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Hands-on SEO practitioner with 8 years of experience across B2B SaaS, e-commerce, and local search—covering content SEO, technical execution, and analytics/reporting. Led a full website platform migration end-to-end, including redirect mapping/validation, URL architecture, index coverage through cutover, and improved Core Web Vitals by 40%. Built and scaled organic search for a venture-backed SaaS company to become 50% of total site traffic, delivering 1,500+ sales-qualified leads and $10M in ARR.…Hands-on SEO practitioner with 8 years of experience across B2B SaaS, e-commerce, and local search—covering content SEO, technical execution, and analytics/reporting. Led a full website platform migration end-to-end, including redirect mapping/validation, URL architecture, index coverage through cutover, and improved Core Web Vitals by 40%. Built and scaled organic search for a venture-backed SaaS company to become 50% of total site traffic, delivering 1,500+ sales-qualified leads and $10M in ARR.

Jack Ellenbogen

SEO Expert, Digital Marketer, Marketing Consultant, +4

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Hands-on SEO practitioner with 8 years of experience across B2B SaaS, e-commerce, and local search—covering content SEO, technical execution, and analytics/reporting. Led a full website platform migration end-to-end, including redirect mapping/validation, URL architecture, index coverage through cutover, and improved Core Web Vitals by 40%. Built and scaled organic search for a venture-backed SaaS company to become 50% of total site traffic, delivering 1,500+ sales-qualified leads and $10M in ARR.…Hands-on SEO practitioner with 8 years of experience across B2B SaaS, e-commerce, and local search—covering content SEO, technical execution, and analytics/reporting. Led a full website platform migration end-to-end, including redirect mapping/validation, URL architecture, index coverage through cutover, and improved Core Web Vitals by 40%. Built and scaled organic search for a venture-backed SaaS company to become 50% of total site traffic, delivering 1,500+ sales-qualified leads and $10M in ARR.

Available to hire

Hands-on SEO practitioner with 8 years of experience across B2B SaaS, e-commerce, and local search—covering content SEO, technical execution, and analytics/reporting. Led a full website platform migration end-to-end, including redirect mapping/validation, URL architecture, index coverage through cutover, and improved Core Web Vitals by 40%. Built and scaled organic search for a venture-backed SaaS company to become 50% of total site traffic, delivering 1,500+ sales-qualified leads and $10M in ARR.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Technical Illustration

Beginner

Work Experience

Director of Operations at ANE Wholesale

March 1, 2026 - Present

Director of Marketing at MHW Dispensaries

August 1, 2025 - February 1, 2026

Built KPI and reporting infrastructure across GA4, CRM, and POS systems; leveraged analytics and A/B testing to improve funnel conversion, optimize CAC, and maximize ROAS. Ran technical SEO audits in Screaming Frog and Google Search Console for retail and service clients, resolving crawl errors, indexation gaps, canonical conflicts, and redirect chains, and remediating Core Web Vitals failures. Conducted content audits identifying thin pages, keyword cannibalization, and search-intent mismatches, then wrote SEO briefs specifying target keywords, page structure, and internal linking opportunities. Supported AI search visibility work by baselining brand presence in AI Overviews and local search-intent/product comparison prompts; implemented AI shopping assistants on-site. Built recurring dashboards for rankings, organic sessions, impressions, and CTR tied to leads and booked revenue. Cut marketing spend by 40% while keeping revenue within 9% of prior levels by reallocating budgets to cos

Freelance Digital Marketing Consultant at Freelance

January 1, 2024 - August 1, 2025

Consulted with clients across B2C and B2B to develop and improve digital marketing strategies, including website development and GA/GTM setup, Google Ads audits and optimization, and data visualization dashboards for leadership. Performed keyword research, on-page SEO optimization, technical audits, backlink work, and content strategy recommendations to increase organic visibility. Designed gamification strategies to improve engagement and stickiness on client websites.

Director of Operations at ANE Wholesale

January 1, 2024 - August 2, 2025

Direct day-to-day operations for a startup wholesale distributor of fishing, camping, and outdoor lifestyle products, overseeing purchasing, inventory, warehousing, and fulfillment for over 5,000 SKUs across the retailer supply chain. Manage 200+ vendor and 100+ supplier relationships, negotiating pricing and terms to protect margins and maintain reliable product availability. Oversee inventory planning and demand forecasting to reduce carrying costs and minimize stockouts on high-turn SKUs. Streamline order fulfillment and warehouse workflows to improve throughput, shipping accuracy, and on-time delivery across dozens of purchase orders and freight shipments daily. Renegotiated freight prices, lowering overall freight costs by 30%. Use marketing and website management skills to uncover online growth opportunities and launch marketing automation flows for reorders; build operational reporting models for inventory, fulfillment, and vendor performance to guide decisions.

Marketing Manager at Seda Dental

September 1, 2023 - December 31, 2023

Rebuilt local SEO across Google Business Profile, on-site location pages, NAP consistency, and local citations for a multi-location dental practice, improving local search visibility by 25%. Transitioned Google Ads management in-house from an agency by restructuring campaign architecture, keyword targeting, and bid strategy to reduce cost per acquisition. Built automated email nurture workflows to improve lead follow-up and retention, increasing appointment confirmations by 25%. Implemented FAQPage and LocalBusiness schema and direct-answer content structuring, and tracked citation share against competitors.

Digital Marketing Manager at Springbig

January 1, 2021 - May 31, 2023

Owned and executed the organic search program for a venture-backed B2B SaaS platform, growing organic to 50% of total site traffic and increasing new-user acquisition by 80% year over year. Connected organic search performance to pipeline and revenue by building an inbound engine that generated 1,500+ sales-qualified leads over three years, translating to $10M ARR at a 45% lead-to-demo rate and 59% win rate, with the lowest cost per lead. Built and maintained recurring SEO reporting across GA4, Google Search Console, and Salesforce, tracking keyword rankings, impressions, CTR, organic traffic trends, and conversions for executive stakeholders. Analyzed organic fluctuations to isolate root causes across algorithm updates, seasonality, and on-site changes, producing prioritized remediation plans. Wrote SEO content briefs specifying target keywords, search intent, content structure, and internal linking opportunities; directed writers to build topical authority across core clusters. Audit

Marketing Associate at Springbig

August 1, 2018 - December 31, 2020

Executed an end-to-end corporate website migration from Wix to WordPress, including inventorying and mapping 301 redirects, validating redirect behavior post-launch, rebuilding URL and heading architecture, and monitoring index coverage and crawl errors through cutover to preserve organic rankings. Improved Core Web Vitals scores by 40% through the migration and monitored ongoing page performance, communicating recommendations to development stakeholders. Ran SEO and SEM keyword analysis that informed site and paid search overhaul, establishing keyword and URL architecture for the rebuilt site. Built the company’s first analytics reporting using SQL and Tableau ahead of a dedicated analytics team, producing recurring dashboards and case studies for Sales and Customer Success that highlighted upsell and cross-sell opportunities.