I’m Ana Cristina Pereira, a content and marketing professional based in Lisbon with 8+ years of experience across digital strategy, B2B/B2C communications, and global campaign execution. I focus on creating engaging, localized content and building smooth collaboration with international teams—always with a strong user-first mindset and measurable outcomes. I’ve led and supported content operations end-to-end, from CMS and e-commerce asset management to campaign planning, performance analysis, and lead capture optimisation. I enjoy turning complex messaging into clear stories, improving UX through copy and web optimisation, and advising stakeholders on best practices so brand and message stay consistent across markets. On a personal level, I am absolutely passionate about wellness, meditation, breathwork and yoga.

Ana Cristina Pereira

I’m Ana Cristina Pereira, a content and marketing professional based in Lisbon with 8+ years of experience across digital strategy, B2B/B2C communications, and global campaign execution. I focus on creating engaging, localized content and building smooth collaboration with international teams—always with a strong user-first mindset and measurable outcomes. I’ve led and supported content operations end-to-end, from CMS and e-commerce asset management to campaign planning, performance analysis, and lead capture optimisation. I enjoy turning complex messaging into clear stories, improving UX through copy and web optimisation, and advising stakeholders on best practices so brand and message stay consistent across markets. On a personal level, I am absolutely passionate about wellness, meditation, breathwork and yoga.

Available to hire

I’m Ana Cristina Pereira, a content and marketing professional based in Lisbon with 8+ years of experience across digital strategy, B2B/B2C communications, and global campaign execution. I focus on creating engaging, localized content and building smooth collaboration with international teams—always with a strong user-first mindset and measurable outcomes.

I’ve led and supported content operations end-to-end, from CMS and e-commerce asset management to campaign planning, performance analysis, and lead capture optimisation. I enjoy turning complex messaging into clear stories, improving UX through copy and web optimisation, and advising stakeholders on best practices so brand and message stay consistent across markets. On a personal level, I am absolutely passionate about wellness, meditation, breathwork and yoga.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate

Language

English
Advanced
Portuguese
Fluent
Spanish; Castilian
Advanced

Work Experience

Global Campaign Project Manager at Fujitsu
October 1, 2022 - Present
Planned, coordinated, and executed global marketing campaigns (digital, paid media, events, etc.), ensuring timely delivery and alignment with business objectives. Advised regional and business unit stakeholders on campaign design, localization, and best practices to maximize impact. Managed collaboration with internal marketing teams to optimize lead capture. Analyzed engagement and outcome data to deliver strategic insights and continuous improvement recommendations, maintaining brand and message consistency.
Content Manager at Celfocus
August 1, 2021 - October 1, 2022
Managed content creation, editing, and publishing for IoT products for a leading global telecommunications company providing telecom and IT services across 150 countries. Authored CMS content for a global e-commerce platform, including product catalog management with focus on Adobe Experience Manager (AEM) and Magento. Supported product launches and promotional campaigns for six markets worldwide.
Content Manager at AFFINITY Portugal
April 1, 2020 - August 1, 2021
Contributed to long-term growth and brand alignment after transitioning from contractor to an internal role.
Marketing & Communications Coordinator at Athena Advisers
August 1, 2019 - April 1, 2020
Coordinated marketing and CMS/CRM activities across international offices. Collaborated with local advisors and marketing managers to design and implement campaigns and product launches, keeping 40+ products in the loop. Created content for print, digital, newsletters, and internal materials.
Feature Writer & Marketing Associate at Zomato
July 1, 2018 - August 1, 2019
Launched and managed the Zomato Blog Portugal with original written content. Planned and executed campaigns for Zomato Gold, including content and performance tracking. Led external communications and managed social media for both B2B and B2C audiences.
Project Manager & Content Editor at ActualSales
March 1, 2017 - April 1, 2018
Managed campaigns for brands such as GSK and URGO; developed content and strategy. Handled SEO content editing, social media growth, and performance reporting at account level.

Education

Masters in Communication Sciences at NOVA University of Lisbon (FCSH - NOVA)
January 1, 2012 - January 1, 2014
Bachelor in Communication Sciences at NOVA University of Lisbon (FCSH - NOVA)
January 1, 2009 - January 1, 2012

Qualifications

B2B Marketing: Growth Strategies for your Organization
July 1, 2024 - August 31, 2026
B2B Marketing Strategy
March 1, 2024 - August 31, 2026
Digital Strategy Workshop
May 1, 2017 - June 1, 2017
TEFL
September 1, 2015 - November 1, 2015
Certificate of Proficiency in English (CPE)
January 1, 2014 - August 31, 2026

Industry Experience

Telecommunications, Media & Entertainment, Professional Services, Education, Retail