Available to hire
Hi, I’m Abdulla Wafd—an Egypt-based Copy & Content Writer with 3+ years of experience turning complex ideas into clear, persuasive stories that drive real results. I enjoy translating strategy into editorial content that builds brand authority, boosts organic visibility, and improves conversions across digital and offline channels.
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
Arabic
Fluent
English
Fluent
German
Beginner
Work Experience
Content Writer & Campaign Analyst at INSITEOOH
January 1, 2026 - PresentAuthored strategic reviews of major OOH campaigns across Egypt and the GCC by deconstructing creative and brand awareness impact. Focused on translating complex marketing strategies into expert editorial content that resonates with regional audiences and supports industry authority.
Content Creator & Account Manager at Dimension - Z
August 1, 2025 - January 31, 2026Created end-to-end content plans and produced mobile video assets, including videography and video editing. Managed multi-channel scheduling across Instagram, Facebook, and LinkedIn while using data-driven insights to maintain consistent brand voice and improve audience engagement.
Content & Copywriter (SEO-driven recruitment & email sales) at Misr University for Science and Technology
August 1, 2025 - PresentLed SEO-driven recruitment campaigns and created high-conversion email sales letters targeting GCC students. Developed engaging social media scripts and optimized digital content to strengthen international visibility, drive enrollment, and enhance the university’s presence across regional search and social platforms.
Freelance Voiceover at Homzready
April 1, 2025 - April 30, 2025Delivered professional voiceover assets for promotional brand materials, ensuring engaging vocal tone and quality. Coordinated with creative teams to align delivery with brand identity and maximize impact of video content.
Vice Head of Marketing at Enactus MUST
February 1, 2021 - March 31, 2025Promoted from member to Vice Head, leading a creative team to support social entrepreneurship projects. Managed digital coverage for the Egyptian Federation of American Football and the Egyptian Amateur League, driving campus engagement through real-time content and coordinated team execution.
Education
Qualifications
BSc (PT Candidate, 2026)
January 1, 2024 - January 1, 2026VCN Copywriting
January 11, 2030 - August 28, 2026VCN Introduction to Marketing and Personal Branding
January 11, 2030 - August 28, 2026Industry Experience
Education, Media & Entertainment, Non-Profit Organization, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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