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E-commerce and marketplace leader with 15+ years of experience scaling online retail businesses across Amazon, Walmart, and eBay in the US and India. I drive sales growth end-to-end through marketplace strategy, P&L ownership, PPC optimization (ACOS/ROAS), listing quality, and brand building (A+ content, reviews, promotions). I specialize in launching and scaling white-label brands from zero to top-selling status, optimizing fulfillment approaches (WFS/FBA/drop-ship), leading vendor/supply chain partnerships, and using analytics tools like Helium 10 and Terapeak to make data-driven assortment and deal decisions.…E-commerce and marketplace leader with 15+ years of experience scaling online retail businesses across Amazon, Walmart, and eBay in the US and India. I drive sales growth end-to-end through marketplace strategy, P&L ownership, PPC optimization (ACOS/ROAS), listing quality, and brand building (A+ content, reviews, promotions). I specialize in launching and scaling white-label brands from zero to top-selling status, optimizing fulfillment approaches (WFS/FBA/drop-ship), leading vendor/supply chain partnerships, and using analytics tools like Helium 10 and Terapeak to make data-driven assortment and deal decisions.

Amit Prakash

PPC Manager, Growth Marketer, SEO Expert, +2

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E-commerce and marketplace leader with 15+ years of experience scaling online retail businesses across Amazon, Walmart, and eBay in the US and India. I drive sales growth end-to-end through marketplace strategy, P&L ownership, PPC optimization (ACOS/ROAS), listing quality, and brand building (A+ content, reviews, promotions). I specialize in launching and scaling white-label brands from zero to top-selling status, optimizing fulfillment approaches (WFS/FBA/drop-ship), leading vendor/supply chain partnerships, and using analytics tools like Helium 10 and Terapeak to make data-driven assortment and deal decisions.…E-commerce and marketplace leader with 15+ years of experience scaling online retail businesses across Amazon, Walmart, and eBay in the US and India. I drive sales growth end-to-end through marketplace strategy, P&L ownership, PPC optimization (ACOS/ROAS), listing quality, and brand building (A+ content, reviews, promotions). I specialize in launching and scaling white-label brands from zero to top-selling status, optimizing fulfillment approaches (WFS/FBA/drop-ship), leading vendor/supply chain partnerships, and using analytics tools like Helium 10 and Terapeak to make data-driven assortment and deal decisions.

Available to hire

E-commerce and marketplace leader with 15+ years of experience scaling online retail businesses across Amazon, Walmart, and eBay in the US and India. I drive sales growth end-to-end through marketplace strategy, P&L ownership, PPC optimization (ACOS/ROAS), listing quality, and brand building (A+ content, reviews, promotions).

I specialize in launching and scaling white-label brands from zero to top-selling status, optimizing fulfillment approaches (WFS/FBA/drop-ship), leading vendor/supply chain partnerships, and using analytics tools like Helium 10 and Terapeak to make data-driven assortment and deal decisions.

Skills

Experience Level

Expert

Expert

Expert

Beginner

Work Experience

Senior E-Commerce Manager – Walmart.com & eBay (USA) at Seed Ventures LLC (Safecastle)

May 1, 2022 - Present

Own end-to-end US marketplace strategy for outdoor, survival, and freeze-dried products, including sales growth, listing quality, product assortment, P&L, advertising, and fulfillment planning across WFS, seller-fulfilled, and drop-ship models. Lead PPC campaigns with ACOS managed in the low single digits while scaling ad spend, and use Helium 10 (Black Box, Cerebro) for keyword/product research that informs listing and catalog decisions. Launch new white-label products and grow them from launch stage to top-selling via targeted marketplace strategies, A+ content, top-trending keyword targeting, review-generation programs, competitive CAP pricing, and repricer tools. Manage team performance and represent the business in strategic meetings with Walmart and eBay account teams.

Senior Business Development Manager – US & India Business at Hamee India Pvt Ltd

May 1, 2015 - April 30, 2022

Led a 20-person team (Sales Coordinators and SEO specialists) supporting e-commerce and marketplace growth across Strapyaworld.com, Amazon.com, Amazon.in, Flipkart, and Snapdeal, reporting directly to the CEO. Owned category development and growth strategy across Amazon.in, Amazon.com, Flipkart, and Snapdeal, driving performance through marketplace tactics including A+ listings, Vine, product variations, bundles/combos, advertising, and promotional deals. Managed end-to-end vendor relationships (domestic and overseas), including vendor development, negotiation, and target-setting/monitoring for team execution. Introduced and built a new corporate gifting line and led design and market setup for gifting and designer mobile-accessory categories in India.

Business Development Manager – Corporate Sales at SMB Unisol Pvt Ltd (Smesauda.com)

August 1, 2010 - April 30, 2015

Built the vendor sourcing and supply chain from scratch across Software, POS Equipment, IT, and Power Tools for a B2B e-commerce platform serving 25,000+ SMEs. Scaled the vendor network to 50+ major vendors across Delhi, Mumbai, and other metros within four months by negotiating competitive sourcing prices. Grew category sales 5X within one year through targeted offers, deep sourcing relationships, and faster procurement cycles, and developed the Servers category into a top-performing category despite complexity. Maintained and improved fulfillment performance with >99% order fulfillment rate to reduce stock-out losses.