Advertising creative and copywriter based in Valencia, bilingual in English with native-level Spanish. Experience across Argentina, the U.S., and Spain, developing brand messages for a wide range of clients from retail and FMCG to healthcare and travel. I combine creative strategy and persuasive writing to craft campaigns and content that connect with different audiences and markets—supporting both big brands and specialized organizations with clear, impactful copy.

Thiago Magnini

Advertising creative and copywriter based in Valencia, bilingual in English with native-level Spanish. Experience across Argentina, the U.S., and Spain, developing brand messages for a wide range of clients from retail and FMCG to healthcare and travel. I combine creative strategy and persuasive writing to craft campaigns and content that connect with different audiences and markets—supporting both big brands and specialized organizations with clear, impactful copy.

Available to hire

Advertising creative and copywriter based in Valencia, bilingual in English with native-level Spanish. Experience across Argentina, the U.S., and Spain, developing brand messages for a wide range of clients from retail and FMCG to healthcare and travel.

I combine creative strategy and persuasive writing to craft campaigns and content that connect with different audiences and markets—supporting both big brands and specialized organizations with clear, impactful copy.

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Language

Spanish; Castilian
Fluent
English
Fluent
Italian
Intermediate

Work Experience

Senior Creative Copywriter at Agencia WAY
July 1, 2025 - Present
Creative development and copywriting for clients including Norauto, Arroz La Fallera, Amstel Beer, Consum, Visit Valencia, Redi Telefonía, Gourmet Catering y Eventos, Levante Unión Deportiva, Spanish Association Against Cancer, and Fundación LAB. Focus on advertising messaging, campaign concepts, and copywriting tailored to the Spanish market and each brand’s tone of voice.
Senior Creative Copywriter at BeautifulBeast (Dallas, USA – remote)
June 1, 2023 - November 1, 2025
Creative development and copywriting for a range of U.S. and international clients, including Taqueritos Snacks, Children’s Health Hospital, Baris Frozen Chocolate Raspberries, Chispa Dating App, Argentine Cardiology Foundation (FCA), Dallas Fort Worth Airport, Colon Cancer Coalition, Avocados from Mexico, Amazon Music, Coppel México, WeCare Residencias, Green Acres Nursery and Supply, AMC Institute, and Isadora Mexican Food. Works on campaign and brand copy suited to multiple audiences and categories.
Junior Creative Copywriter at Humo Rojo
January 1, 2023 - June 1, 2023
Creative development and copywriting for clients including Puerto Madryn Tourism Board, Whirlpool, Ariston, Eslabón de Lujo, GhidiniRodil, and GroovinAds. Supports campaign development and copy execution in the Argentine market.

Education

Integral Creativity (Brother Buenos Aires — Integral Creativity) at Brother Buenos Aires Escuela de Creativos
January 1, 2022 - January 1, 2022
Baccalaureate in Social Sciences at Instituto Monseñor Nicolás Esandi
January 1, 2012 - January 1, 2017

Qualifications

Digital Springbreak (Brother Valencia, 2025)
January 1, 2025 - January 1, 2025
Executive Development Program in Advertising Creativity (Universidad Torcuato Di Tella, 2024)
January 1, 2024 - January 1, 2024
Creative LIAsons Mentoring Program (London International Awards, 2024)
January 1, 2024 - January 1, 2024
First Certificate in English (University of Cambridge, 2016)
January 1, 2016 - January 1, 2016

Industry Experience

Media & Entertainment, Consumer Goods, Travel & Hospitality, Healthcare, Telecommunications, Retail, Non-Profit Organization