Next availability:
September 30, 2026
Sono Charlotte Piccinetti, professionista del marketing digitale con oltre quattro anni di esperienza tra contenuti, campagne e attività di vendita orientate alla conversione. Lavoro con approcci data-driven per rafforzare il posizionamento di brand e aziende, curando in modo strategico comunicazione, automazioni e performance su diversi canali.
Mi piace collegare creatività e tecnologia: sviluppo iniziative di lead generation e ottimizzazione funnel, gestisco social, SEO e attività editoriali, e supporto i team nelle fasi più cruciali come product launch e campagne in alta stagione. Da consulente affianco clienti di ambiti anche regolamentati, traducendo obiettivi di business in piani operativi chiari, misurabili e sostenibili nel tempo.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Language
Italian
Fluent
English
Advanced
French
Beginner
Work Experience
Client Advisor - Office in a Perfume Pharmaceutical SMN Fortedi dei Marmi at SMN Forte dei Marmi (office role)
July 1, 2025 - September 2, 2025Ho fornito un servizio personalizzato a clienti internazionali, occupandomi di contenuti e attività operative legate alla vendita, alle comunicazioni e al supporto durante l’alta stagione, con attenzione all’esperienza cliente e al flusso quotidiano del punto vendita.
Client Advisor (Pharmaceutical Perfume Office) at SMN Forted ei Marmi
July 1, 2025 - September 2, 2025Provided personalized service to an international client base while supporting daily sales reporting, customer communications, and store operations during the high season.
Consultant at Ufficio in a Profumo Farmaceutica SMN Fortedei Marmi
July 1, 2025 - September 2, 2025Provided personalized service to an international clientele while supporting daily sales reporting, communications, and store operations during the high season.
Digital Marketing Automation Specialist at Heed Pharma (Marina di Massa office)
February 1, 2025 - May 1, 2025Ho guidato iniziative di automazione e marketing digitale, sviluppando contenuti e supportando product launch e strategie di engagement per rafforzare il posizionamento di Heed Pharma nel mercato sanitario nazionale.
Digital Marketing Automation Specialist at Heed Pharma
February 1, 2025 - May 1, 2025Led content, product launch, and digital marketing automation initiatives to strengthen Heed Pharma’s positioning in the national healthcare market and engage healthcare audiences.
Inside Sales - AiGot Pis a (B2B) at AiGot Pis a
November 1, 2024 - February 1, 2025Ho gestito attività B2B di outreach, campagne email e processi CRM per soluzioni IT e automazioni, supportando lead generation, sviluppo pipeline commerciale e ottimizzazione del funnel.
Inside Sales at AiGOT Pisа
November 1, 2024 - February 1, 2025Managed B2B outreach, email campaigns, and CRM activities for IT and automation solutions. Supported lead generation, sales pipeline development, and funnel optimization.
Inside Sales (IT) at AiGoti Pis(a)
November 1, 2024 - February 1, 2025Managed B2B outreach, email campaigns, and CRM activities for IT and automation solutions, supporting lead generation, sales pipeline development, and funnel optimization.
Social Media Marketing Manager at Semplicissimo Srl (Talent Garden Isola, Milano)
April 1, 2024 - August 1, 2024Ho gestito contenuti social, attività SEO e WordPress, usando insight di performance per ottimizzare la presenza digitale e aumentare l’engagement dell’audience.
Social Media Marketing Manager at Semplicissimo Srl Talent Garden Isola
April 1, 2024 - August 1, 2024Managed social content, SEO and WordPress activities using performance insights to optimize digital presence and increase audience engagement by 20%.
Growth Manager at Sato Code Talent Garden Calabria (Milano)
March 1, 2023 - December 1, 2023Ho coordinato iniziative di crescita integrate tra sales, paid media, contenuti, PR, influencer marketing e discovery platforms, contribuendo all’aumento della lead mensile.
Growth Manager at Sato Code Talent Garden Calabria
March 1, 2023 - December 1, 2023Developed integrated growth initiatives across sales, paid media, content, PR, influencer marketing, and discovery platforms, contributing to a 30% increase in monthly leads.
Fragrance Consultant (weekends & public holidays) at I-Model (Toscana / Lombardia)
July 1, 2022 - July 1, 2026Ho fornito consulenza personalizzata sulla fragranza e supporto alle vendite, unendo esperienza con il cliente, conoscenza prodotto, gestione merchandising e attività operative giornaliere di retail.
