Digital marketing and social media professional with experience in retail, hospitality, tourism, and lifestyle industries. Skilled in content creation, community management, event marketing, email marketing, partnership development, and data-driven SEO to increase brand visibility, organic traffic, and foot traffic. Experienced supporting senior leadership with performance reporting, monitoring online reviews to protect brand reputation, and coordinating high-volume marketing communication across multiple platforms. Strong campaign execution, analytics, and customer-focused communication skills with hands-on content production using tools like CapCut, Adobe, and Canva.

Arianne Malgapo

Digital marketing and social media professional with experience in retail, hospitality, tourism, and lifestyle industries. Skilled in content creation, community management, event marketing, email marketing, partnership development, and data-driven SEO to increase brand visibility, organic traffic, and foot traffic. Experienced supporting senior leadership with performance reporting, monitoring online reviews to protect brand reputation, and coordinating high-volume marketing communication across multiple platforms. Strong campaign execution, analytics, and customer-focused communication skills with hands-on content production using tools like CapCut, Adobe, and Canva.

Available to hire

Digital marketing and social media professional with experience in retail, hospitality, tourism, and lifestyle industries. Skilled in content creation, community management, event marketing, email marketing, partnership development, and data-driven SEO to increase brand visibility, organic traffic, and foot traffic.

Experienced supporting senior leadership with performance reporting, monitoring online reviews to protect brand reputation, and coordinating high-volume marketing communication across multiple platforms. Strong campaign execution, analytics, and customer-focused communication skills with hands-on content production using tools like CapCut, Adobe, and Canva.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Tagalog
Fluent

Work Experience

Marketing Coordinator at Destin Commons
January 1, 2025 - Present
Coordinating community marketing efforts including campaign and project planning, digital marketing support, and social media marketing. Assists with content marketing and corporate communications, event planning and logistics, and tracks social media performance and audience engagement metrics to identify growth opportunities.
Marketing & Social Media Specialist
January 1, 2024 - January 1, 2026
Digital Marketing Assistant at Emerald Grande at HarborWalk Village
January 1, 2023 - January 1, 2024
Supported digital marketing initiatives and content execution under the Director of Marketing, contributing to brand visibility and organic traffic growth via data-driven digital marketing and SEO strategies. Monitored and responded to online customer reviews across multiple platforms to foster positive community interactions and protect online reputation. Managed active communications including event information updates and customer inquiries through social media messenger platforms. Coordinated and executed targeted email marketing campaigns to nurture incoming leads and improve conversion rates. Used Google Analytics to measure performance metrics and generate marketing reports for senior leadership. Assisted with marketing reporting and campaign performance tracking, ensuring alignment with business growth objectives.
Marketing Liaison / Digital Marketing Assistant at Emerald Grande at HarborWalk Village
January 1, 2023 - January 1, 2024
Supported digital marketing execution and brand visibility initiatives. Planned and coordinated campaigns, updated event information, and handled customer inquiries via social media messaging. Created and distributed marketing content, including social posts and email newsletters, and assisted in maintaining a positive online reputation by monitoring and responding to customer reviews across platforms. Used Google Analytics to measure performance metrics and generate marketing reports for senior leadership. Also supported targeted email marketing campaigns to nurture leads and improve conversion rates, and assisted with SEO-focused digital strategies to increase organic traffic.
Sr. Operations Representative at Capital One
January 1, 2019 - January 1, 2022
Handled high-volume credit card inquiries for U.S. banking customers with a strong focus on customer satisfaction and customer experience. Applied training and interpersonal skills to efficiently resolve complex account inquiries, ensuring quality support at scale.

Education

Bachelor of Arts in Communication at North West Florida State College
January 1, 2019 - January 1, 2024
A.S in Hospitality and Tourism at University of Perpetual Help System
January 1, 2024 - January 1, 2026
Bachelor of Arts in Communication at North West Florida State College
January 1, 2019 - January 1, 2024
A.S in Hospitality and Tourism at University of Perpetual Help System DALTA
January 1, 2024 - January 1, 2026
Bachelor of Arts in Communication at North West Florida State College
January 1, 2019 - January 1, 2024
Associate in Hospitality and Tourism at University of Perpetual Help System DALTA
January 1, 2024 - January 1, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Travel & Hospitality, Media & Entertainment