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I’m a Digital Marketing student based in Oakville, Ontario, with hands-on capstone experience planning multi-channel campaigns across paid media, social, and content. I enjoy turning data into clear insights using tools like Google Analytics (GA4), Looker Studio, SQL, Python, and dashboards that help teams optimize performance and understand what’s working.…

Shatha Nuwaila

Digital Marketer, Marketing Analyst, Performance Marketer, +4

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I’m a Digital Marketing student based in Oakville, Ontario, with hands-on capstone experience planning multi-channel campaigns across paid media, social, and content. I enjoy turning data into clear insights using tools like Google Analytics (GA4), Looker Studio, SQL, Python, and dashboards that help teams optimize performance and understand what’s working.…

Available to hire

I’m a Digital Marketing student based in Oakville, Ontario, with hands-on capstone experience planning multi-channel campaigns across paid media, social, and content. I enjoy turning data into clear insights using tools like Google Analytics (GA4), Looker Studio, SQL, Python, and dashboards that help teams optimize performance and understand what’s working.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Digital Marketing Capstone Project (Multi-channel Campaigns) at Metro College of Technology (Capstone Project)

December 1, 2025 - July 1, 2026

Developed multi-channel digital marketing campaigns aligned with brand guidelines and go-to-market strategies. Planned and managed paid media activity across five platforms: Google Ads, Meta, TikTok, DV360, and Amazon DSP. Used Python, SQL, Looker Studio, Google Ads, and Google Tag Manager (GTM) for tracking, reporting, data analysis, and optimization. Supported brand development, customer acquisition, and digital growth initiatives through performance analysis and campaign planning.

Digital Marketing Capstone Project at Metro College of Technology

December 1, 2025 - July 31, 2026

Developed multi-channel digital marketing campaigns aligned with brand guidelines and go-to-market strategies. Planned and managed paid media activity across five platforms: Google Ads, Meta, TikTok, DV360, and Amazon DSP. Used Python, SQL, Looker Studio, Google Ads, and Google Tag Manager (GTM) for campaign tracking, reporting, data analysis, and optimization. Supported brand development, customer acquisition, and digital growth initiatives through campaign planning and performance analysis.

Home & Style Associate at Mattamy Homes

January 1, 2024 - March 31, 2026

Delivered personalized service during design studio appointments and homeowner consultations, strengthening client relationships. Guided clients through product selection, materials, finishes, and customization options while translating needs into design recommendations. Reviewed floor plans and 3D kitchen layouts and calculated estimated interior-finish pricing to support informed purchase decisions. Contributed to digital magazine development featuring design inspiration and marketing content. Resolved client concerns and maintained a detail-focused customer experience across design and selection appointments.

Dental Assistant / Receptionist at Dental Hygiene Solutions / Norton Dental Dentistry / Erin Mills Smiles Dentistry

January 1, 2017 - August 31, 2018

Managed front-desk operations including scheduling, billing, insurance claims, and client communication. Supported client retention and service experience through clear communication, organized records, and efficient administrative coordination.

Assistant Manager at Dollar Discount Store

September 1, 2011 - October 31, 2016

Supervised daily operations, customer service, staff scheduling, training, and floor management. Supported inventory control, ordering, merchandising, invoices, and purchase documentation while maintaining organized store operations.