Available to hire
I am a creative, detail-oriented visual strategist and producer with 13+ years of experience at the intersection of high-end visual production, graphic design, and emerging digital technologies. I translate complex concepts and data into engaging, high-quality visual assets across digital platforms, campaigns, and publications.
I’m skilled in brand stewardship, quality governance, and optimizing multimedia production pipelines—often using automation and proprietary tools—while training cross-functional teams and collaborating with diverse stakeholders to deliver impactful visual storytelling.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
English
Fluent
Afrikaans
Intermediate
Work Experience
Women in AI — Community Engagement Lead (Southern Africa Executive Team) at Women in AI / Southern Africa Executive Team
January 1, 2025 - PresentCommunity engagement leadership for Southern Africa executive initiatives (details not specified).
AI Creative Producer / Process Optimization & Digital Workflows at Southern Africa AI Executive (role not specified)
April 2, 2023 - PresentTransitioned creative workflows into scalable digital applications, developing proprietary tools to generate high-fidelity digital imagery and brand-aligned visual assets. Defined rigorous quality standards for high-volume creative outputs and ensured strict brand compliance. Built weekly structured performance reporting to convert complex production metrics into actionable operational insights and visual planning tools. Created digital playbooks, how-to guides, and ran specialized workshops to upskill cross-functional creative teams in advanced digital imaging workflows. Led visual storytelling and creative design work with 13+ years of elite experience in visual arts, professional photography, digital asset management, and graphic layouts. Developed and optimized multimedia pipelines, collaborated with diverse stakeholders, and simplified information into clear business insights for leadership and external stakeholders. Automated legacy creative/operational workflows for scalable hig
Hirt & Carter at Hirt & Carter
January 1, 2022 - December 1, 2023Executed complex, large-scale imaging solutions and managed secure digital asset registries for high-volume corporate production demands. Specialized in high-fidelity layouts including image interpretation, advanced retouching, and maintaining visual standards across complex design outputs. Managed production workflows, quality governance, and multi-stakeholder alignment; supported training and upskilling across teams.
AI Creative Producer / Studio QC at Marushka Creative (Marushka jl)
January 1, 2013 - PresentManaged end-to-end high-end production workflows for corporate and private client portfolios, including high-fidelity product, food, event, and editorial photography. Translated client briefs and conceptual narratives into compelling, high-quality visual media assets. Partnered with global and local stakeholders to support regional initiatives focused on technology intersecting with social impact. Coordinated communications and community ecosystems to amplify underrepresented voices and advocate ethical digital development across Southern Africa.
Community Engagement — Professional Photographer Community Lead & Cape Town City Lead at Professional Photographer Community (PPC) / City leadership (Cape Town)
January 1, 2008 - PresentLed community engagement activities and city-level leadership for Cape Town (details not specified).
Education
IT/Business course work (certificate/diploma not specified) at Imaging Specialist, I.T. Business College (Claremont)
April 1, 2008 - December 1, 2010High school (Matric) at Grassy Park High
January 1, 2006 - December 31, 2006Qualifications
Certified in Full Stack Development
April 1, 2025 - August 21, 2026Adobe Photoshop CC Advanced Course + AI
January 1, 2025 - August 21, 2026Practical Application of GenAI for Project Managers
January 1, 2025 - August 21, 2026Certified in AI Fundamentals
January 1, 2025 - August 21, 2026Intro to Generative AI & Prompt Engineering
January 1, 2025 - August 21, 2026Industry Experience
Media & Entertainment, Professional Services, Education, Non-Profit Organization, Computers & Electronics, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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