physical, digital, and moving media. I focus on concept-to-execution, translating ideas into clear identities, exhibition and signage graphics, and motion-driven visuals. My industrial and graphic design background helps me create consistent systems, while my ongoing training in AI tools and digital workflows keeps my practice current.

Available to hire

I’m Lucía Venturini, a senior graphic designer with 10+ years of experience leading branding, editorial, and art direction across multidisciplinary projects worldwide. I build comprehensive design systems that move seamlessly between physical, digital, and moving media.

I focus on concept-to-execution, translating ideas into clear identities, exhibition and signage graphics, and motion-driven visuals. My industrial and graphic design background helps me create consistent systems, while my ongoing training in AI tools and digital workflows keeps my practice current.

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Language

Spanish; Castilian
Fluent
English
Fluent
Italian
Intermediate

Work Experience

Partner at Estudio Rotondo
January 1, 2023 - January 1, 2026
Provided graphic and exhibition design for international cultural projects. Managed client relations and budgeting, led creative and concept development, and executed branding and graphic design deliverables. Coordinated design outcomes across exhibition contexts and international stakeholders.
Senior Designer at Point of Reference Studio
January 1, 2020 - January 1, 2023
Led branding, signage, and graphic design for architectural projects. Produced identity-related and wayfinding graphics and ensured visual consistency across project touchpoints, supporting architectural teams with applied graphic deliverables.
Brand builder at Palo™
January 1, 2017 - January 1, 2019
Developed branding, packaging design, and social media animation. Created brand assets and packaging visuals, and extended identity into animated social content to support ongoing marketing and communication efforts.
Freelance designer
January 1, 2014 - January 1, 2020
Provided branding, graphic design, and social media communication services. Worked across identity and content deliverables, supporting clients with visual systems and social-ready assets.
Designer at OMA-AMO (Office of Metropolitan Architecture)
January 1, 2012 - January 1, 2014
Provided graphic and scenic design for high-profile exhibitions and Prada runway shows. Produced design assets and scenic/graphic deliverables supporting large-scale cultural and fashion productions.

Education

Master’s Degree in Scenography Design at IED (Istituto Europeo di Design)
January 1, 2012 - January 1, 2012
Bachelor in Industrial Design at Centro de Diseño Industrial, UdelaR
January 1, 2003 - January 1, 2009

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Real Estate & Construction, Non-Profit Organization, Education