E-commerce, Digital & IT leader with strong experience across retail-focused digital commerce, performance marketing, and Microsoft Dynamics 365 Finance & Operations. Skilled in bridging technical infrastructure with commercial growth by building scalable digital ecosystems that drive measurable business impact. Experienced in end-to-end digital journeys connecting marketing, technology, and operations, with strong expertise in Shopify/Microsoft stack, campaign optimization (Google/META), automation using AI tools, and analytics via Power BI and reporting for executive decision-making.

user1779450

E-commerce, Digital & IT leader with strong experience across retail-focused digital commerce, performance marketing, and Microsoft Dynamics 365 Finance & Operations. Skilled in bridging technical infrastructure with commercial growth by building scalable digital ecosystems that drive measurable business impact. Experienced in end-to-end digital journeys connecting marketing, technology, and operations, with strong expertise in Shopify/Microsoft stack, campaign optimization (Google/META), automation using AI tools, and analytics via Power BI and reporting for executive decision-making.

Available to hire

E-commerce, Digital & IT leader with strong experience across retail-focused digital commerce, performance marketing, and Microsoft Dynamics 365 Finance & Operations. Skilled in bridging technical infrastructure with commercial growth by building scalable digital ecosystems that drive measurable business impact.

Experienced in end-to-end digital journeys connecting marketing, technology, and operations, with strong expertise in Shopify/Microsoft stack, campaign optimization (Google/META), automation using AI tools, and analytics via Power BI and reporting for executive decision-making.

See more

Language

English
Fluent
Arabic
Fluent
Turkish
Advanced

Work Experience

E-Commerce, Digital & IT Manager at Madame Malachite Gallery
October 1, 2023 - Present
Managed e-commerce operations and digital/IT initiatives across Dubai and Istanbul. Collaborated with social media and creative teams to plan campaigns and product launches; improved web layouts and landing pages and enhanced Shopify sections using ChatGPT and Shopify AI to increase UX, engagement, and conversion. Created and deployed AI-assisted email newsletter campaigns and automated customer communication flows for retention. Led email migration from IMAP mailboxes to Microsoft 365, prepared weekly/monthly performance reports with analytics and strategic recommendations, coordinated with production/retail/marketing teams, and supported product listing management, web content updates, and digital merchandising. Involved in B2B features across the commerce ecosystem and supported order/operational readiness on luxury platforms. Participated in cross-functional business trips to Istanbul and trained retail staff on e-commerce platform usage while maintaining service standards.
E-Commerce & Digital Marketing / Drop Shipping Mentor (Part-Time Freelance) at Kalum Marketing Operations Management Ltd.
February 1, 2021 - April 1, 2021
Mentored more than 100 students using Discord to create and manage online stores and drop shipping operations, including Google Ads and social media advertising. Provided guidance on reaching and identifying potential customers, pricing proposals, and end-to-end e-commerce store creation (theme design, setup, payment gateway integration, domain naming, Instagram shopping, and customer training). Designed and created multiple websites for clients/brands (examples listed in resume).
IT Support / IT (eGovernment - eGov Sharjah) at Government of Sharjah (eGov)
June 1, 2018 - August 1, 2018
Worked in Government of Sharjah as part of external training completion and then joined the Information Technology and Infrastructure Management team at eGov. Supported networking, facilities/data center team, web development, IT support, and systems/infrastructure support functions. Completed network/infrastructure/web/IT support responsibilities and coordinated across teams to deliver required systems and services.
E-Commerce & Digital Marketing Manager / IT Manager at LeChocola LLC
January 1, 2016 - April 1, 2021
Owned and supported e-commerce and digital operations for multi-branch retail business across UAE, Oman, and KSA. Managed Shopify-based initiatives (including store setup and localization), digital campaign execution, SEO/Google Analytics, and performance marketing. Handled payment gateway integration and account management, online customer support, and e-commerce operations such as order processing, delivery/fulfillment status, stock and product listings, and remote troubleshooting across e-commerce platforms. Supported IT operations including Microsoft Dynamics 365 Finance & Operations support (vendor Intertec Systems L.L.C), installed and configured POS and related devices, managed servers and IIS certificates, created and configured Power BI reports, performed ERP/POS troubleshooting, renewed Dynamics licensing, and provided remote 24/7 technical support to stores/branches. Trained more than 200 users on modern POS and Dynamics and created and published daily BI reports to CEO/owne

Education

Bachelor's Degree of Computer Engineering at Ajman University
January 1, 2014 - January 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Financial Services, Government, Software & Internet, Media & Entertainment, Professional Services, Computers & Electronics, Telecommunications