I am a creative writer, editor, and communications professional with extensive experience producing and refining content for online publications, magazines, hospitality brands, and corporate audiences. I enjoy turning complex ideas into clear, engaging stories while preserving each client's original voice. My work has included press releases, marketing materials, business features, news articles, interviews, website content, scripts, menus, and corporate communications.

Jaqueline Smith

I am a creative writer, editor, and communications professional with extensive experience producing and refining content for online publications, magazines, hospitality brands, and corporate audiences. I enjoy turning complex ideas into clear, engaging stories while preserving each client's original voice. My work has included press releases, marketing materials, business features, news articles, interviews, website content, scripts, menus, and corporate communications.

Available to hire

I am a creative writer, editor, and communications professional with extensive experience producing and refining content for online publications, magazines, hospitality brands, and corporate audiences. I enjoy turning complex ideas into clear, engaging stories while preserving each client’s original voice. My work has included press releases, marketing materials, business features, news articles, interviews, website content, scripts, menus, and corporate communications.

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Language

English
Fluent
German
Intermediate
Thai
Beginner
Spanish; Castilian
Beginner

Work Experience

News Writer and Magazine Editor at ScandAsia Magazine and Bambi Magazine
March 1, 2022 - July 1, 2022
Wrote daily news articles for the ScandAsia website and edited family magazine content for Bambi. Used Google Docs and Microsoft Word to track changes, updated magazine and website content through a CMS, sourced images through Canva, coordinated with the publishing house, managed deadlines, and wrote articles when designated writers were unavailable.
Contracted Brand Guardian/Editor/Writer at MYL Global
October 1, 2018 - Present
Served as a Brand Guardian and editor for Shangri-La Hotel Group. Edited and developed press releases, marketing materials, internal correspondence, and scripts for management and event speakers. Improved grammar, flow, clarity, and consistency across international hospitality content. Wrote creative copy for menus, food offerings, spas, gyms, hotel facilities, rooms, venues, and corporate social responsibility projects.
Freelance Writer – Business and Social at Trendz Magazine
January 1, 2018 - January 1, 2019
Wrote and sub-edited business and social content covering Phnom Penh and Southeast Asia. Produced company overviews and feature content while meeting publication deadlines.
Assistant Editor / Events Manager at SA Guide to Business Opportunities Magazine
November 1, 2009 - March 1, 2017
Conducted interviews with business owners, entrepreneurs, and government stakeholders across multiple locations. Wrote business features on Southeast Asia, import, export, franchising, and business opportunities. Edited and sub-edited magazine content, managed the magazine website through a CMS, applied SEO, coordinated design and production teams, liaised with clients, managed 10–15 staff members, and organized national and international event participation, including budgeting and stand design.
Communication Specialist / Facilitator at Old Mutual Life Insurance Company
November 1, 1997 - July 1, 2005
Prepared corporate communications and presentations, facilitated meetings and communication sessions between executives, staff, and represented groups, and managed media relations. Edited the divisional newsletter Freshly Served, interviewed management and staff, facilitated training for new employees, supported executive updates, and participated in selecting recipients for Disney service awards.

Education

Certificate in Journalism at Cape Peninsula University of Technology
December 1, 2001 - December 1, 2001
Certificate in Public Relations at Cape Peninsula University of Technology
October 1, 2002 - October 1, 2002
BA in Communication Science at University of South Africa
January 1, 2006 - January 1, 2006

Qualifications

BA Communication Science
January 1, 2006 - August 31, 2026
Higher Certificate in Journalism
December 1, 2001 - August 31, 2026
Higher Certificate in Public Relations
October 1, 2002 - August 31, 2026

Industry Experience

Media & Entertainment, Travel & Hospitality, Financial Services, Professional Services, Education