Fragrance Consultant at I-Model Tuscany/Lombardy
July 1, 2022 - July 1, 2026Provided personalized fragrance consulting and sales support, combining customer experience, product knowledge, merchandising, and day-to-day retail operations during weekends and public holidays.
Fragrance Consultant at I-Model
July 1, 2022 - July 1, 2026Provided personalized fragrance consulting and sales support (with weekends and public holidays), combining customer experience, product knowledge, merchandising, and day-to-day retail operations.
Social Media Management Intern (SEO & Editorial) at Canyon Entertainment Group Music & Entertainment Group
April 1, 2022 - July 1, 2022Ho creato contenuti editoriali e social orientati alla SEO, condotto interviste ad artisti e sviluppato asset visivi per migliorare digital storytelling e reach organica.
Social Media Manager (ibrido) at Beyond Music Promotion Hybrid (Milano)
April 1, 2022 - September 1, 2022Ho gestito social media, campagne a pagamento e attività di engagement per artisti musicali emergenti, rafforzando la presenza digitale e la crescita della community tramite contenuti e strategie basate su trend.
Social Media Management Intern at Canyon Entertainment Group (Music & Entertainment Group)
April 1, 2022 - July 1, 2022Created SEO-driven editorial and social content, conducted artist interviews, and developed visual assets to strengthen digital storytelling and organic audience reach.
Social Media Manager (Hybrid: Promotion for Emerging Music Artists) at Beyond Music Promotion (Hybrid)
April 1, 2022 - September 1, 2022Managed social media, paid campaigns, and audience engagement for emerging music artists, strengthening digital presence and community growth through content and trend-led strategies.
Social Media Management Intern at Canyon Entertainment Group Music & Entertainment Group
April 1, 2022 - July 1, 2022Created SEO-driven editorial and social content, conducted artist interviews, and developed visual assets to strengthen digital storytelling and organic audience reach.
Social Media Manager at Beyond Music Promotion (Hybrid)
April 1, 2022 - September 1, 2022Managed social media, paid campaigns, and audience engagement for emerging music artists, strengthening digital presence and community growth through content and trend-led strategies.
International Mobility Support (internship) at International Mobility Office, IULM University
October 1, 2019 - October 1, 2020Ho supportato studenti internazionali durante percorsi formativi transfrontalieri coordinando attività amministrative, stakeholder interni e eventi internazionali.
International Mobility Support at International Mobility Office, IULM University
October 1, 2019 - October 1, 2020Supported international students through cross-border educational processes by coordinating administrative activities, internal stakeholders, and international events.
International Mobility Support at International Mobility Office - IULM University
October 1, 2019 - October 1, 2020Supported international students during cross-border educational processes by coordinating administrative activities, internal stakeholders, and international events.
Education
Web Development (EpicodE) course attendance at EpicodE
December 1, 2025 - July 1, 2026High school diploma (Secondary school) - Classical studies at Liceo Classico Pellegrino Rossi
January 1, 2011 - January 1, 2016Bachelor’s Degree in Communication, Media & Advertising at IULM University
January 1, 2017 - January 1, 2022Masterclass - Content Creation & Strategy for Podcasts at Masterclass
January 1, 2023 - January 1, 2023Course in Web Development (Epicode) at Epicode
December 1, 2025 - July 1, 2026Secondary School Diploma (Liceo Classico) at Liceo Classico Pellegrino Rossi
January 1, 2011 - January 1, 2016Bachelor’s Degree in Communication, Media & Advertising at IULM University
January 1, 2017 - January 1, 2022Masterclass in Content Creation & Strategy for Podcasts at Masterclass (Content Creation & Strategy for Podcasts)
January 1, 2023 - January 1, 2023Second-class high school diploma (Liceo Classico) at Liceo Classico Pellegrino Rossi
September 1, 2011 - June 30, 2016Bachelor’s degree in Communication, Media & Advertising at IULM University
September 1, 2017 - June 30, 2022Content Creation & Strategy for Podcasts (Masterclass) at Masterclass (course)
January 1, 2023 - December 31, 2023Attendance course in Web Development (Epicode) at Epicode
December 1, 2025 - July 1, 2026Qualifications
Attendance course in Web Development (Epicode)
December 1, 2025 - July 1, 2026Content Creation & Strategy for Podcasts (Masterclass)
January 1, 2023 - December 31, 2023Industry Experience
Healthcare, Media & Entertainment, Professional Services, Retail, Software & Internet, Education, Life Sciences, Telecommunications
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
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