Luciana Mazza is a Creative & Content Director driven by ideas, aesthetics, and the stories that give them meaning. With more than fifteen years across fashion, lifestyle, and editorial projects, she creates campaigns, publications, and creative identities that help shape how brands are perceived and experienced. Her work combines creative direction with an editorial sensibility—translating concepts into distinctive visual and narrative worlds that feel thoughtful, culturally relevant, and coherent across every touchpoint.

Luciana Mazza

Luciana Mazza is a Creative & Content Director driven by ideas, aesthetics, and the stories that give them meaning. With more than fifteen years across fashion, lifestyle, and editorial projects, she creates campaigns, publications, and creative identities that help shape how brands are perceived and experienced. Her work combines creative direction with an editorial sensibility—translating concepts into distinctive visual and narrative worlds that feel thoughtful, culturally relevant, and coherent across every touchpoint.

Available to hire

Luciana Mazza is a Creative & Content Director driven by ideas, aesthetics, and the stories that give them meaning. With more than fifteen years across fashion, lifestyle, and editorial projects, she creates campaigns, publications, and creative identities that help shape how brands are perceived and experienced.

Her work combines creative direction with an editorial sensibility—translating concepts into distinctive visual and narrative worlds that feel thoughtful, culturally relevant, and coherent across every touchpoint.

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Language

Spanish; Castilian
Fluent
English
Advanced
French
Advanced

Work Experience

Founder, Editor-in-Chief & Creative Director at SIMPLY The Mag
January 1, 2010 - Present
Co-founded and led the printed magazine as Editor-in-Chief and Creative Director. Created an independent fashion, beauty, art, and lifestyle publication with a distinctive editorial voice, serving as a platform for original visual storytelling, emerging photographers/illustrators/filmmakers, and a strong cultural perspective.
Co-Founder & Creative Director at Simply Prorsum
January 1, 2010 - Present
Co-founded a Madrid-based creative boutique combining creative direction, editorial thinking, and brand storytelling through a highly curated and flexible model. Produced branded editorial projects (e.g., So Blue for Solán de Cabras) translating brand identity into compelling editorial language across print and digital platforms.
Creative & Content Director at MAKSU
January 1, 2010 - Present
Led creative and content direction across campaigns, digital content, and brand communication. Refined the visual identity and storytelling while strengthening editorial and fashion positioning.
Founder & Creative Director at MAZZA
January 1, 2010 - Present
Founded MAZZA, an independent premium lifestyle brand focused on translating ideas into beautifully crafted objects. Led product design and creative direction, brand identity, campaigns, and communication—creating a universe rooted in craftsmanship, timeless design, and strong visual coherence.
Content Director at HOFF
January 1, 2010 - Present
Established HOFF’s content direction from the ground up during a transformative growth stage. Shaped the brand’s visual identity and creative expression, introducing a stronger artistic dimension to support a more international and aspirational positioning. Captured the zeitgeist and translated it into a coherent visual and narrative universe, contributing to brand recognition as it scaled from a small startup into an international company with 150+ employees and over €50M annual revenue.
Creative & Content Director at Satorisan
January 1, 2010 - Present
Responsible for shaping the brand’s creative expression across campaigns, content, and storytelling. Develops a more distinctive, fashion-led visual language while staying true to the brand’s values, building a coherent creative universe across every brand touchpoint.

Education

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Qualifications

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Industry Experience

Media & Entertainment, Retail, Consumer Goods, Professional Services

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