Available to hire
SEO-focused Copywriter and Registered Marketing Professional with 7+ years of experience in SEO content strategy, social media marketing, and brand management. Skilled in researching keywords, producing high-volume search-optimized content, and collaborating cross-functionally to improve rankings, engagement, and conversions.
HubSpot Academy–certified for research, search-optimized content, and landing pages that drive organic visibility and conversions for B2B and B2C brands. Delivers consistent editorial quality aligned with business goals, search best practices, and brand voice standards.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Work Experience
SEO Copywriter (SEOC) at Global Solutions
January 1, 2023 - PresentDevelops SEO-optimized long-form content including how-to guides, listicles, blog posts, landing pages, and commercial content for B2B and B2C clients. Performs key word research to support content strategies aligned with business goals. Creates content optimized for SEO, AEO, and GEO best practices to improve search visibility and user engagement. Collaborates with SEO specialists, designers, and web developers to improve content performance, readability, and search rankings. Conducts content updates to maintain ranking performance and relevance while consistently delivering high-volume projects with editorial quality and brand voice standards.
SEO Copywriter at Global Solutions
January 1, 2023 - PresentDevelops SEO-optimized long-form content including how-to guides, listicles, blog posts, landing pages, and commercial content for B2B and B2C clients. Conducts key word research to support content strategies aligned with business goals, and creates content optimized for SEO, AEO, and GEO best practices to improve search visibility, user engagement, and conversions. Collaborates with SEO specialists, designers, and web developers to improve content performance, readability, and search rankings. Performs content updates to maintain ranking performance and content relevance, delivering high-volume projects while adhering to editorial quality standards and brand voice consistency.
Brand Assistant PT C (Commercial Corporation) at PTC Commercial Corporation
February 1, 2020 - July 1, 2021Developed and executed integrated marketing campaigns across digital and offline channels for awareness and customer engagement. Launched and managed Facebook and Instagram marketing initiatives generating approximately PHP 200,000 in monthly online retail sales. Planned and executed social media campaigns increasing audience growth by approximately 1,000 followers per month across multiple brands. Oversaw e-commerce operations on Shopee and Lazada to ensure ad performance. Coordinated with sales, distributors, and suppliers to execute promotions and in-store merchandising, and assisted with seasonal campaigns and production of POS materials and digital assets to improve retail brand visibility.
Brand Assistant / Marketing Assistant at PTC Commercial Corporation
February 1, 2020 - July 1, 2021Developed and executed integrated marketing campaigns across digital channels to drive awareness and customer engagement. Launched and managed Facebook and Instagram initiatives generating approximately PHP 200,000 in monthly online retail sales. Planned and executed social media campaigns to increase audience growth by approximately 1,000 followers per month across multiple brands. Oversaw e-commerce operations on Shopee and Lazada to ensure favorable performance. Coordinated with sales, distributors, and suppliers to support brand and trade marketing activities, including seasonal campaigns and production of POS materials and digital assets to increase retail brand visibility.
Marketing Assistant at Mhyles Corporation
August 1, 2018 - February 1, 2020Supported digital marketing initiatives contributing to approximately PHP 2 million in monthly online sales. Produced website content, promotional materials, and social media campaigns for the company’s food and consumer brands. Managed social media content calendars and scheduled posts to maintain consistent brand presence. Collaborated with cross-functional teams to align marketing activities with sales objectives and retail requirements. Assisted in developing marketing and sales strategies to support revenue and growth goals, and managed relationships with food service clients, suppliers, and business partners to strengthen commercial operations.
Education
BS in Business Administration (Major in Marketing Management) at University of Santo Tomas
January 1, 2013 - January 1, 2016BS in Business Administration (Major in Marketing Management) at University of Santo Tomas
January 1, 2014 - January 1, 2017Qualifications
SEO Certi (HubSpot Academy) - HubSpot Academy SEO Course
June 11, 2026 - July 11, 2027EFSET English Certificate
January 1, 2025 - August 26, 2026Registered Marketing Professional (RMP) - Junior (Philippines)
January 1, 2011 - August 26, 2026SEO Copywriter (SEOC) - HubSpot Academy certification
June 11, 2026 - July 11, 2027EF SET English Certificate
January 1, 2025 - August 26, 2026Registered Marketing Professional (RMP)
January 1, 2011 - August 26, 2026USTSank LORENZO Dean's List Academic Excellence Awardee
January 1, 2017 - August 26, 2026Industry Experience
Retail, Consumer Goods, Media & Entertainment, Professional Services
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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