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I’m Anisa Ganing Permata, a Product Manager and product/project operations professional with 4+ years of experience building and improving customer-facing financial and digital products. I enjoy turning user problems into clear product scope, success metrics, and roadmaps, then working closely with Engineering, UX, Business, Operations, Fraud, and Comms to deliver launches smoothly. Across fintech lending, insurtech, e-commerce, and retail, I’ve led product operations and growth-oriented initiatives—from defining PRDs and running UAT to coordinating vendor deliverables, budgets, and release schedules. I also bring a strong analytics mindset (dashboards and metrics) and a marketing/communication lens, which helped me drive meaningful outcomes like increased loan submissions and higher PPOB transaction sales.…I’m Anisa Ganing Permata, a Product Manager and product/project operations professional with 4+ years of experience building and improving customer-facing financial and digital products. I enjoy turning user problems into clear product scope, success metrics, and roadmaps, then working closely with Engineering, UX, Business, Operations, Fraud, and Comms to deliver launches smoothly. Across fintech lending, insurtech, e-commerce, and retail, I’ve led product operations and growth-oriented initiatives—from defining PRDs and running UAT to coordinating vendor deliverables, budgets, and release schedules. I also bring a strong analytics mindset (dashboards and metrics) and a marketing/communication lens, which helped me drive meaningful outcomes like increased loan submissions and higher PPOB transaction sales.

Anisa Ganing Permata

Project Manager, Product Designer, Data Analyst

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I’m Anisa Ganing Permata, a Product Manager and product/project operations professional with 4+ years of experience building and improving customer-facing financial and digital products. I enjoy turning user problems into clear product scope, success metrics, and roadmaps, then working closely with Engineering, UX, Business, Operations, Fraud, and Comms to deliver launches smoothly. Across fintech lending, insurtech, e-commerce, and retail, I’ve led product operations and growth-oriented initiatives—from defining PRDs and running UAT to coordinating vendor deliverables, budgets, and release schedules. I also bring a strong analytics mindset (dashboards and metrics) and a marketing/communication lens, which helped me drive meaningful outcomes like increased loan submissions and higher PPOB transaction sales.…I’m Anisa Ganing Permata, a Product Manager and product/project operations professional with 4+ years of experience building and improving customer-facing financial and digital products. I enjoy turning user problems into clear product scope, success metrics, and roadmaps, then working closely with Engineering, UX, Business, Operations, Fraud, and Comms to deliver launches smoothly. Across fintech lending, insurtech, e-commerce, and retail, I’ve led product operations and growth-oriented initiatives—from defining PRDs and running UAT to coordinating vendor deliverables, budgets, and release schedules. I also bring a strong analytics mindset (dashboards and metrics) and a marketing/communication lens, which helped me drive meaningful outcomes like increased loan submissions and higher PPOB transaction sales.

Available to hire

I’m Anisa Ganing Permata, a Product Manager and product/project operations professional with 4+ years of experience building and improving customer-facing financial and digital products. I enjoy turning user problems into clear product scope, success metrics, and roadmaps, then working closely with Engineering, UX, Business, Operations, Fraud, and Comms to deliver launches smoothly.

Across fintech lending, insurtech, e-commerce, and retail, I’ve led product operations and growth-oriented initiatives—from defining PRDs and running UAT to coordinating vendor deliverables, budgets, and release schedules. I also bring a strong analytics mindset (dashboards and metrics) and a marketing/communication lens, which helped me drive meaningful outcomes like increased loan submissions and higher PPOB transaction sales.

Skills

Experience Level

Expert

Intermediate

Intermediate

Intermediate

Work Experience

Product Manager at Danai.id

January 1, 2023 - Present

Owned product definition and delivery for a peer-to-peer lending platform (multipurpose loan, early wage access, public loan, mortgage, plus productive loans like working capital and supply chain financing). Defined user problems, product scope, success metrics, roadmap, and launch plans; managed feature change requests, bug resolutions, deployment/release planning, and stakeholder communication. Coordinated cross-functionally with Engineering (Software & Data), UX, Business, Commercial, Operations, Fraud, and Communications; maintained comprehensive project documentation. Led product operations for internal channels (in-app messages, emails, banners, and WhatsApp), identified bottlenecks, and drove operational improvements. Also supported product marketing campaign build/launch (in-app, email, banners, WhatsApp, and social media) and acted as primary point of contact for third-party vendors, including budget tracking and timeline/approvals management. Key results included initiating a

Product Manager at Premiro

October 1, 2021 - September 1, 2022

Shaped product strategy and delivery for an insurance technology platform offering insurance comparison, online policy purchase, and free claim assistance. Defined product roadmap and success metrics aligned with product strategy and OKRs; prioritized features based on user needs and business impact. Produced PRDs, tracked development progress, and executed User Acceptance Testing (UAT) with Engineers and Technical Leads. Improved website and CMS/dashboard with a user-centric UI focused on usability and simplicity. Evaluated product performance metrics and drove continuous improvement initiatives to enhance user experience and business outcomes. Ensured cross-functional alignment across Product, Engineering, UX, and Business for on-time and on-scope delivery. Key initiatives included end-to-end ownership of an endorsement insurance module (PRD to UAT and launch), insurance rate module and API integrations, and streamlining internal ticketing workflows.

Product Operations at Warung Pintar Group

January 1, 2021 - October 1, 2021

Led retention operations and product execution for retention squads covering vouchers, promotions, tactical campaigns, and push notifications to reduce churn and increase user engagement. Created service/operational blueprints and product documentation (PRDs, guidelines, and PODDs) aligned with product vision and business objectives. Coordinated cross-functional teams to ensure smooth delivery of retention features. Monitored product performance and operational metrics to generate insights for retention strategies. Facilitated communication between business stakeholders and engineering teams to align requirements and priorities. Key projects included building the Voucher Saya engine/feature with monitoring dashboard, end-to-end delivery for Promo Pintar and Churn Management initiatives, and co-branded Promo Pintar Andalan collaboration with Reckitt Benckiser.

Operational Analyst Supervisor at Agung Sedayu Retail Indonesia (ASRI)

July 1, 2019 - December 1, 2020

Led business process improvement initiatives to standardize operational procedures, reduce costs, and increase efficiency across departments. Tracked project timelines and deadlines; created project monitoring dashboards for real-time visibility to management. Collected, compiled, and analyzed operational data to generate actionable insights for senior stakeholders. Reviewed operations, business, and maintenance process flows to identify gaps and improvement opportunities. Drove digital transformation by digitizing daily checklists, operational logs, and maintenance records.

Management Trainee at Agung Sedayu Retail Indonesia (ASRI)

June 1, 2018 - June 1, 2019

Rotated across different departments to build a comprehensive understanding of business operations and marketing, including hands-on execution in operational roles and customer-facing tasks.

Personal Assistant to Marketing Director at The Coca-Cola Company (freelance)

January 1, 2016 - August 1, 2016

Provided administrative and coordination support to a Marketing Director, including correspondence management, scheduling, and daily office coordination. Handled cross-department ad hoc tasks and maintained professional confidentiality while liaising between the director and internal/external stakeholders to support smooth operations.

Human Resources Internship at Boehringer Ingelheim

August 1, 2015 - September 1, 2015

Supported training program development and execution for mid-to-senior employees, including training calendar updates, participant coordination, and end-to-end training logistics (room booking, catering, equipment setup, and vendor/hotel liaison). Documented events and supported daily HR operations including filing and maintaining employee data.