Managed and curated organizational social media content, increasing engagement by 100% through strategic posting and community interaction. Developed awareness campaigns to drive event participation, contributing to record attendance.

Digital Marketing Specialist at DESTINY ENT. LTD.

July 1, 2021 - Present

Led multi-channel digital marketing campaigns across email, social media, and paid ads, achieving a 100% increase in leads and conversions. Managed SEO initiatives by optimizing website content and improving search rankings, resulting in a 100% increase in organic traffic. Produced and edited multimedia content (videos, infographics, animations) to enhance brand storytelling and increase engagement. Worked closely with the creative team to ensure consistent brand messaging across all marketing materials and channels.

Photographer & Content Creator at MACHAWOOD

July 1, 2020 - July 31, 2020

Captured and edited professional-grade photographs including product photography, portraits, and event coverage. Developed visual content strategies to strengthen brand identity and improve audience engagement. Wrote and produced blog posts, articles, and social media captions to drive traffic to client websites and social media profiles. Collaborated with clients to understand creative vision and ensure deliverables met expectations.

Social Media Manager at KEN TV

August 1, 2018 - January 31, 2020

Developed and executed social media strategies aligned with brand goals, driving a 100% increase in online engagement and 95% growth in follower base across Instagram, Twitter, Facebook, and LinkedIn. Created, curated, and managed platform-specific visual and written content while maintaining consistent brand messaging and tone. Monitored channels for trends and insights, adapting strategies to maximize impact. Analyzed performance metrics using Google Analytics and Hootsuite, adjusting campaigns to improve reach and engagement. Collaborated with cross-functional teams (marketing, design, and sales) to align social efforts with broader marketing campaigns and product launches.