Founder and Creative/Web Lead at Adaptive Art, an independent studio delivering brand identity, custom websites, and product photography systems for global clients. I combine creative direction with systems thinking to make design work scalable and consistent. I build AI-assisted and automation-enhanced workflows across lead generation, discovery, SEO, and large-scale e-commerce image post-production—allowing faster turnaround and higher quality outcomes while I own the client lifecycle end to end.

Radhika Nagpal

Founder and Creative/Web Lead at Adaptive Art, an independent studio delivering brand identity, custom websites, and product photography systems for global clients. I combine creative direction with systems thinking to make design work scalable and consistent. I build AI-assisted and automation-enhanced workflows across lead generation, discovery, SEO, and large-scale e-commerce image post-production—allowing faster turnaround and higher quality outcomes while I own the client lifecycle end to end.

Available to hire

Founder and Creative/Web Lead at Adaptive Art, an independent studio delivering brand identity, custom websites, and product photography systems for global clients. I combine creative direction with systems thinking to make design work scalable and consistent.

I build AI-assisted and automation-enhanced workflows across lead generation, discovery, SEO, and large-scale e-commerce image post-production—allowing faster turnaround and higher quality outcomes while I own the client lifecycle end to end.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Hindi
Fluent

Work Experience

Consultant, Digital Lending at Aditya Birla Finance Limited
September 1, 2016 - January 31, 2017
Served as part of the McKinsey advisory team as primary owner for business reporting and product documentation. Owned end-to-end project management across technology vendors, tracking milestones and coordinating dependencies. Maintained fraud and error log documentation; led requirement gathering and UAT testing across vendor systems. Coordinated with leadership on tech architecture dependencies, organized vendor steering committees, and escalated risks. Partnered with communications to define error messaging and notification flows for SMS/email.
Founder & Design/Web Lead at Adaptive Art (Self-Employed)
August 1, 2015 - Present
Run an independent adaptive art studio serving global clients remotely, delivering brand identity, custom websites, and product photography production systems. Design and build sites on WordPress, Shopify, Wix, Webflow, and Elementor while translating client requirements into polished digital experiences across sectors such as wellness, luxury furniture & design, compliance/tax advisory, and automotive. Built a proprietary AI-powered lead generation tool to identify architecture/design studio prospects worldwide. Designed and iterated a browser-based bulk image editing tool for e-commerce photography and paired it with a Python post-production pipeline to process 10,000+ images (lighting normalization, shadow reduction, background removal, perspective correction, and model-based conversions). Use AI-assisted tooling for branding extraction from source materials, SEO audits, and to accelerate discovery-to-delivery. Own full client lifecycle independently including pitching, scoping, del
Business Analyst (Consultant) at Synygy India Private Limited
August 1, 2011 - July 31, 2015
Led discovery discussions across pharmaceutical, financial services, and insurance clients—gathering requirements, building mock-ups, and defining test scenarios. Pitched solution and design options that balanced client needs with scope, timeline, and technical approach. Directed projects through UAT, protecting client priorities and proactively flagging risks to leadership. Built Excel-based quality-check tools to improve efficiency of recurring processing procedures. Trained new hires on business and project fundamentals.
Ratings Analyst at CRISIL Limited
June 1, 2010 - November 30, 2010
Analyzed credit perspective of SMEs across manufacturing, engineering, consumer goods, trading/services, healthcare, and film production sectors. Conducted management discussions with promoters and executives to assess business fundamentals. Evaluated performance against historical trends, growth plans, and industry outlook to assign credit ratings. Authored rating reports and recommendations presented to credit committees.

Education

MSc Finance at Cass Business School, London
January 1, 2008 - January 1, 2009
Bachelor's in Business Administration (BBA) at Symbiosis International University, Pune
January 1, 2005 - January 1, 2008
Higher Secondary Certificate (Science) at Fergusson College, Pune
January 1, 2003 - January 1, 2005

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Professional Services, Real Estate & Construction, Retail, Computers & Electronics, Media & Entertainment