Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I’m a content strategist and SEO/copywriter with 7+ years of experience creating long-form and short-form content that performs—blogs, landing pages, social media copy, email campaigns, and product/landing content for luxury, lifestyle, interior design, and e-commerce brands. I combine keyword research, on-page SEO, content strategy, and careful editing to help pages rank and convert. I’ve supported clients and agencies across the US, UK, and UAE, including rebuilding landing pages to regain top Google rankings for target keywords. I also bring hands-on technical experience, including Answer Engine Optimization (AEO) for AI search visibility, plus a strong working style that collaborates closely with marketing and development teams to turn strategy and research into publish-ready content.…I’m a content strategist and SEO/copywriter with 7+ years of experience creating long-form and short-form content that performs—blogs, landing pages, social media copy, email campaigns, and product/landing content for luxury, lifestyle, interior design, and e-commerce brands. I combine keyword research, on-page SEO, content strategy, and careful editing to help pages rank and convert. I’ve supported clients and agencies across the US, UK, and UAE, including rebuilding landing pages to regain top Google rankings for target keywords. I also bring hands-on technical experience, including Answer Engine Optimization (AEO) for AI search visibility, plus a strong working style that collaborates closely with marketing and development teams to turn strategy and research into publish-ready content.

Numan Mustafa

Copywriter, SEO Expert, Content Strategist, +2





I’m a content strategist and SEO/copywriter with 7+ years of experience creating long-form and short-form content that performs—blogs, landing pages, social media copy, email campaigns, and product/landing content for luxury, lifestyle, interior design, and e-commerce brands. I combine keyword research, on-page SEO, content strategy, and careful editing to help pages rank and convert. I’ve supported clients and agencies across the US, UK, and UAE, including rebuilding landing pages to regain top Google rankings for target keywords. I also bring hands-on technical experience, including Answer Engine Optimization (AEO) for AI search visibility, plus a strong working style that collaborates closely with marketing and development teams to turn strategy and research into publish-ready content.…I’m a content strategist and SEO/copywriter with 7+ years of experience creating long-form and short-form content that performs—blogs, landing pages, social media copy, email campaigns, and product/landing content for luxury, lifestyle, interior design, and e-commerce brands. I combine keyword research, on-page SEO, content strategy, and careful editing to help pages rank and convert. I’ve supported clients and agencies across the US, UK, and UAE, including rebuilding landing pages to regain top Google rankings for target keywords. I also bring hands-on technical experience, including Answer Engine Optimization (AEO) for AI search visibility, plus a strong working style that collaborates closely with marketing and development teams to turn strategy and research into publish-ready content.

Available to hire

I’m a content strategist and SEO/copywriter with 7+ years of experience creating long-form and short-form content that performs—blogs, landing pages, social media copy, email campaigns, and product/landing content for luxury, lifestyle, interior design, and e-commerce brands. I combine keyword research, on-page SEO, content strategy, and careful editing to help pages rank and convert.

I’ve supported clients and agencies across the US, UK, and UAE, including rebuilding landing pages to regain top Google rankings for target keywords. I also bring hands-on technical experience, including Answer Engine Optimization (AEO) for AI search visibility, plus a strong working style that collaborates closely with marketing and development teams to turn strategy and research into publish-ready content.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Urdu

Fluent

Work Experience

Content Writer & Junior SEO/SEO Specialist (AEO Engineer) at AEO Engine (aeoengine.agency)

August 1, 2025 - Present

Write blog and landing page content across the company’s core AEO platform products, including ChefGPT and Search Spy. Conduct keyword research and perform on-page SEO optimization for multiple SaaS product pages. Build and apply hands-on Answer Engine Optimization (AEO) expertise by integrating AI search visibility practices directly into published, production content copy.

Copywriter (Content Writer for Luxury Interior Design & Furnitures) at Premier Housewares

December 1, 2023 - June 1, 2025

Wrote landing page, product, and category content for B2B & B2C luxury interior design and furniture lines. Delivered short-form ad copy and email marketing campaigns alongside long-form landing page and category content, supporting both paid and owned channels. Produced Amazon listing copy and product descriptions across a large portion of the furniture catalogue to improve product visibility and on-page conversion. Conducted market and competitor research, supported A/B testing of messaging variations, and contributed to improved positioning and performance for target keywords (including a campaign that reached #1 on Google for target terms).

Senior Content Writer at Binary Brix

July 1, 2023 - November 1, 2023

Served as an in-house content writer working effectively as a senior content writer, owning content strategy across web, blog, and social channels. Wrote and designed 100+ long-form blogs with custom graphics for social media scheduling. Wrote landing pages across multiple industry verticals and managed social media content calendars, briefing designers and videographers on content direction.

Lead Content Writer at Elite Tech Solutions

June 1, 2020 - July 1, 2023

Led content strategy for technology clients through keyword and competitor research, translating findings into editorial and campaign plans. Wrote campaign messaging, landing pages, and thought-leadership articles that improved SERP rankings and organic traffic. Mentored a team of junior writers and represented content in strategic planning meetings with leadership.

Content Writer at VistaBit Technologies

March 1, 2019 - May 1, 2020

Researched audience preferences and content gaps to identify new organic growth opportunities. Produced strategic digital content across blog, web, and social platforms based on research insights. Managed social media content strategy, reviving engagement in previously inactive channels.

Freelance Content Writer & Copywriter at Independent

December 1, 2018 - Present

Delivered SEO-optimized blogs, guest posts, product descriptions, and landing pages for clients in the US, UK, Dubai, Abu Dhabi, and Sharjah, with a strong focus on interior design, luxury lifestyle, real estate, tourism, and automotive. Produced social media copy that helped drive new traffic to previously dormant client channels. Supported clients in improving Google rankings and organic traffic via keyword research and on-page SEO content.

Web Development Intern at Total IT Object

June 1, 2018 - July 1, 2018

Designed web pages and supported front-end development as part of an internship role.