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Performance creative designer with 6+ years of experience creating result-driven static, motion, and video creative for DTC brands and agencies. Core background in graphic design expanded into motion graphics and video editing, with a focus on Meta static ads and AI-assisted workflows. I work backwards from performance metrics—reading ad performance, isolating what made winning work, then rebuilding it into new hooks and formats at volume. Remote across US, UK, NZ, and EU teams, having earned over $90k on Upwork through long-term clients.…Performance creative designer with 6+ years of experience creating result-driven static, motion, and video creative for DTC brands and agencies. Core background in graphic design expanded into motion graphics and video editing, with a focus on Meta static ads and AI-assisted workflows. I work backwards from performance metrics—reading ad performance, isolating what made winning work, then rebuilding it into new hooks and formats at volume. Remote across US, UK, NZ, and EU teams, having earned over $90k on Upwork through long-term clients.

Walid Hasan

Creative Director, Graphic Designer, Motion Graphic Designer, +3

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Performance creative designer with 6+ years of experience creating result-driven static, motion, and video creative for DTC brands and agencies. Core background in graphic design expanded into motion graphics and video editing, with a focus on Meta static ads and AI-assisted workflows. I work backwards from performance metrics—reading ad performance, isolating what made winning work, then rebuilding it into new hooks and formats at volume. Remote across US, UK, NZ, and EU teams, having earned over $90k on Upwork through long-term clients.…Performance creative designer with 6+ years of experience creating result-driven static, motion, and video creative for DTC brands and agencies. Core background in graphic design expanded into motion graphics and video editing, with a focus on Meta static ads and AI-assisted workflows. I work backwards from performance metrics—reading ad performance, isolating what made winning work, then rebuilding it into new hooks and formats at volume. Remote across US, UK, NZ, and EU teams, having earned over $90k on Upwork through long-term clients.

Available to hire

Performance creative designer with 6+ years of experience creating result-driven static, motion, and video creative for DTC brands and agencies. Core background in graphic design expanded into motion graphics and video editing, with a focus on Meta static ads and AI-assisted workflows.

I work backwards from performance metrics—reading ad performance, isolating what made winning work, then rebuilding it into new hooks and formats at volume. Remote across US, UK, NZ, and EU teams, having earned over $90k on Upwork through long-term clients.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Bengali

Fluent

English

Fluent

Work Experience

Freelance Static Designer at MDW/WD (US) — (company name unclear from resume)

April 20, 2025 - April 20, 2026

Delivered high-volume static, motion, and video creative for DTC coffee and wellness campaigns (50–60 static creatives per month). After three months, moved into a higher-volume role producing 150–200 creatives covering static, motion, and video. One motion ad continued to perform even after the brand’s stoppage of other ads. Worked with iterative performance testing, reading metrics to recreate winning hooks and formats at scale.

Freelance Static Designer at MDW\WTR

April 1, 2025 - April 20, 2026

Produced high-volume static, motion, and video creatives for coffee and wellness DTC campaigns. Delivered 50–60 static creatives per month and later expanded into higher volume motion and video after three months, reaching 150–200 creatives. One motion ad variation remained a top performer beyond the initial stretch. Worked across creative iterations, scaling formats, and performance-driven improvements.

Freelance Multimedia Designer at Carco & Meet Bobi (UK)

October 20, 2024 - March 20, 2025

Covered static through motion and video for Carco, then built an asset management system to support scaling ad production. Extended work for Meet Bobi with Amazon A+ content and motion assets for Amazon Shop. Led creative direction, project management, and independent testing across two brands, collaborating closely with copywriters and creative leads to maintain consistent, high-converting output.

Freelance Multimedia Designer at Carco & Meet Bobi

October 1, 2024 - March 20, 2025

Covered static through motion and video for Carco, then built an asset management system to support scaling ad production. Extended work to Meet Bobi, creating Amazon A+ content and associated motion assets for Amazon Shop. Led creative direction, project management, and independent testing across both brands, coordinating design output with performance needs.

Full-time Motion Ad Design Designer at ShaktiMat

December 20, 2022 - September 20, 2024

Motion ad designer focused on social and branding motion. In year one, delivered weekly static, video, and UGC-style lead creative. In year two, built the brand’s social and branding motion system, led 3D product photoshoots, and managed asset delivery. Worked closely with copywriters and the creative lead to ensure consistent, high-converting output.

Full-time Motion Ad Designer at ShaktiMat (New Zealand)

December 20, 2022 - September 20, 2024

Year one: weekly static, video, and UGC-style lead creatives. Year two: built the brand’s social and branding motion system, led 3D product photoshoots, and managed asset delivery. Worked closely with copywriters and the creative lead to keep output consistent and high-converting.

Full-time Graphic Designer at HK Digital

September 20, 2019 - November 20, 2022

Produced static ads and social posts for multiple international startups. Promoted to multimedia specialist after one year, taking on motion graphics and video editing responsibilities. Delivered a steady monthly slate of creatives while working directly with the CEO on strategy and performance.

Full-time Graphic Designer at HK Digital (Netherlands)

September 20, 2019 - November 20, 2022

Produced static ads and social posts for multiple international startups. Promoted to multimedia specialist after one year, expanding into motion graphics and video editing. Delivered a steady monthly slate of creatives, working directly with the CEO on strategy and performance.