Available to hire
Digital marketing professional with experience in performance marketing, social media management, and campaign execution. Managed budgets up to VND 150M and generated 100+ qualified leads through data-driven initiatives across Meta Ads and integrated marketing campaigns.
Skilled in content planning and production (TikTok/Facebook/YouTube/LinkedIn), landing page optimization, and analytics using Google Ads, Meta Ads Manager, Google Search Console, and Google Analytics to drive measurable improvements in lead generation and campaign effectiveness.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
Vietnamese
Fluent
English
Advanced
Chinese
Intermediate
Work Experience
Marketing Specialist at Fluke Vietnam
March 1, 2026 - PresentProduced and edited 50+ short-form content videos for TikTok, Facebook, and YouTube with strong average views. Managed integrated marketing campaigns with budgets from VND 80M to VND 150M, ensuring timely execution and performance tracking. Optimized Meta Ads campaigns with monthly budgets of VND 30M–50M using performance data to improve effectiveness. Supported planning and execution of 2 exhibition events, generating 100+ qualified leads for the sales pipeline. Developed content plans for Facebook and TikTok to increase engagement and support lead generation, and designed/optimized landing pages to improve conversion objectives.
Marketing Specialist at Fluke Vietnam - Ho Chi Minh City
March 1, 2026 - PresentProduced and edited 50+ content videos for TikTok, Facebook, and YouTube; average 3,000+ views per video. Managed integrated marketing campaigns with budgets from 80M to 150M VND, ensuring timely execution and performance tracking. Optimized and monitored Meta Ads campaigns with monthly budgets of 30M–50M VND using performance data to improve effectiveness. Supported planning and execution of 2 exhibition events, generating 100+ qualified leads for the sales pipeline. Developed content plans across Facebook and TikTok to increase engagement and support lead generation campaigns. Designed and optimized landing pages to support lead generation and conversion objectives.
Marketing Executive at Digital Marketing Guru (DMG)
June 1, 2025 - February 1, 2026Designed and developed 4 client websites with SEO-optimized content to improve user experience, brand consistency, and organic search visibility. Created and managed social media content for 5+ client accounts on Facebook and LinkedIn aligned with brand and campaign objectives. Analyzed campaign performance using Google Ads, Meta Ads Manager, Google Search Console, and Google Analytics to provide optimization recommendations. Set up and optimized Google Business Profile accounts to improve local search visibility and online presence management.
Sales and Marketing Intern at Innovators Hub Asia - Hybrid
October 1, 2024 - February 1, 2025Managed LinkedIn social media, increasing followers by 800+ and generating 30,000+ impressions. Authored 15+ blog posts and executed LinkedIn newsletters. Assisted in managing Google Ads campaigns. Coordinated multi-platform social media partnerships across X, LinkedIn, Facebook, and TikTok.
Social Media Manager at Empath Education - Singapore
February 1, 2024 - July 1, 2024Developed and executed social media strategies across Facebook, TikTok, and Instagram using analytics and audience insights to optimize content performance and engagement. Planned and executed a marketing event, exceeding attendance targets by 10% and achieving a 110% participation rate.
Sales - B2C at Perla silk (Part-time) - Singapore
September 1, 2023 - February 1, 2024Drove sales growth by promoting products and services to prospective and existing customers. Provided excellent customer service by resolving inquiries and complaints in a timely manner. Managed inventory records and supported stock control to maintain operational accuracy.
Education
Bachelor of Business (Marketing) at RMIT University - Singapore
July 1, 2023 - December 1, 2024Diploma in Management Studies at SIM Global Education (SIMGE) - Singapore
April 1, 2022 - June 1, 2023Bachelor of Business (Marketing) at RMIT University - Singapore
July 1, 2023 - December 1, 2024Diploma in Management Studies at SIM Global Education (SIMGE) - Singapore
April 1, 2022 - June 1, 2023Qualifications
TOP 10 Future U 2020 | Start-up competition finalist
January 1, 2020 - August 24, 2026Youth Leadership Day 2020 | Volunteer mentor
January 1, 2020 - August 24, 2026TOP 10 Future U 2020 | Start-up competition finalist
January 1, 2020 - August 24, 2026Youth Leadership Day 2020 | Volunteer mentor
January 1, 2020 - August 24, 2026Industry Experience
Media & Entertainment, Education, Retail, Professional Services, Energy & Utilities
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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