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Senior content strategist at Veeam working across research, campaigns, and AI enablement. Owner of the Cyber Extortion Review (Coveware by Veeam) and writer behind cornerstone reports that anchor Veeam’s identity and AI positioning. Founder of Content Coach, an AI-enablement program for a ~70-person marketing org, and a leader in AEO/SEO strategy and AI-assisted content production workflows—helping translate proprietary data into executive-ready threat intelligence and measurable pipeline impact.…Senior content strategist at Veeam working across research, campaigns, and AI enablement. Owner of the Cyber Extortion Review (Coveware by Veeam) and writer behind cornerstone reports that anchor Veeam’s identity and AI positioning. Founder of Content Coach, an AI-enablement program for a ~70-person marketing org, and a leader in AEO/SEO strategy and AI-assisted content production workflows—helping translate proprietary data into executive-ready threat intelligence and measurable pipeline impact.

Ian A. Findling

Content Strategist, Writer, Marketing Strategist, +1

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Senior content strategist at Veeam working across research, campaigns, and AI enablement. Owner of the Cyber Extortion Review (Coveware by Veeam) and writer behind cornerstone reports that anchor Veeam’s identity and AI positioning. Founder of Content Coach, an AI-enablement program for a ~70-person marketing org, and a leader in AEO/SEO strategy and AI-assisted content production workflows—helping translate proprietary data into executive-ready threat intelligence and measurable pipeline impact.…Senior content strategist at Veeam working across research, campaigns, and AI enablement. Owner of the Cyber Extortion Review (Coveware by Veeam) and writer behind cornerstone reports that anchor Veeam’s identity and AI positioning. Founder of Content Coach, an AI-enablement program for a ~70-person marketing org, and a leader in AEO/SEO strategy and AI-assisted content production workflows—helping translate proprietary data into executive-ready threat intelligence and measurable pipeline impact.

Available to hire

Senior content strategist at Veeam working across research, campaigns, and AI enablement. Owner of the Cyber Extortion Review (Coveware by Veeam) and writer behind cornerstone reports that anchor Veeam’s identity and AI positioning.

Founder of Content Coach, an AI-enablement program for a ~70-person marketing org, and a leader in AEO/SEO strategy and AI-assisted content production workflows—helping translate proprietary data into executive-ready threat intelligence and measurable pipeline impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Work Experience

Senior Content Strategy Specialist at Veeam Software

January 1, 2025 - Present

Own the Cyber Extortion Review (Coveware by Veeam) quarterly research franchise, turning proprietary incident-response data into executive threat intelligence. Author multiple consecutive quarterly editions and a net-new mini-report format. Lead gated and ungated content strategy to support AI discoverability (AI search surfaces) and anchor Veeam’s identity-security campaign and broader corporate AI positioning. Publish frequent research assets, maintain cadence, and produce content with measurable pipeline attribution.

Content Strategy Specialist at Veeam Software

October 1, 2023 - December 31, 2025

Produced and shipped content across go-to-market journeys and research/thought leadership initiatives spanning identity security, SaaS data protection, and cloud migration. Authored multiple high-earning assets that generated substantial attributed pipeline across sales opportunities. Contributed to messaging frameworks for agentic-AI campaigns and supported content operations including SEO/AEO strategy and AI-assisted production workflows.

Technical Writer at Veeam Software

February 1, 2022 - October 1, 2023

Produced, proofread, and edited technical documentation and global marketing assets supporting 23+ teams across NA and EMEA. Authored and maintained evergreen internal guidelines, including editorial style and brand messaging guides. Wrote product user guides and technical/internal documents, and created supporting blogs and documentation for enterprise software products.

Content Curation Specialist at Retrieve Technologies

October 1, 2021 - February 1, 2022

Curated content creators’ brands on social media, supporting video editing, filming, script writing, website creation, and copyediting. Focused on aligning creator output with brand voice and optimizing consistency across social channels.