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A social media specialist skilled in strategy, reporting, content creation, influencer marketing. and B2B partnerships or collaborations. With 4 years of experience and an MA in Film and Screen Studies, I bridge the gap between branding and storytelling with research, data, and analytics.…

Iqram Farouk

Marketing Strategist, Digital Marketer, Marketing Analyst, +1

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A social media specialist skilled in strategy, reporting, content creation, influencer marketing. and B2B partnerships or collaborations. With 4 years of experience and an MA in Film and Screen Studies, I bridge the gap between branding and storytelling with research, data, and analytics.…

Available to hire

A social media specialist skilled in strategy, reporting, content creation, influencer marketing. and B2B partnerships or collaborations. With 4 years of experience and an MA in Film and Screen Studies, I bridge the gap between branding and storytelling with research, data, and analytics.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Work Experience

Marketing Executive at Rapso do (Sports Technology Company)

July 1, 2026 - Present

Ideate and execute campaigns to encourage conversions for Rapso do’s golf tech products. Create storyboards for videos, research influencers, and lead B2B brand collaborations with a focus on driving measurable outcomes.

Senior Marketing Executive at Carsome (Automotive E-Commerce Platform)

June 1, 2022 - September 30, 2022

Collaborated with cross-functional teams and retail partners to drive in-store marketing initiatives, improving in-store experiences and increasing foot traffic. Managed end-to-end production of OOH and in-store remarketing materials for the Naza Auto mall branch launch, including briefings, feedback cycles, revisions, and approvals. Produced below-the-line marketing materials for retail branches and on-ground activations.

Social Media Executive at M&C Saatch i (Advertising Agency)

February 1, 2018 - October 31, 2021

Developed content calendars, worked with creative and production teams, and managed social media accounts for five brands (Celcom, CIMB, Sun Life Malaysia, Dettol, and BH Petroleum). Led and managed shoots alongside production partners for digital commercials. Created monthly social reports analyzing competitors, post-campaign results, trends, and audience behavior to provide data-informed recommendations. Spearheaded the CIMB Classics social campaign by capturing on-ground photos/videos during live events and planning post-event content across platforms, and managed social production for promotional videos for the CIMB Cycle event.